How bad is it going over 70 character for title tag length?
-
I know less than 70 is recommended. I am about to run a script to create some title tags and a few will be between 71-74. Is going just the few characters over ok until I can get in there and manually do them?
-
Hi Niners72,
I agree with Mark. But I would also try to ensure that you are providing a relevant yet unique title tag for each of your pages where possible (you can focus on the ones that are top level then work through as when you have the time-if you have a large site) as these can help to improve Click Through Rate also as well as the description (which needs to be within the 156 limit).
-
Going over 70 characters means your title tags will be truncated by Google. And nowadays, it's not dictated by characters, but the amount of pixels those characters take up - staying under 65 will usually mean you're in the clear.
If you are formulaically creating title tags, and a few of those go over 70, I don't think it's the end of the world. It's not bad - you aren't going to be punished - Google will just truncate the tag and add an ellipsis - worst case scenario, they'll create their own title tag.
That being said, I'd make sure for your target pages (pages you really care about and are aiming for as landing pages in the SERPs), you manually review/write them and make sure they are optimized in terms of keyword inclusion, Call to action, branding, length, etc.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page title contents
In my page title, I have my product name. Is it beneficial to also include another keyword like: Buy wedding dress online Australia: e..g. (page title) amelie wedding dress | buy wedding dress online Australia. Or is it better just using: Amelie wedding dress
On-Page Optimization | | CostumeD0 -
How should a ALT TAG Be?
Hi All, Can a ALT Tag have special characters? Can i have my ALT Tag as Image-explained-with-what-it-is? Can i have - hyphens as this? Thanks I have a 2nd question I have 100's of videos which has a ALT tag as Tumbnail link to video How can i deal with them? Can i add the Video title as ALT Tag? thanks
On-Page Optimization | | Nettv0 -
Duplicate title tags, how to solve that?
We are currently running the "yellow pages". The problem is that Google Webmasters reports a lot of duplicate title tags. It's because we have three languages and the title consists of company name. for example: FCR Media Lietuva, UAB (The same in all languages). Of course we make different meta desriptions and so on. How should we solve this problem or should be just leave it as it is?
On-Page Optimization | | FCRMediaLietuva0 -
Are tags important for SEO?
I just installed a plugin called SEO content control and it is telling me I need to write descriptions for my tags. I haven't been using tags although I did create a list of them. I don't have an endless amount of time on my hands so is this a worthwhile task?
On-Page Optimization | | dealblogger0 -
2 keyword title tag best format
I have a client that does ski and snowboard rentals in lake tahoe and not sure what the best way to optimize the home page title tag. Lake Tahoe Ski and Snowboard Rental
On-Page Optimization | | tahoemedia
Lake Tahoe Ski & Snowboard Rental
Ski & Snowboard Rental Lake Tahoe
Ski Rental | Snowboard Rental | Lake Tahoe Which one of these is the best or is it not even listed??? Thanks!0 -
Rel canonical tag question
Im trying to to fix my duplicate content problem with my catagory pages in my shopping cart. I have read about adding a rel canonical tag to the page so it links back to the main catagory page. So if I add a rel canonical tag to the main catagory page it will show up on every other page for that catagory like page 1 page 2 and so on and it will have the tag linking back to the main cat. That should fix it it right? Now that being said I cant seem to add the tag invetween the head tags. I can add it to the body where I can add content. Will the rel canonical tag work outside the head tags? Any other ideas on this fix? I contacted my people that host the cart to see if they have any features to help this will see what they say.
On-Page Optimization | | Dataken0 -
Canalogical Tag
Hello, I wanted to have a clean url for example : site.com/producta and our web developer installed this module which does this great. However there are now two products one with unclean url for example sit.com/productaxmlayoiadkja and the clean one - on both pages page it says: <link rel="canonical" href="http://www.site.com/producta">Is this correct? Reason being is I'm aiming for the long tail and the site is not getting any visitor although we have unqiue 250 products+ and getting less then 20 visitors a day after almost a year! I would appreciate any help because I'm getting in real trouble because the site is performing so badly!
On-Page Optimization | | reallyitsme0 -
Nofollow tags
So on the homepage, should all the links like privacy, contact us, etc...be rel="nofollow" ? I want to get a better handle on passing as much link juice on homepage to important internal pages as I can, and want to get it right. Thanks in advance.
On-Page Optimization | | azguy1