Questions created by websurfer
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Does having a link in a clear advertising area diminish the value?
We were pleasantly surprised when a new skateboarding magazine/blog popped up recently. We have a good working relationship with the guys who run the site and they dropped our logo and a link to our site on the home page of their blog. As a national skateboarding retailer, this is the kind of site we would naturally show up on with link, logo, content, etc. So we feel we gained a highly relevant, potentially valuable link. One question came up, however: by being linked to in an area that's clearly designated for advertisers, is our potential link value diminished? See the site and our placement here (rt column, Tactics logo):http://www.curbcutmag.com/ Curious what some of you think.
Image & Video Optimization | | websurfer0 -
Google inconsistent in display of meta content vs page content?
Our e-comm site includes more than 250 brand pages - lrg image, some fluffy text, maybe a video, links to categories for that brand, etc. In many cases, Google publishes our page title and description in their search results. However, in some cases, Google instead publishes our H1 and the aforementioned fluffy page content. We want our page content to read well, be descriptive of the brand and appropriate for the audience. We want our meta titles and descriptions brief and likely to attract CTR from qualified shoppers. I'm finding this difficult to manage when Google pulls from two different areas inconsistently. So my question... Is there a way to ensure Google only utilizes our title/desc for our listings?
Technical SEO | | websurfer0