Welcome to the Q&A Forum

Spend is £5k pm , I guess that's low , will have a look at those tools thanks

Justin ,

We just had one done by our last ppc company who unfortunately I think have bigger fish to fry than us.

the main page gets upto 20% conversion from ppc. on a good day and 10% on a bad day.

Bruce

I wish I had the time to sit down and work out what the bloody hell is going on with adwords.
I shudda kept my phone off that day and just gone with the flow

thank

Thanks Cole

Yes our industry is a hard one, we just feel like google sent us a curveball and since then our account has gone downhill.
Our conversion rate has been 20% , so quite good we feel. Although on some days is drops .

It is a difficult one, and we are prepared to pay for someone to keep on top of this.
I don't mind a company saying NO , that's unreasonable, but spending months to prove this is soul destroying.

ps. Bruce, I asked a simple question , we are not cheapskates , just want a company that can deliver what they say for a fair price and not rip people off , but in the end deliver !!

I have a story , 18 months ago we had our own PPC adwords account, we had been running at £3.20 CPA for quite some time and we were very happy. Sometimes CPA would go up , sometimes down, but not my very much.

One unfortunate day google rang, and told us , that our CPA should ne £2.50 and that we needed expert advice that they couldn't actually give us, we needed an expert.

To cut a long story short and after 5 very expert companies have messed with our account, we had varying results. One company left us with 2 leads per day at £10 a lead !!!! , one did better than that and setup a £3k adwords account using their expert advice, blew it all and said "times are tough" sorry !!!

The last company was actually the best, great guy , but I think we are two small for him, we have varying results, one day we get 30 leads, the next we get 10 , one day its £3.50 CPA , next its £7.00 . But on the whole very happy with his initial work

We just want a company that doesn't Lie to us , tells us straight , and can use their expertise to get us a CPA of £3.50 and help us get upto 50 leads a day, if not more.

Thanks

Hope that makes sense

Nick
systems direct ltd

Thanks for your answer , but me deciding and deciding wrong costs me money at the end of the day. Hence why I'm asking

yes , its ended up one big mash up , needs an overhaul but so scared of losing rankings and money we are in a mess

i would be willing to pay for some help , but we have had some really bad experiences.

one company took our adwords account and ruined it , we were getting 40 apps a day and they managed to being it down to three , then blamed the world and its daughters .

we have employed an seo company who in three weeks has emailed us once ??

we employed an affiliate company , world leader who charged us a fortune to get 20 enquires a month and they blamed the world too.

Google changes have messed our home page , we don't know why as there have been so many changes to google we have lost the will to live.

Want to cry really

Ok the reason i wrote this is because I'm getting mixed messages and still as above , people contradict each other.

If we take a vanilla site and pack it full of 1000 articles and blogs and its about "pickled eggs" , i understand google will index this, but will it give my site any importance with zero back links ??? and therefore will my content be sat there getting no visits ?

Great tip about the newsletters , will be using that from now on, normally we send a full article to our 40k news readers.
however only 5% open the email which is heart breaking

Thank you that's very informative, do we need to link in content creation with link building .

or is link building dead ?

Thanks for for spending the time

I realise there is a wealth of information out there regarding content etc. But Im getting slightly confused about what to do with my articles for my site.

Each week we have 3 articles written, 2 x 300 word articles and 1 x newsletter

The question is what the heck do i do with these I apologies but I'm so confused.

Do I publish them to my site?
Get them on a blog?
Publish them on a forum

How many times do i get them published and whats the best way, and after all this , is this the right thing that Iam doing, and what else can i do to

a) attract back links with this content
b) get it published
c) get google to index this and benefit from the content

sorry if this has been repeated , but different people/companies offering different advice.

Thanks