Questions created by tjsherrill
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Need help Tracking PPC vs Organic and respective ROI
So I have a client who uses PPC and Organic SEO to drive traffic. Once a user gets to the site, the most common action is to fill out a form. I have Auto Tagging enabled in Adwords so all PPC clicks have "gclid" in the url. I am also grabbing the Google Cookie and parsing it out to determine if the visitor is PPC or Organic. So I have an if statement in my form code to pass PPC vs organic through the form for tracking purposes: $url = 'http://' . $_SERVER['SERVER_NAME'] . $_SERVER['REQUEST_URI']; if (false !== strpos($url,'gclid')) { ?> Essentially this is saying: If gclid is in the url, or if the cookie contains PPC
Conversion Rate Optimization | | tjsherrill
set the Web field as PPC Else
Set it as Organic. this is working about 80% of the time. I am trying to raise the accuracy. any ideas where I might be missing some data? thanks0 -
How to handle crawl diagnostic errors for the same url. /products & /products/
I have copied on of the errors out of the crawl diagnostics report. Both /products and /products/ are returning an error, and both have pretty good domain authority so I feel like its hurting my site that these show up this way. Both urls create the same page, should I just setup a 301 on the /products with no slash or will that cause more harm... I am using the MODx cms system and that could have something to do with it. | Products | Datalight http://www.datalight.com/products 1 37 5 Products | Datalight http://www.datalight.com/products/ | 1 | 30 | 1 |
Moz Pro | | tjsherrill0 -
Duplicate page title issues with a CMS
I am using MODx as a CMS on a site and trying to eliminate duplicate page titles. url.com/ url.com/[~897~] which is really {~897~} its a resource number. url.com/home/ How can I resolve this issue when its all one page in the CMS? thanks
On-Page Optimization | | tjsherrill0