We have had a 25% drop in traffic in the last month and I am trying to establish why that is. Our serps on some key terms have also dropped. Has Google run any updates in the last month or so? Thanks
Latest posts made by simplesimonseo
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25% Drop in Traffic In Last Month - Suggestions as to why?posted in Industry News
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RE: Product Has Many Fitments - Is it ok to create a page for each fitment?posted in On-Page Optimization
Thanks for the responses. Listing for each make/model does increase sales and traffic. How likely do you think it is that this strategy would result in a penalty?
It seems logical that this is in the customers best interest since most people will search for "BIKE MAKE MODEL Motorcycle Cover" as opposed to just e.g. "Medium size motorcycle cover". I guess this must be the same for many product ranges e.g. laptop chargers which fit different models.
Has anyone tried these tactics and been penalized?
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Product Has Many Fitments - Is it ok to create a page for each fitment?posted in On-Page Optimization
Hello
We are working on a site that sells motorcycle parts. The site sells some parts that fit several different motorbikes e.g. a motorcycle cover that fits many bikes. We know that when a customer searches they usually search for "BIKE MAKE & MODEL Cover" e.g. "Yamaha R1 Cover".
It would be silly to simply list every bike the cover fits in one advert as the list would be far too long so my question is would it be acceptable to create a separate product page for each fitment e.g. "Yamaha R1 Cover", "Yamaha R6 Cover", "Kawasaki ZX9 Cover".
I realize it is duplicate content and yes I suppose it will affect Google search results so would we be in line for a penalty? There could be hundreds of pages. We do not want the site to be removed from the index but we do feel that this is a sensible way of doing it as it would help the sites customers no end.
Thanks
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ShopTab Facebook App - Duplicate Content Issue?posted in Social Media
Hello
I've been trialling an app for Facebook called Shoptab where you can add a shopfront to your Facebook page and then users can browse through the items and when they click buy or more info they are linked through to the main site.
The app displays the product, title, description etc so I was wondering if we would run the risk of duplicate content issues by loading our inventory to this app? OR would Google see the hyperlink through to the original item and no damage done?
It would be very easy to add our whole inventory to this app.
Thanks