Questions created by Trone
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Considering Using External Domain Name To Build Separate Community
We are currently working with a client who sells classic Chevy muscle car parts: www.classicmuscle.com. They also own OldMuscleCars.com which is being redirected to the classic muscle site. Through our remarketing efforts in Adwords, we've noticed a growing number of affiliate blogs/forums/auto community sites (ex: classiccars.com) where customers are hanging out and seeing our banner ads. Our thought is to potentially create a new community site centered around muscle cars in general (not just chevy which is CM's specialty) that can be used in part as a lead gen tool (banners and text links would lead back to the classic muscle site) as well as a platform to explore other highly sought after vehicles (potentially expand outside of current chevy models or into other brands like ford). My questions is what are the implications of creating a site like this and are there any concerns (ranking or otherwise) with linking back to the classic muscle site? We're already ranked well for a majority of our current target keywords so link juice is really a secondary motive to lead gen. Best regards, Ryan
Affiliate Marketing | | Trone0