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I'm pretty sure that bounced traffic isn't calculated in the average time on site, Analytics put 0 because it can't calculate the time on site unless a visitor hit a second page within the same Analytics code (site). I'm not 100% sure but that would be really irrelevant to include bounced traffic to this metric.
I'm pretty sure that bounced traffic isn't calculated in the average time on site, Analytics put 0 because it can't calculate the time on site unless a visitor hit a second page within the same Analytics code (site). I'm not 100% sure but that would be really irrelevant to include bounced traffic to this metric.