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I think David is talking about http://schema.org/Product and http://schema.org/Offer here ... I have the same problem. I added these structured data elements on the page about a fortnight ago and it is not displayed in SERPs. I have tested it in webmaster tools and it does pick up the structured data.

If you domain authority or link profile is lower then the competition, you would probably rank lower. However, i do agree that there are websites which look ugly and poorly optimized and do look spamy ... but still rank better. I tried reporting it to google but it is a slow process with no guarantees.

Yoast local SEO plugin is compatible only with their Wordpress SEO plugin, you will need to install that first. Having said that, local seo would add the proper schema.org markup to your page which you can easily test on the google structured data testing tool to make sure that google can read it. Its a one time payment and would save you time and money if you dont know how to manually add the schema. It also provides you with a shortcode for route planning which could be an additional extra for your website visitors.

All of these websites have 40+ page authority, 30+ domain authority and 200+ external links ... i think these are not new websites.

Hi,

I have two pages

Page 1
/stop-smoking-hypnotherapy.php
Page authority: 24

and

Page 2
/stop-smoking-in-highgate-north-london-radlett-hertfordshire-and-city-of-london.php
Page authority: 13 with 2 internal links only

This was probably done to get more local searches to the page but i think it is a bit spamy.

Would it be better to 301 page 2 to page 1 or make it as a blog post and keep it alive?

Thanks Mark and Matt,

Does that mean that we will have to write the services page specifically for each city multiple times? So as to say ... stop smoking article for 4 different cities ...

Another approach i was thinking of was to have page on stop smoking have links on that page where these services can be bought ... so on the right panel, we can say that these services are available in the following cities.

Hi Guys,

I was wondering how should i tackle the url structure for the following scenario:

Company provides several hypnotherapy services including 'stop smoking', 'cbt', 'weight loss' and more ... and have offices in 3 cities.

Currently, the website has the following structure.

www.website.com/stop-smoking-city1
www.website.com/stop-smoking-city2
www.website.com/stop-smoking-city3

and so on ...

would it be better to have the following url structure ...

www.website.com/city1/stop-smoking
www.website.com/city1/weight-loss
www.website.com/city1/cbt

and so on ...

Please advise!

All of these websites have 40+ page authority, 30+ domain authority and 200+ external links ... i think these are not new websites.