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Questions created by reddogmusic
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What are the relative values of different PageRanks?
I'm planning a link-building campaign, and I've realised it'd be good to know the relative values of different PageRanks. e.g. does a PageRank 5 site have 10 times as much effect as a PageRank 4 site? Or 100 times? Or 2 times? I'm thinking, rather than spending ages getting 10,000 PageRank 3 links, I should just spend a bit less time trying to get a few PageRank 7+ links! I'm even considering offering incentives to staff for getting links - to do so it would be good to be able to value each PageRank accordingly. Any suggestions / knowledge / experience / stats gratefully received! Alex
Link Building | | reddogmusic0 -
When's Linkscape update going to go live?
I've been keeping an eye on the Linkscape update calendar and am a bit confused! There was meant to be an update yesterday, but Open Site Explorer is still showing "Last index update: 8/14/12". When will the new data reach OSE? Been doing lots of link building and want to know if my efforts have been worth it! Any info greatly appreciated. Thanks! Alex
Link Building | | reddogmusic1 -
Should we include ANY generic product descriptions on our site?
Until recently all of our product pages (we run an eCommerce site) had product descriptions copied directly off the manufacturer's sites. Obviously this isn't good from an SEO perspective, so we were planning to write our own original copy. My question is: should we keep the manufacturer's copy too? This is often good, useful content from a customer's perspective, but obviously it's not original. Any help appreciated! Alex
Technical SEO | | reddogmusic0 -
What are the best eCommerce sites from an SEO perspective?
We're working hard on improving our website right now, and would love to get the community's examples of the best eCommerce sites out there, from an SEO and a general customer-centric design perspective...
On-Page Optimization | | reddogmusic0 -
What is the best way to integrate our blog into our ecommerce website?
Hi all, We run an eCommerce website at www.oursite.com plus a blog (including news / articles / reviews / how-to guides etc.) at blog.oursite.com (those aren't really our site URLs, BTW ;-). For SEO reasons previously discussed on here, and for ease of use for our customers / browsers, we now want to integrate the two more closely. This will mean: Our blog will move to www.oursite.com/blog We will try to feature the blog content in places where it is relevant to customers (so e.g. news and blog posts about shoes would appear on our shoes category page, a review of some Adidas XL1000 shoes would appear on the Adidas XL1000 shoes product page) The blog is currently run on a wordpress.com site, so we'll need a new CMS (or wordpress.org) to get more control of the data. My issues are that, although it's good from a users point of view, having blog articles appear in lots of different places on the site might cause issues with duplicate content from a search engine's point of view. Has anyone got any pointers on how to integrate the two in a way that will make most use of the good original content coming out of our blog, while not "watering it down" by spreading it around too much? Can anyone point to examples of shops that do this well? Is there any software (other than Wordpress) that people would recommend using? As always, any help greatly appreciated! Alex
On-Page Optimization | | reddogmusic0 -
What is the most effective eCommerce product / category structure?
Hi all, We sell musical equipment, and we have been debating about how to structure our website in terms of products and categories. These are our two options: Each category page lists sub-categories _and _all of the products contained within each of these sub-categories, so e.g. the "Guitars" category page would contain links to "Electric Guitars" and "Acoustic Guitars" as well as a big list of electric and acoustic guitars. Each category page lists only its sub-categories, unless it is a "leaf" node, in which case it lists all the products, so e.g. category "Guitars" just has two links - to "Electric Guitars" and "Acoustic Guitars" - and no products. Option 2 means customers don't see products until they've decided which category they want, which doesn't seem ideal to me, but SEO-wise, which is best? Thanks! Alex
On-Page Optimization | | reddogmusic0 -
Two different Domain Authorities for one site?
The "Domain Authority" of my site on the "Link Analysis" section of SEOmoz Pro (34) is different to what it is on Open Site Explorer (36) - how can this be? All I can think is that one hasn't been updated yet (I'm hoping the lower one!). Elucidation gratefully received! Alex
Moz Pro | | reddogmusic0 -
How can I optimise for Google Products?
Has anyone got experience of optimising Google Products (Google Base) feeds? I've noticed that, although my site doesn't often appear on page one in the standard results, we occasionally appear right at the top because of the "universal" shopping results. My question is: how can we make this happen more often? There seems to be a lot less competition (presumably because our competitors haven't worked out how to provide the feed to Google yet!), so I imagine it should be easier and quicker to reach the top this way than any other way. Thanks! Alex
Technical SEO | | reddogmusic0 -
Do sub-domains help overall domain ranking?
If I have a blog at (for example) blog.mywebsite.co.uk (hosted on Wordpress), does this confer rankings to the top level domain (e.g. www.mywebsite.co.uk which we host ourselves)? Contained within the blog are many links to the main website (which is an eCommerce website) for all our key phrases, but it seemed like a good idea to keep the blog and the store separate. Alternatively, would it be better to use something like www.mywebsite.co.uk/news? Thanks! Alex
Link Building | | reddogmusic0