Backlink from foreign language websites good for SEO
-
I was wondering if backlinks from foreign language webistes can help me in ranking?
For example: I ve got website in slovak language and I would place article with backlink on the foreign language website. In which language should be the text surrounding the keyword?
-
So my perspective is similar to what everyone else here is saying, but I still feel like I can add something to the conversation.
If you believe that the future of links has to do with co-citations (as described by Rand in this WBF) then language HAS to be a factor.
We already knew that anchor text was being devalued, but the words surrounding that anchor text will also have an effect.
Having said all that, those links would still signal some kind of authority, right? For example, CNET probably has links from 50 different languages. As long as the sites are authoritative that has to be a positive signal on some level.
I'd say, as long as the link doesn't cost you anything, go for it. It won't hurt. And if you write a great landing page in Italian it could be a good long-term investment.
-
No, our market is almost exclusively non-Italian. I see where you're coming from with the idea of translating certain pages into Italian, but only something like 0.01% of our clients are Italian, so -- at this stage -- I'm not sure it's worth it.
-
Are you targeting the Italian market? If yes, then this link is valuable to you since your business happens in Italy. It's also perfectly natural.
But either way, you might want to consider having at least some main pages translated to Italian if that's where your business is. Also, it would give you a nicer landing page to point the Italian link to.
-
Similarish-question to Jozef Majda:
I run website about Italian real estate that's written in English (and 99.99% of the links are in English). I have the opportunity to get a link on a partner's Italian-language website, where whatever anchor text she chooses will be in Italian. Is this of any use to me?
-
Think about it like this. The average visitor to your site is going to speak Slovak, right? If you link to a page in English, or Russian, or Urdu, or whatever, the search engines have to make a judgment call about the likelihood that a visitor to your page will find that linked page valuable. My guess is that they would value a link to a page written in a similar language or English more than a link to a page written in a very different language because the average visitor to your site speaks Slovak, probably has some knowledge of related languages, and might also be able to read English, but they probably aren't able to read Kazakh or Spanish.
The reason I say that is that Google knows that my site, for example, is written in English, but that I talk a lot about French and German, so there's a good chance that people that visit my site have at least a passing knowledge of those languages, so if I write a blog post about a new German movie and then link to a review of it in German, I would guess that that link would pass more equity than if I linked to a review in Chinese because a link to a Chinese review holds no value for my average visitor.
-
there is definitely less value in foreign language links. it depends a bit on the language though. if the links are czech it's not as bad since that happens quite often naturally. the main point is that the main amount of links should come from the language you want to rank for.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Are links from staff profile pages no longer good for SEO?
Hey there, We run a small site that lists lawyers and we have an opportunity to ask the lawyers to display a 'badge' on their own website's staff page, linked back to the page on our site that they are listed on. Initially I thought this would be good link building (i.e. the lawyer's own staff/profile pages on their website linking to our site where they are listed = a highly relevant link). I was less concerned about the authority of the law firm's sites, though these will range from sometimes low-ish to medium. I just assumed that Google would see the value in the lawyer wanting to link to our site where they are listed. However, our SEO has said that these days Google doesn't give much/any value to these types of links from individual staff pages. His advice was to try and get the badge added to one of their service pages (or their About page) which will be unlikely as the badge is person-specific. I thought I'd ask if this was everyone else's experience regarding Google not valuing links from individual staff pages? Thanks for you help 🙂
Link Building | | Andy-H0 -
Why my website is not getting rank?
I can understand my website age is a big issue but now I want you to help me. I have been doing guest posts for increasing the domain authority but no good result. I just want you to let me what should I do next? AmazeInvent
Link Building | | alexmurphy11220 -
What do you think of these profile links for SEO?
In my Google Search Console today, I saw a link from Creative Market. In Moz last week I saw a link from Instructables. In Moz, they have high numbers. DO you think these type of profiles have a big impact? https://artists.spotify.com/c/artist/3N1BM4dOORzK8BF6DrkEDU/profile#about (Moz-50, ahrefs-14) https://creativemarket.com/julie.gallaher (Moz-36, Ahrefs-12) https://www.instructables.com/member/jazzmansac (Moz-42, Ahrefs-13) https://moz.com/community/users/907261 (Moz-50, Ahrefs-25) https://www.are.na/julie-gallaher (Moz-25, Ahrefs-11) They all look to be do follow links
Link Building | | julie-getonthemap0 -
Is hiring bloggers to review my products while back linking to my website bad for SEO?
For many months I have been following this strategy of hiring high domain authority bloggers to review my products and link back to my website. For a month or two my rankings improved but now I suddenly lost rankings. Can Google penalize me for hiring bloggers to review my products? Bloggers do mention in the blog that the product was requested for editorial review. Any tips will be helpful. Regards
Link Building | | DebashishB
Deb0 -
How to identify spammy website before making backlinks on them
Hi, I search in google but didnt find a proper answer for this! maybe search an incorrect keyword! The question is, How can I find out a website that I'm going to make a backlink on is a spammy website? For example I did this guest bloging on this good website: Best Sure-Shot Organic Pest Control Approaches Every Gardener Should Know | Balcony Garden Web But it seems to be spammy because I use SEO POWERSUIT software that shows this backlink is 20% risk of google penalty! Is it right!? So how can we rest assured for making a quality backlink? I can not think any other way 😞
Link Building | | Shervin0 -
Best Name for Business and Backlinks / SEO
Sorry if this is a basic question I should know the answer for. We have just acquired the .org for a moderately well searched keyword set. Our objective is to fight for rank specifically on this one set of two keywords. We want make sure our site is setup and business named optimally for this. Here is my question. What is the best business name for SEO and keyword rich backlinks, or anything else I'm not thinking of? KEYWORDS: Blue Widget DOMAIN: BlueWidget.org BUSINESS NAME OPTIONS: A) simply BlueWidget.org. We like this but do we lose some benefit of "Blue Widget" with a space on backlinks? **B) Blue Widget Foundation. Is this better because people will reference us by the keywords with a space "The Blue Widget Foundation", instead of "from the people at BLUEWIDGET.org"? ** Am I missing anything important here in the name? We just want to start everything off on the right foot. Thank you Moz. Just joined and my first post.
Link Building | | RetBit0 -
Can I start SEO before finishing my website?
Hi, I'm new to SEO and websites. I'm slowly building a website at the moment. I was wondering if I could set up a blog at the domain name I will use for my final website and begin doing SEO. Eg. I set up a blog using a CMS like Squarespace and begin blogging at domain.com/blog (with links to the domain.com/blog from the domain.com home page) and inbound links point to the domain.com 'front page'. And then add the design of the 'front page' of the website using Squarespace at a later stage eg. domain.com. Is this a good idea? Will it work? I'm anxious to get started on SEO. Thanks!
Link Building | | doblstp0 -
What is an infographic? And how is it used for SEO?
I've heard the term used in some of the webinars hosted on SEOMOZ and tried googling the term with no results. What the heck is this? And how is it good for SEO?
Link Building | | NaHoku0