Questions created by rlaughlin
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Linking Etiquette
Hi Moz Community, Long time lurker, first time poster. I work for a real estate firm and have recently done some link analysis. I'm noticing that my company is not getting linked to as frequently as we should be. Several news outlets (including NYT & Bloomberg) have cited our reports, interviews with employees and other original content belonging to my company without linking back to our site (although they do mention us).Some publications are even linking back to our competitors for similar content but not ours. Is it appropriate to reach out and ask for links from these outlets after they've been published? Does anybody have tips on making others aware we want links shared for future articles? Thanks in advance!
Link Building | | rlaughlin0