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I have a question- there is one location, one set of pages for both the old and new site on the same host environment so  when I did the redirect it get into a loop trying to redirect from itself to itself Not sure how its gonna affect SEO. Will pages get hit for duplicate content?

I have a website that has a a dynamic URl for individual dealer landing pages - this works based on the geo-location tool on the site. When a user comes it it will recognize their location based on IP address then present the appropriate content based on zip code logic.

Example URL: http://www.3mwater.com/?___store=dealer

Example URL: http://www.3mwater.com/dealer/

Question: How can I best optimize each individual page for each individual dealer when the URL stays static regardless of dealer?

Thank you!