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I purchased a site hotkeyit.com which was making decent revenue without much work (all via PPC or CPM) but then afterwards started looking at the SERPs and realized I was being outranked for the main term, 'starcraft 2 guide/s' by crappy ClickBank sites like starcraft2guide.com and many others. Researching starcraft2guide.com specifically in SEOMoz/Rush/Majestic shows hotkeyit.com as being quite superior in everyway, not to mention it has quite a social following for a small gaming site, yet Google seems to care not. Can someone please explain what's going on here? It seems like the site was penalized, but there was never any link building done for it aside from word of mouth on forums (this was mentioned beforehand). Thank you everyone.

I'm checking one of my competitors out, dubdubdub ny maids com, in both OpenExplorer and MajesticSEO. The former is showing about 2600 links from 850 domains (historic), while the latter is showing 58 links from 20 domains. I don't see that SEOMoz has a historic feature, which is vague to begin with, but even the 'fresh index' of MajesticSEO is showing more backlinks than SEOMoz. Could someone explain this dramatic difference in services? And could they also comment on how strong of an actual link profile they have? It's clearly a very old domain, which I realize has some weight, but with so many services showing such different results, I'm having a tough time discerning what it would take to dethrown them. Thanks everyone.