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You are awesome, thank you!

I am new to SEO management. I had a 3 month SEO copy writing internship and a 5 month SEO temp job. In both I mostly wrote copy, but I've been teaching myself SEO on the side, I became Google certified. I ended up getting a telemarketing job and somehow the conversation of SEO came up and I winded up managing their SEO for 12 dollars an hour.

They say that every lead generated from the website that turns into a sale will be worth 10 dollars and if and when the sales exceed my paycheck I will starting making commission so long as it stays above my hourly. SEO is very fun and this is like my dream job. They are leaving the planning 100% up to me and I want to make sure that what I am doing will work.

My plan is as follows:

Part 1: Page Authority via backlinks and social media

We are health care brokers and my boss, the owner has a lot of contact. He is talking with large unions like, "The Teamsters," and large company retirment groups like, "Blue flame," which is apparently in some way connected to DTE or GE. Long story short, I am trying to get him to convince them to give us a back link to our main page.

He also has a ton of clients that own companies. This is good because they may be persuaded to give us backlinks too. In addition, the tech guy thinks he can implement something where we can get a google +1, facebooks likes/shares, twitter likes and shares and pintrest pin it's that would be a part of an email that we send to people within the list of 12,000 clients.

From what I can see, from the client base and the people we are working with we should be able to raise the page authority substantially despite the fact that the site is only a few months old and is not yet out of the sand box. I have been slowly picking off each error with SEO MOZ's website crawling.

Part 2: Making a Insurance Jargon Dictionary Guide For The Tri-purpose of gathering traffic, proving our professionalism and helping people understand semi-complex insurance jargon. I could build these 2-3 keywords would be addressed per page and they would be defined in a way to help people looking for terms understand them, while simultaneously netting a strong keyword density and a strong page. I think as far as I can tell there are no issues.

Part 3: The dictionary pages will pull in new traffic and the home page will receive links and distribute link juice to the sub-pages. This subpages will guide traffic back to the main page with no-follow links to direct people from the unique termed landing pages to the home page for insurance processing.

As far as I can tell my logic is solid and on paper this should work. Am I missing anything (like key details, flaws in my plan)?