Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Let your reputation grow with Reviews AI
      Moz Local

      Let your reputation grow with Reviews AI

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Research & Trends
    3. White Hat / Black Hat SEO
    4. Should I Do a Social Bookmarking Campaign and a Tier 2 Linking?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Should I Do a Social Bookmarking Campaign and a Tier 2 Linking?

    White Hat / Black Hat SEO
    4
    6
    2278
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • zorsto
      zorsto last edited by

      I don't see anything bad in manually creating links on different (about 50) social bookmarking services. Is this method labeled as White Hat?

      I was wondering if it would be fine to create Tier 2 linking (probably blog comments) for indexing of the social bookmarking links?

      Please share your thoughts on the topic.

      1 Reply Last reply Reply Quote 0
      • brad.s.knutson
        brad.s.knutson @zorsto last edited by

        The thing is though - these methods will not increase your rankings.  Google has pretty much devalued any links that we have some form of control over (directories, forums, blog comments, social bookmarking sites - even guest posting).

        1 Reply Last reply Reply Quote 0
        • zorsto
          zorsto last edited by

          I definitely don't plan this to be my only strategy.

          I have successful websites ranking well for some pretty competetive keywords. Besides social media signals, established blog mentions etc. I thought this could give the website an additional bump to rank for some other competetive keywords.

          brad.s.knutson 1 Reply Last reply Reply Quote 0
          • brad.s.knutson
            brad.s.knutson last edited by

            If all you plan to do is drop your links in social bookmarking sites, you're probably just wasting your time.  It's not likely that these links will be worth anything to search engines - even if they are followed links.  The time you spend building these links could be spend developing great content, or working on other link-building opportunities that would be more worthwhile.

            As far as blog comments go - if your goal is to get backlinks, it's not a good idea.  These links are nofollowed and too many of them will look spammy to search engines.  If you are commenting to engage with the content author, that's a different story.  I often comment on other sites to engage with the content author and start a conversation.  I sometimes choose to include my website as a reference, but I often choose to leave it out.

            1 Reply Last reply Reply Quote 2
            • Chris.Menke
              Chris.Menke last edited by

              Zoran,

              Looks like you picked up a copy of the 1996's Backpackers Guide to Linkbuilding. 🙂  As Ricky said, that stuff's not worth much today.  Basically, the more control you have over a link today, the less it is worth--with bookmarks being at the low end of the scale and editorial links from authoritative resources on the other end.  Rather than spending your time at the low end, work on building out your social media profiles and figuring out who your audience is so you can publsh content for them and announce that content through your social channels.

              Moz Chap. 7 Growing Popularity & Links

              1 Reply Last reply Reply Quote 2
              • RickyShockley
                RickyShockley last edited by

                Hey Zoran,

                From my understanding social bookmarking on small and rarely used sites will have VERY little positive affect on search rankings. I like to follow Eric Ward's golden rule: ask yourself..would you want this link if Google did not exist?

                Definitely think your time could be better utilized elsewhere!

                1 Reply Last reply Reply Quote 0
                • 1 / 1
                • First post
                  Last post

                Got a burning SEO question?

                Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                Start my free trial


                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • crescentdigital

                  Suspicious external links to site have 302 redirects

                  Hi, I have been asked to look at a site where I suspect some questionable SEO work, particularly link building. The site does seem to be performing very poorly in Google since January 2014, although there are no messages in WMT. Using WMT, OPenSiteExplorer, Majestic & NetPeak, I have analysed inbound links and found a group of links which although are listed in WMT, etc appear to 302 redirect to a directory in China (therefore the actual linking domain is not visible). It looks like a crude type of link farm, but I cant understand why they would use 302s not 301s. The domains are not visible due to redirects. Should I request a disavow or ignore? The linking domains are listed below: http://www.basalts.cn/
                  http://www.chinamarbles.com.cn/
                  http://www.china-slate.com.cn/
                  http://www.granitecountertop.com.cn/
                  http://www.granite-exporter.com/
                  http://www.sandstones.biz/
                  http://www.stone-2.com/
                  http://www.stonebuild.cn/
                  http://www.stonecompany.com.cn/
                  http://www.stonecontact.cn/
                  http://www.stonecrate.com/
                  http://www.stonedesk.com/
                  http://www.stonedvd.com/
                  http://www.stonepark.cn/
                  http://www.stonetool.com.cn/
                  http://www.stonewebsite.com/ Thanks Steve

                  White Hat / Black Hat SEO | | crescentdigital
                  0
                • David-Kley

                  Should You Link Back from Client's Website?

                  We had a discussion in the office today, about if it can help or hurt you to link back to your site from one that you optimize, host, or manage. A few ideas that were mentioned: HURT:
                  1. The website is not directly related to your niche, therefore Google will treat it as a link exchange or spammy link.
                  2. Links back to you are often not surrounded by related text about your services, and looks out of place to users and Search Engines. HELP:
                  1. On good (higher PR, reputable domain) domains, a link back can add authority, even if the site is not directly related to your services.
                  2. Allows high ranking sites to show users who the provider is, potentially creating a new client, and a followed incoming link on anchor text you can choose. So, what do you think? Test results would be appreciated, as we are trying to get real data. Benefits and cons if you have an opinion.

