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I have currently completed onsite optimization for my ecom site. Now i am focusing towards offpage. I like get the experts from where to start. I like to get help on where to start getting the quality backlinks for my site. Thanks in advance.

Hello Experts, I need expert advice for my ecom site. My site is www nsale dot in , domain is 2 years old, we just revamped the site. Its currently under testing. Dev activity will be complete in another 2-3 day and product addition will start in a week. we are targeting all major categories of product. I am not sure about how to start the SEO and social media marketing. Can someone help on how to plan and execute inorder to get targeted traffic and also steady increase in traffic ? Targetted traffic is India. PR is currently 0. Thanks in advance.