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Hi, A client of mine who owns a website reached out to me. He got penalized a while ago and has long since recovered (not sure exactly, but for sure a year). His domain authority is in the upper 30s but is still not ranking for many of his keywords that he ranked on the first page. I am not so familiar with the technical aspects of penalties and such, but is this a common scenario? Why is his domain authority great but his ranking downright awful? Does he have a chance if he builds great links, or is something else wrong that we can't figure out?

Hi All! I'm an experienced SEO freelancer trying to help a company achieve great SEO results 🙂 I optimized a lot of pages which helped the site start ranking, but now some keywords are flying up and down seemingly at random. For example, one keyword went from #11 to under #50! Is it a bad sign when there is instability in the keywords? Should I be seeing some "settling down'' on my dear keywords? If there is no settling, any suggestions?

Hi, I recently took on a client for local SEO and i started improving his on page optimization etc and now I'm continuing with link building. It's hard since it's a boring industry (medical waste disposal), but I have gotten some links. When I check up his link profile in OSE, it's still giving me a spam score of 7!!! and not showing the links I have acquired. I already removed the link it's showing up by contacting the website and it's not there anymore. The site is a very clean nice site, why am I getting such a high spam score? Thanks for your help! Rachel

Hi Local SEO experts, A while back we created Google My Business listings for a few of our company locations. A couple of months ago we removed them, because we realized that G might not consider them company locations as they weren't constantly staffed. Only problem is that they started showing up again. Truthfully I don't mind, but I just want to make sure the business won't get penalized for it. They say "claim this business" on the local listing because it's not claimed by us anymore. Is this okay or can we get in trouble for it? If it's not okay, how do I go about removing them if I don't have access to it? Thanks for your time, Rachel

Hi, This is an issue that is really upsetting my client. There are sitelinks that are coming up when you search for his business that aren't relevant as the other pages are! I assured him that there is nothing for me to do about it besides for demoting a sitelink, which is simply a suggestion in Google's eyes. 1. I would love to know why they are choosing the titles they are publishing, which is the shortened version of states? Where are they getting it from? I don't have any linking pages with such anchor text. The only thing I can think of is that there is a clickable map that has abbreviated words of that state. Would that do it? How could I change it? 2. Also, why are they choosing pages that are really not the top visited pages on my website instead of the pages that visitors are really interested in? Here is a snapshot of the issue: http://screencast.com/t/9w9C3DPAHvYb Thanks!

Hi, I am working on local SEO for a client of mine and was interested to hear what will be recommended in this case: My client registered his business in a NYC address, for his own business needs. Can I use this address as a second location for the business? There is a secretary taking care of ALL the businesses listed there, but is not a location that services customers. We don't service customers on site at any location because it's a pickup business to begin with, but we do have a fully functional office in NJ Please don't dismiss this right away, it was registered in NYC and not in NJ and all our information on the web cites this address over our NJ one (obviously i'm working on promoting our NJ one, but that's nowhere to be found on the web).