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Hi Guys,

Thanks so much for the responses!

I'm going to have to take a closer look at where their links are coming from because they don't seem to do much social sharing and the links to their website seem a bit dubious.

I did some digging into the links to their website and when i group them by domain they only seem to have one external link and it seems to be a Portuguese web design firm. I've attached screencaps of the link explorer for their page and mine if anyone could advise as whats going on that would be much appreciated. The first grouping on the competitor metrics image is the portuguese site and the second grouping is the competitors own domain.

again my apologies if my lack of experience is making for stupid questions.

Thanks again for the help!

Z9dY7Ys.png Z9dY7Ys,he6Wcjj#1

Hi There,

I'm new to SeoMoz but ive been using it for the past month and I've been using the tools to try to optimize my site but for some reason even though my metrics are showing that my rank and authority are rising past my competitor they still rank higher in the searches.

my website is the site on the far left with the domain authority @27. the competitor that keeps outranking me is the third from the left with a domain authority of 12. If anyone can advise as to why I'm being outranked that would be very helpful. I'm stumped here. Thanks guys!

eYtMRr9.png

Hi There,

I'm new to SeoMoz but ive been using it for the past month and I've been using the tools to try to optimize my site but for some reason even though my metrics are showing that my rank and authority are rising past my competitor they still rank higher in the searches.

my website is the site on the far left with the domain authority @27. the competitor that keeps outranking me is the third from the left with a domain authority of 12. If anyone can advise as to why I'm being outranked that would be very helpful. I'm stumped here. Thanks guys!

eYtMRr9.png