What is a Hub Page?
-
Can anybody explain what is a hub page?
Do you have any example?
In a other post, somebody suggest creating hub pages.
This is the post:
Thank you,
BigBlaze
-
Hi,
Is this the way to setup a hub page:
How about using the TOP horizontal menu with this options:
1 inch thick filter
2 inches thick filters
4 inches thick filters
5 inches thick filterseach option in the menu with a dropdown menu and 30 sizes option.
example:
1 inch filter>>20x20x1 furnace filterswhen selecting 20x20x1, the will land on a page with a product option and select the options quality they want to buy.
QUESTIONS:
- all my products descriptions are the same, the only difference is the filter size.
[u][b]Shopper are searching for there furnace filters sizes first[/b][/u], then they will select the quality options.
Do you have any suggestions on How to improve my site architecture?
Thank you for your help,
BigBlaze
-
Hi! I thought I recognized this thread Yes, I am the culprit of the "hub page" suggestion.
I call a page a "hub page" if it functions like the center of a wheel with a bunch of spokes attached to it. Okay, so for example, you have a store selling sweaters. All of your seaters have a specific part number based on size, color and style. You have some choices. You could create a separate page for every part number. However, this quickly becomes a daunting task for you, and an impossible site to navigate for your customers because you could have 200 separate product pages all for the same sweater, with the only difference being size and color.
Instead, you could create a "parent" page that is just for this one particular style of sweater. You create "children" pages for all the possible sizes and colors. You then allow your customer to select size and color either via dropdown menus, charts or whatever seems best for a particular product. You set all these product pages as either "children" of the parent product or attach their part number to specific options, so that when that option is chosen that part number goes in the cart. The customer never actually sees an individual product page for that color and size of sweater, it simply exists in the back end as a means of allowing your customer to pick specific items from your inventory.
So, you see, because you created (technically) separate product pages, you technically have a whole bunch of URLs but all circling around or connected to the parent page. The individual part number "pages" are like spokes on a wheel connected to a parent "hub" page.
Now, all that being said...a hub page on a content site can follow the same principle, however for completely different reasons. This even happens in e-commerce. For example, say you sell clothing. On your site, you also have size charts. From every clothing page you link to your size chart page. In that case your size chart page becomes a "hub." Hub pages tend to outrank other pages because you are pointing to them with lots of your pages, indicating to both visitors and search engines that they are somehow especially significant.
So, on the one hand a hub page can be used for online merchandising, on the other it can be used as an important reference point for visitors. The simplest version of a hub page would probably be a main category page on a Website.
This is really my own viewpoint. I have had extremely good results ranking well for hub pages. I am interested to know what others think and how they explain the concept.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best practice for Wordpress /page/2/
I realize that it might be a minor point but it still bugs me. We have a blog with a number of posts. Content of the posts does not expire or age (in the rare case something changes, we do update the information in the posts). The wordpress blog is setup to display our latest posts and displays 15 posts at once. Since we have a lot of content, the older posts get pushed off the front page which is understandable and desirable behavior. However the pages that have older posts have names like "/page/2/", /page/3/, /page/4/ and so on. This does not look very SEO or user friendly to me. What do you think? Did you come up with something better then /page/ and then a number?
Content Development | | SirMax0 -
How do I fix a broken link to a product category page in wordpress?
We are building a new site currently at http://67.222.109.48/~cheapnan/ I started doing some SEO after the developer I hired failed to do it even though it was in the agreement. I did our old site so I should be able to do this but I am new to wordpress. Now when i go to the products tab at the top of the page the first 2 have broken links, I checked the rest and there are 3 total that I need to fix. I am unsure how to access the navigation so I can fix the links. Please tell me where to look.
Content Development | | cheaptubes0 -
Single page verses multiple pages
I am working on a client website that has a Services section. Each service could have its own page. The problem is that some of the sections only have a 3 sentence paragraph. I am not sure if this is enough content to be considered quality. I am of course going to recommend that they revisit their copy and expand on what they do, but the question remains. Is it better to have one lengthy page of services or individual services/page even though the content is light? I know it would benefit from multiple if there was substantial content, but that is not the case in this instance. Thank you!
Content Development | | thinkseo0 -
Can a rel author tag point to a Google+ business page
I’m trying to get my blog posts to show with rich snippets but they are a collaborative effort from our staff and as such are posted under our business name. We do have some guest bloggers who write under their own name and we use the author tags to show this. Is there a similar way to do this with a business?
Content Development | | mark_baird0 -
Would adding a news page hurt my site ranking ?
Hi Mozers I was thinking about adding an industry news page where we would post articles written by others but give proper citation and linking. Would a page like this hurt my SEO ? Thank You
Content Development | | Pzabarko0 -
Too many links on page?
Hello, Can my rankings suffer if some of my inner pages have too many links/anchor text? Or would link juice just stop being passed after X amount of links? I have content on these inner pages, and it all flows. Thanks!
Content Development | | TP_Marketing0 -
Block Low Quality Pages?
What are your thoughts on blocking (in robots.txt) and/or noindexing low-quality pages to defend against Panda, assuming you can't remove, redirect, or add quality content to it? Also, assume there are no external links pointing to these low-quality pages, no social shares, and zero incoming organic traffic. Has anyone had experience with this as a solution to Panda?
Content Development | | poolguy0 -
My Blog pages are out ranking my main website
My blog was on wordpress.com for over 18mnths and I have just moved it to my domain - rankings are charging as a result - up and down! My current concern is my google.co.uk search position for garden art - my home page http://www.gardenbeet.com has been number 2 for over 12 mnths - now my blog is number 2 http://www.gardenbeet.com/garden_design_blog/garden-art/ this is not the best landing page to generate sales from my shop - any suggestions?
Content Development | | GardenBeet0