                  White Hat / Black Hat SEO | | David-Kley
                  2
                • Modi

                  Pages linked with Spam been 301 redirected to 404\. Is it ok

                  Pl suggest, some pages having some spam links pointed to those pages are been redirected to 404 error page (through 301 redirect) - as removing them manually was not possible due to part of core component of cms and many other coding issue, the only way as advised by developer was making 301 redirect to 404 page. Does by redirecting these pages to 404 page using 301 redirect, will nullify all negative or spam links pointing to them and eventually will remove the resulting spam impact on the site too. Many Thanks

                  White Hat / Black Hat SEO | | Modi
                  0
                • LeverSEO

                  Footer Link in International Parent Company Websites Causing Penalty?

                  Still waiting to look at the analytics for the timeframe, but we do know that the top keyword dropped on or about April 23, 2012 from the #1 ranking in Google - something they had held for years, and traffic dropped over 15% that month and further slips since. Just looked at Google Webmaster Tools and see over 2.3MM backlinks from "sister" compainies from their footers.  One has over 700,000, the rest about 50,000 on average and all going to the home page, and all using the same anchor text, which is both a branded keyword, as well as a generic keyword, the same one they ranked #1 for. They are all "nofollows" but we are trying to confirm if the nofollow was before or after they got hit, but regardless, Google has found them. To also add, most of sites are from their international sites, so .de, .pl, .es, .nl and other Eurpean country extensions. Of course based on this, I would assume the footer links and timing, was result of the Penguin update and spam. The one issue, is that the other US "sister" companies listed in the same footer, did not see a drop, in fact some had increase traffic.  And one of them has the same issue with the brand name, where it is both a brand name and a generic keyword.  The only note that I will make about any of the other domains is that they do not drive the traffic this one used to. There is at least a 100,000+ visitor difference among the main site, and this additional sister sites also listed in the footer. I think I'm on the right track with the footer links, even though the other sites that have the same footer links do not seem to be suffering as much, but wanted to see if anyone else had a different opinion or theory. Thanks!
                  Jen Davis

                  White Hat / Black Hat SEO | | LeverSEO
                  0
                • Wilkerson

                  Is it worth getting links from .blogspot.com and .wordpress.com?

                  Our niche ecommerce site has only one thing going for it: We have numerous opportunities on a weekly basis to get reviews from "mom bloggers".  We need links - our domain authority is depressing.  My concern is that these "mom bloggers" tend to have blogs that end with .blogspot.com or .wordpress.com.  How do I screen for "reviewers" that are worth getting links from and how can I make the most of the community we have available to us?

                  White Hat / Black Hat SEO | | Wilkerson
                  1
                • swzhai

                  A Straight Answer to Outsourcing Backlinking, Directory Submission and Social Bookmarking

                  Hey SEOmoz Community! I've spent a bit of time now reading about SEO in books as well as online here within the SEOmoz community. However, I've still struggled to find a straight answer to whether or not directory submissions to non-penalized websites is acceptable.I suspect the reason I haven't found a straight YES or NO answer is because it isn't so straightforward and I respect that. My dilemma is as follows: I want to raise the domain authority for a few websites that I optimize for. I've submitted and gotten listed a bunch of excellent backlinks, however it still is a painfully slow process. My clients understandably want to see results faster, and because they have virtually no past outsourced link-building campaigns, I am beginning to think that I can invest some money for outsourcing directory submissions. I see more and more people talking about the latest Penguin updates, and how many of these sites are now penalized. BUT, is there any harm to submitting to directories such as the ones on SEOmoz's spreadsheet that aren't penalized? My concern is that in the future these will be penalized anyways, and is there a chance then that my site will also be de-listed from Google? At what point does Google completely 'blacklist' your site from its engine? Furthermore, I don't understand how Google can penalize a website to the point of de-listing it, because what would prevent other competitors from sending mass spammy back-links to another? What it all comes down to: At this point, are verified mass directory submissions through outsourcing still much more beneficial than detrimental to the ranking of a website? Thanks SEOmoz community, Sheldon

                  White Hat / Black Hat SEO | | swzhai
                  0
                • Amjath

                  Link Building using Badges

                  In light of penguin update, is link building using badges(like "I love SEOMOZ" badge) still considered a white hat tactic? I have read old posts on SEOMOZ blog about this topic and wondering if this method is still effective. Look forward to feedback from MOZers.

                  White Hat / Black Hat SEO | | Amjath
                  0
                • Markus111

                  Would linking out to a gambling/casino site, harm my site and the other sites it links out to?

                  I have been emailed asking if I sell links on one of my sites.  The person wants to link out to slotsofvegas[dot]com or similar. Should I be concerned about linking out to this and does it reduce the link value to any of the other sites that the site links out to? Thanks, Mark

                  White Hat / Black Hat SEO | | Markus111
                  1

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.