Questions created by philwill
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What's the best format for a e-commerce URL product page
We have over 2000 non branded experiences and activities sold through our website. The website is having a face lift with the a new look and a stronger focus on SEO. As part of this, I am keen to establish what the best practice is for product based URLs. I've researched the market and come up with a few alternatives that are used: domain/category/subcategory/activity_name domain/activity_name/category/subcategory/activity_reference domain/generic_term/activity_reference/activity_name domain/category/activity_location/activity_name Activities are location based but the location can change (say once every 2 years). Activity names, category, subcategory and activity_reference rarely change. Are there any thoughts/ research on the best method? (If there is one) Many thanks in advance for your insights.
Technical SEO | | philwill0