Questions created by timsilver
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Site Category structure detrimental to SEO?
Hi Guys, I am hoping that you may be able to help with an internal debate on whether our currently category structuring could be damaging from an SEO point of view. Our site sells t shirts primarily and as such we have a large product base of around 7000+ products. Our category structure currently works like so: Mens/T-Shirts/Movie&TV/TV/ Which I think is fairly typical, though this where it gets interesting, within this end category of "/TV/" there are around 120 categories that are used from a filtration point of view to contain items for each specific show etc, IE Mens/T-Shirts/Movie&TV/TV/Breaking_Bad, Mens/T-Shirts/Movie&TV/TV/Game_of_Thrones. The vast majority of these categories have between 1 and 3 products within them and the rest higher. Multiply this by the large amount of categories that we have on site and these end level "Band Title" categories amount to around 13,000+ categories in the directory. If at this point we put the filtration element aside, what is the communities opinion of the benefits or drawbacks of having the category structure like this? Thanks in advance for any feedback.
Technical SEO | | timsilver0 -
Is this going to be seen by google as duplicate content
Hi All, Thanks in advance for any help that you can offer in regards to this. I have been conducted a bit of analysis of our server access file to see what googlebot is doing, where it is going etc. Now firstly, I am not SEO but have an interest. What I am seeing a lot of is that we have URL's that have an extension that sets the currency that is displayed on the products so that we can conduct Adwords campaigns in other countries, these show as follows: feedurl=AUD, feedurl=USD, feedurl=EUR etc. What I can see is that google bot is hitting a URL such as /some_product, then /someproduct?feedurl=USD and then /someproduct?feedurl=EUR and then /someproduct?feedurl=AUD all after each other. Now this is the same product page and just has the price shown slightly different on each. Would this count as a duplicate content issue? Should I disavow feedurl? Any assistance that you can offer would be greatly appreciated. Thanks, Tim
Technical SEO | | timsilver0 -
How to create good SEO content for an essentially thin ecommerce site?
I have a retail website that in the past has been hit by a manual action for crappy backlinks (these were all done by a previous agency and up until the penalty providing very good results). We have since removed all of the rubbish backlinks and have come out of manual penalty and are looking in to our long term strategy in terms of content and link building. We have a blog within our site that does well with traffic and with an OK conversion to the products that feature within the posts, we are also putting together a strategy in terms of long term content plans and while this is all very good for the blog, the ecommerce part of the domain continues to suffer. I know that part of this is because we did remove all of these links that were giving it juice, but where do you start with SEO when what you are dealing with is essentially thin content? With around 7000 products, every page has unique descriptions and titles that have been updated to remove keyword stuffing and over optimisation that has occured in the past. We don't want to go down the route of getting an agency that is going to put us back in Googles bad books, but how do you go about getting a retail page juice without firing backlinks at it? Not looking for the holy grail here but just looking for some advice, I want a clear idea of a direction to go in before recruiting an agency to do this.
Link Building | | timsilver0