Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Enhance Keyword Discovery with Bulk Analysis
      Moz Pro

      Enhance Keyword Discovery with Bulk Analysis

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Is it allowed to have different alt on same image on different pages?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Is it allowed to have different alt on same image on different pages?

    Intermediate & Advanced SEO
    3
    3
    3716
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • BeytzNet
      BeytzNet last edited by

      Hi,

      I have images that match several different keywords and I wondered if I can give them different alts based on the page that they are displayed or will Google be angry with me?

      Thanks

      1 Reply Last reply Reply Quote 0
      • CommercePundit
        CommercePundit @purch last edited by

        I have similar question with Image publishing guidelines.

        Right now, I have very tricky requirement from client for same image on different pages via different paths and different ALT tags. I was searching solution on Google and come to know about this great discussion. So, I have decided to jump on it.

        I have one image on with following name.

        lamp.jpg

        Client want that, I will use lamp.jpg to following pages via different file name. Again, Image will be same.

        xyz.com/lamp.html contain xyz.com/images/lamp.jpg

        xyz.com/table-lamp.html contain xyz.com/images/table-lamp.jpg

        xyz.com/floor-lamp.html contain xyz.com/images/floor-lamp.jpg

        So, Is it really helpful in terms of SEO?

        1 Reply Last reply Reply Quote 0
        • purch
          purch last edited by

          There are some basic best practices when using Alt attributes (like not keyword stuffing, etc.) but as long as you are not violating any of those I see no reason you couldn't.

          For example, tons of blogs use stock images (and many recycle old images they've already paid for). I may have one article about "Starting Your Own Business" and use a picture of a woman at a desk. I would add the alt text "woman starting her own business". Later I might write an article about "Impressing Your Boss" and reuse that same image with different alt text (ex. "woman impressing her boss at work").

          Those are cheesy examples, but to answer your question, I don't see any reason you couldn't use multiple alt text on the same image. After all, "a picture is worth a thousand words" and not even Google can deny that.

          CommercePundit 1 Reply Last reply Reply Quote 1
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • TrueluxGroup

            Multiple pages optimised for the same keywords but pages are functionally different and visually different

            Hi MOZ community! We're wondering what the implications would be on organic ranking by having 2 pages, which have quite different functionality were optimised for the same keywords. So, for example, one of the pages in question is
            https://www.whichledlight.com/categories/led-spotlights
            and the other page is
            https://www.whichledlight.com/t/led-spotlights both of these pages are basically geared towards the keyword led spotlights the first link essentially shows the options for led spotlights, the different kind of fittings available, and the second link is a product search / results page for all products that are spotlights. We're wondering what the implications of this could be, as we are currently looking to improve the ranking for the site particularly for this keyword. Is this even safe to do? Especially since we're at the bottom of the hill of climbing the ranking ladder of this keyword. Give us a shout if you want any more detail on this to answer more easily 🙂

            Intermediate & Advanced SEO | | TrueluxGroup
            0
          • CostumeD

            On 1 of our sites we have our Company name in the H1 on our other site we have the page title in our H1 - does anyone have any advise about the best information to have in the H1, H2 and Page Tile

            We have 2 sites that have been set up slightly differently. On 1 site we have the Company name in the H1 and the product name in the page title and H2. On the other site we have the Product name in the H1 and no H2. Does anyone have any advise about the best information to have in the H1 and H2

            Intermediate & Advanced SEO | | CostumeD
            0
          • friendoffood

            Alt tag for src='blank.gif' on lazy load images

            I didn't find an answer on a search on this, so maybe someone here has faced this before. I am loading 20 images that are in the viewport and a bit below.  The next 80 images I want to 'lazy-load'.  They therefore are seen by the bot as a blank.gif file.  However, I would like to get some credit for them by giving a description in the alt tag.  Is that a no-no?  If not, do they all have to be the same alt description since the src name is the same?  I don't want to mess things up with Google by being too aggressive, but at the same time those are valid images once they are lazy loaded, so would like to get some credit for them. Thanks!  Ted

            Intermediate & Advanced SEO | | friendoffood
            0
          • Sika22

            PDF or HTML Page?

