I am wondering the best way to mark up an event page with multiple occurrences. For example, we have an event that happens over the course of 4 sequential weekends:
9/28-9/29
10/5-10/6
10/12-10/13
10/19-10/20 Our website allows us to enter multiple occurrences that results in a single event listing page which outputs all dates (to eliminate duplicate content, titles, metas, etc.) but allows each occurrence to output individually on our events calendar in the respective individual date. Each time the event is shown, it links to the same listing page. I am wondering if we can add event schema on a single listing multiple times to cover each occurrence. In the above example, we would have 4 schemas on the listing page for each date range/weekend. In our current schema, we end up with a start and end date identified as 9/28-10/20 but it is not clear that the event is just happening on the weekends with gaps in between. Any suggestions are welcome however, we are really trying to NOT list each as an individual event on the website both for the duplicate content issue and the extra burden on our client that lists events for a very large geographic area.

We oversee a variety of regional, county, and town level tourism websites, each with hundreds (or even thousands) of places/businesses represented with individual pages. Each page contains a link back to the place's main web presence if available. My fear is that a large portion of these linked to sites are low quality, and may even be spammy. With our budgets there is no way to sort through them and assign nofollows as needed. There are also a number of broken links that we try to stay on top of but at times some slip through due to the sheer number of pages. I am thinking about adding a nofollow to these outbound links across the board. This would not be all outbound links on the website, just the website links on the listing pages. I would love to know peoples thoughts on this.

In today's Whiteboard Friday (Keyword Targeting, Density, and Cannibalization), Rands makes a comment about updating content on pages that have dated URLs and states: "If I were advising him on SEO, I'd urge him to maintain a single page called "Best Seattle Coffee" or "Best Seattle Espresso" and update that annually (changing the title to 2012, 2013, 2014, etc but leaving the URL the same). I'd also urge him to take the prior year's content and put that on a new URL like "/coffee-from-2012" (or the like)." What are the opinions from an SEO perspective to update pages that have dates in the URL to reflect new content? Does this confuse the search engines if they see one date in the URL but another in the page copy? If this content is from a blog and they are listed / displayed based on chronological order, this fresh content would be buried. Obviously internal links and other ways to promote the content would be beneficial but Is it a bad UX to move this page to the top of the "list" when it clearly has an older date associated with this fresh content?