Questions created by thinkWebstoreSEO
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Competitive Analysis: Links & Keywords
I'm noticing that for some key local search terms our company is not ranking in SERPs as I would expect considering it's size relative to the local sites that are ranking. I subscribed to SEOmoz to get a better understanding of what's going on, and haven't figured it out yet. Our site is higher in almost every metric than the sites we're competing with, but our competition consistently ranks higher in organic results for industry standard keywords. The few metrics we're being outranked in are, "Linking C Blocks" and "Page MozTrust" (we're very close to the leader in MozTrust). Are these two metrics enough to account for our companies poor SERP performance or do I need to be paying attention to something else?
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