Great suggestions Matt!
On behalf of the entire team here I just want to say thanks for sharing such good feedback.
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Great suggestions Matt!
On behalf of the entire team here I just want to say thanks for sharing such good feedback.
Brendan thanks for the response.
I'm going to check out the whiteboard friday video right now. You shared some great pieces of advice and they are very much appreciated!
Rob thanks for the response.
We are working on a new layout that should lead to increased engagement, however no matter what we do, we don't anticipate being able to replicate the same type of engagement from social traffic as is coming from the SERPs. The main reason being the intent and the content are both very different.
We were just concerned that if google is looking at our overall engagement across the site generating a lot of social traffic will pull down engagement numbers substantially.
What are your thoughts on domain vs sub domain... We are trying to decide if we should locate our posts that are targeted towards social traffic on (blog.rvshare.com) or (rvshare.com/blog) ?
Matt thanks for the response.
People looking through the SERPs are searching to rent an RV, while traffic from facebook is coming from RV owners who see a blog post about RVs that interests them.
What are your thoughts on domain vs sub domain... We are trying to decide if we should locate our posts that are targeted towards social traffic on (blog.rvshare.com) or (rvshare.com/blog) ?
We are concerned that social traffic could hurt our SEO. What do you think... Our average time on site from organic search traffic is 7 minutes. Facebook traffic has an average time on site of 1 minute. Both traffic sources are going to different pages.
If we generate 3 times as much traffic from Facebook as we do from google this will pull down our overall average time on site and engagement levels big time.
Should we put our blog on the core domain or a subdomain?
Right now we are holding back on promoting on facebook because we are concerned it could hurt our SEO, what do you think?
Should we try to get as much traffic as possible from Facebook even though the engagement is much lower?
Should we put our blog which is generating the low engagement traffic from facebook on the core domain or a subdomain?