            One of our sales team members has created a 25 page word document as a topical page.  The plan was to make this into an html page with a table of contents.  My thoughts were why not make it a pdf?  Is there any con to using a PDF vs an html page?  If the PDF was properly optimized would it perform just as well?  The goal is to have folks click back to our products and hopefully by after reading about how they work.

            Intermediate & Advanced SEO | | Sika22
            0
          • couponguy

            Is a different location in page title, h1 title, and meta description enough to avoid Duplicate Content concern?

            I have a dynamic website which will have location-based internal pages that will have a <title>and <h1> title, and meta description tag that will include the subregion of a city.  Each page also will have an 'info' section describing the generic product/service offered which will also include the name of the subregion.  The 'specific product/service content will be dynamic but in some cases will be almost identical--ie subregion A may sometimes have the same specific content result as subregion B.  Will the difference of just the location put in each of the above tags be enough for me to avoid a Duplicate Content concern?</p></title>

            Intermediate & Advanced SEO | | couponguy
            0
          • fabioricotta-84038

            How long takes to a page show up in Google results after removing noindex from a page?

            Hi folks, A client of mine created a new page and used meta robots noindex to not show the page while they are not ready to launch it. The problem is that somehow Google "crawled" the page and now, after removing the meta robots noindex, the page does not show up in the results. We've tried to crawl it using Fetch as Googlebot, and then submit it using the button that appears. We've included the page in sitemap.xml and also used the old Google submit new page URL https://www.google.com/webmasters/tools/submit-url Does anyone know how long will it take for Google to show the page AFTER removing meta robots noindex from the page? Any reliable references of the statement? I did not find any Google video/post  about this. I know that in some days it will appear but I'd like to have a good reference for the future. Thanks.

            Intermediate & Advanced SEO | | fabioricotta-84038
            0
          • WebServiceConsulting.com

            What is the point of having images clickable loading to their own page?

            Hello, Noticed a lot of sites, usually wordpress (seems to be the default) have the images in their posts clickable that load to their own page, showing just the image, usually a .jpg page. I know these pages seem to be easily indexed into google image search and can drive traffic to those specific pages... My questions are... 1. What is the point of driving traffic to a page that is just the image, there are no links to other pages, no ads, nothing... 2. can you redirect these .jpg pages to the actual post page? I ask because on google image search, there are 3 links to click (website, image link, image page), when you click to view the image, it loads the .jpg page, why not have that .jpg redirect to the real content page that has ads and also has other links. Is this white-hat? 3. Do these pages with just images have any negative effect on optimization since they are just images, no content? 4. Can you monetize these .jpg pages? 5. What is the best practice? I understand there is value in traffic, but what is the point of image traffic if I can't monetize those pages?

            Intermediate & Advanced SEO | | WebServiceConsulting.com
            0
          • Bio-RadAbs

            Dynamic pages - ecommerce product pages

            Hi guys, Before I dive into my question, let me give you some background.. I manage an ecommerce site and we're got thousands of product pages. The pages contain dynamic blocks and information in these blocks are fed by another system. So in a nutshell, our product team enters the data in a software and boom, the information is generated in these page blocks. But that's not all, these pages then redirect to a duplicate version with a custom URL. This is cached and this is what the end user sees. This was done to speed up load, rather than the system generate a dynamic page on the fly, the cache page is loaded and the user sees it super fast. Another benefit happened as well, after going live with the cached pages, they started getting indexed and ranking in Google. The problem is that, the redirect to the duplicate cached page isn't a permanent one, it's a meta refresh, a 302 that happens in a second. So yeah, I've got 302s kicking about. The development team can set up 301 but then there won't be any caching, pages will just load dynamically. Google records pages that are cached but does it cache a dynamic page though? Without a cached page, I'm wondering if I would drop in traffic. The view source might just show a list of dynamic blocks, no content! How would you tackle this? I've already setup canonical tags on the cached pages but removing cache.. Thanks

            Intermediate & Advanced SEO | | Bio-RadAbs
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.