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Massive 40-50 page drop for primary keyphrase, no apparent reason, + map listing weirdness
Hi. I manage the site http://physiowinnipeg.com, which has had some interesting yo-yo effects lately, culminating in a 40-50 page drop as of last Friday. The phrase in question: physiotherapy winnipeg Background: The site has ranked on the first page for this keyphrase since about May There was the occasional blip where the homepage would disappear from rankings altogether for a day or two, and then return back to its regular listing This would coincide with a sudden increase in organic places listings (our site would hit the top of the local map listings, but the homepage would vanish) Other pages would still appear for the target phrase, just not the homepage About a month ago, the organic places listing settled, and the homepage permanently vanished Other pages still ranked high, and we commanded many of the listings on the first 10 pages of Google, first page included The homepage would still appear for some other searches We had been affected by the Google Places --> Google+ Local transition, so I was of the opinion that we needed to wait it out a bit to see if it, like the other issues related to the transition, would work itself out This time around, it worked itself out again, just today -- but we are now ranked slightly lower on the first page and our Google local listing has disappeared (again) Our other pages are still (currently) absent from the first few pages, for this keyphrase The main differences I noticed here, aside from the much longer timeframe of our drop, was that other pages disappeared as well, and that the homepage was actually found, between page 38 and 50, depending on the day According to SEO Moz and other tools, the site is doing pretty much everything right. I should note, however, that there is a service we use for educational content called Patientsites that loads in the subdomain http://education.physiowinnipeg.com -- and this site has pulled many warnings in SEO Moz (around 10,000, actually, mostly long URL related), as well as a few errors. I'm not sure if this is a part of the problem, but I am considering having the content of the subdomain blocked via robots.txt and Webmaster Tools. Has anyone else experienced anything similar, or have any insight? This weirdness has gone on too long. Thanks! Bobby
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