How to rank in Google for a specific country?
-
Hi,
I've a relative good ranking for a specific keyword in google.com (english queries (hl=en)), but searching for the same keyword in google.com.br (Brazilian Portuguese (hl=pt-BR)), my rank for that keyword is far worst.
The question is:
I need to do something specific to rank in google.com.br (hl=pt-BR)? I'm doing the regular link building. Creating some blogs, blogging for 10 days before droping my links, and creating link wheels the same way. The blogs I create to make links are written in Brazilian Portuguese, also, the blog that I'm trying to rank higher, is also written in Brazilian Portuguese.
Sorry for the english, it's not my native language.
Thanks
-
I check the Webmasters Tools and everything is correct. The geo targeting is for Brazil.
Thank you.
-
Thank you for the answer, I will look for that.
-
BBB is Better Business Bureau, an independent agency that verifies and accredits businesses - verifies address, etc. Their review process is pretty extensive (official visit from BBB staff in many major cities) and I believe a link from that site should be quality one, giving your site/biz location signals to Google
-
No problem happy to help, but do you have Google webmaster tools, check out the GEO targeting on that too. If you use a .br domain it should automatically select it to Brazil.
But yes try and target local content and local links, if you build all your link profile in .co.uk you can run into some problems.
Good luck with the site
-
Looks like I'm doing everything, I'll mark it as answered.
But, if somebody has more to add, please share.
Thank you for all the answers.
-
Well, I'll try to get more links from Brazil. The majority of my links is from wordpress.com, blog.com, etc. None of them are from Brazil.
Thank you.
-
Host location/IP is from Brazil, the contact information to.
Thank you
-
A few important things:
1. Make sure you have the TLD for that country.
2. Make sure you have local content in that laungage for the country.
3. Make sure in webmaster tools you target that country.
4. Make you have links from that country, i.e geo specific.
From my experience hosting will not be a huge rank factor for GEO targeting, I have many websites hosting in the US yet they rank well in GEO areas, yet if it is an ecommerce site I would advise for local hosting.
-
The first 2 points are ok. My site is hosted by a Brazilian hosting service and has a Brazilian IP. Also, my domain has the brazilian TLD.
The problem with the last point is that is hard to find web 2.0 services, with high authority/pagerank, they are usually crap.
Can you tell me what is BBB?
Thank you.
-
Hello there,
It seems like you already have the basic idea on ranking in another country, like changing the language and getting links from websites with the relevant country location and suffix (e.g. .uk .fr). This will obviously be a great starting point. Some other things I would consider are:
-website contact address, number, etc.
-host location, IP address.
-
Here are some suggestions to rank specifically in one country
The first 2 points could be important or not depending on case by case basis (depending on competition, branding strategy, etc)
- Try getting the site hosted on that country's IP/ server
- Try using that country TLD
- Definitely get lot of national/local signals - country directory links, links from same country hosted sites, BBB or similar accreditation listing in that country, etc
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to deal with disproportional content investment for a ccTLD for a multi-language country,
We have a website for the Belgium market, serving content and products on be/nl (Dutch/Flemmish Belgium) and .be/fr (French Belgium). However, as a Dutch-based company you can see our primary focus and objective is to serve content to Dutch Belgium rather than French Belgium. I wonder if, and so, what are the downsides are of only investing in half of the site?
International SEO | | Marketing-Omoda
Does it hurt my general .be Google rankings if we put a lot of effort in .be/nl but far less in .be/fr ? (we used to have a ccTLD .fr as well, but pulled the plug because it wasn't profitable.
our belgium website is profitable for Dutch speaking part of Belgium but now we would like to expand, and enhance rankings. We're investing heavily in (local) brand awareness and partnerships, and content marketing for the Dutch part.0 -
Other country TLD's for US product
We have a product ( Example: Car ) where all of the TLD's for North America (Example: Car.com, Car.net, etc) have been taken. I've found several for TLD's like .IT, .LA, .AG, etc. If I purchased those and launched sites under those TLD's in the US on servers here in the US and marketed the same as a North American TLD, do you see any issues with this regarding SEO challenges? Thanks All! Hugs, Natalie 🙂
International SEO | | okiedokie0 -
How do I get a UK website to rank in Dubai?
We are trying to get a UK-based children's furniture website to rank in Dubai. We have had a couple of orders from wealthy expats in Dubai and it seems to be the correct target market. Does anyone have any specific knowledge of this area? We are promoting the same website as for the UK market. Also does anyone know any user behaviour stats on expatriates using search engines? Do they carry on using the version of Google they are used to, or do most change to the local version of Google? Thanks in advance
International SEO | | Wagada0 -
Same domain with different google effect seo ?
I have a domain www.abc.com for US market. Now i want to sell same services in Australia. I am thinking to buy www.abc.com.au . Because i think i will get rank more faster for .au in Australia because of .au . What do you guys suggest ?
International SEO | | afycon0 -
CcTLD not ranking in other country.
I'm trying to rank a .im domain in Australia and having a hard time getting any traction at all. GWT won't let me geo-target the domain for Australia. It is currently set for Isle of Man. Thinking of registering a .com.au (same domain isn't available, but I can get something close) and mirror the site completely. I'd canonical all urls on the .com.au to the corresponding .im pages - would this make a difference? Also, since the linkbuilding is being done for the .im domain - I think I'll have to start over on the .com.au domain. Thoughts, tips and insight highly appreciated mozzers!
International SEO | | bobjones0 -
Getting A Sub Domain To Out-Rank The Main Domain
Hi, We have a prospective client who currently have a sub domain setup for each language, they all have the same content as the main domain. The problem is that the main domain is written in English (but not UK English), and they want the UK sub domain to outrank it (it's the other way round at the moment). Effectively, there are duplicate content issues here and as a result it looks like Google have chosen to keep the main domain (as it has more authority) and lower the UK sub results in its rankings. Is there a feature in webmaster tools where you can target subdomains to a location (I know you can do this with a main domain). Additionally, any other tips for the above would be greatly appreciated. Thanks in advance,
International SEO | | jasarrow0 -
How to optimise a site for 2 countries
Hi there - Any help with the below much appreciated I am helping an Australian company, producing packaging products for businesses. Their site is hosted in Australia and their offices are in Australia. They have asked me to take care of both on-page and off-page SEO so that they rank for keywords related to their products - e.g. 'cardboard boxes'. This should be fairly straightforward for Australian based (.com.au) searchers, but they also supply their products to South Africa, and so want their results to show up also for South African based (.co.za) searchers. Also consider: it is not typical for searchers for these products to use geomodifiers in their search terms there is no unique content for the South African market versus the Australian... the product information is essentially identical. What should we do to ensure their results show up equally for those in South Africa as well as Australia? I am considering building a completely separate site, hosted in South Africa and specifically for the S.A market, but will the duplicate content effect be an issue? Also, this would essentially mean double the SEO effort, is there no way I could achieve our goals more efficiently? many thanks to any help
International SEO | | dnaynay0 -
Google results inverted in a different country
Hi My site and a rival site are bothl UK based. If I search google.co.uk for a keyword I'm above him, yet if I search the australian results, he's on top. How come? I'd really like to put this right and grind his face into the dirt -- if only as revenge for repeatedly stealing my web content. Thanks
International SEO | | Jeepster0