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Hello Zach,

Thanks for responding to my question!

This is precisely the answer I was hoping to hear from the Moz community. We do plan to merge these feature specific pages into one all-inclusive page, so I was planning on 301'ing them as you stated. And I've been tracking our external links to these pages using OSE, so contacting those webmasters will be my first step once we launch the new site.

Thanks again Zach, you rock!

Hey Moz gang,

I have a question that I believe I know how I'm going to handle, but just wanted some feedback from the Moz community on best practices.

At my company, we're going through a site redesign. At the moment, our site is deeper than it should be with many one-off feature pages. For example, we have a Features page that then links to individual pages for each specific feature.

One goal we have set for the redesign is a condensing of the pages in order to make the site more user-friendly, easy to manage and content rich.

My question is this. We have a lot of these individual pages that I want to essentially kill and merge into one page. It is okay (best practice) to 301 all of those individual feature specific pages to the single Features page since that is now where all of that content lives??

I want to retain the link juice that those pages have gained over time, but I don't want to get penalized for too many 301's to a single page.

Any advice or previous experience would be awesome Thanks,

Lance