Google Plus: Personal vs Business Accounts I am Confused!
-
Hi so I have both accounts set up, I use my business g+ for sign posting my new blog posts & latest news. I have Authorship set up on my Blog and that is working fine.
I am personally v much a large part of the brand, www.over50choices.co.uk and have my face on the home page and most social property, so when i do use my G+, FB & Twitter accounts, whilst they are the business accounts, its lead by me.
So just what do I use my G+ Persoanl Account for?
I have read that i should either share or duplicate the my updates on both accounts, but will that look like duplication?
I dont have many G+ followers currently but intend to develop this in the next few months, so its important that I get this right if i am to optimise my activity?
Your help appreciated.
Ash
-
Happy to help, Ash! I am very happy to hear that things are coming into focus for you.
Yes, there is a lot of information out there, and the platform is rapidly changing. It can be overwhelming at times. You may want to consider joining a couple of Google+ communities on Google+. They are great places to network, as well as ask and answer questions about the Google+ platform. Of course, Q&A is always here to answer your questions as they arise, too.
Cheers,
Christy -
Thanks Christy
I think its becoming clearer.........so much info around on the subject!
Regards
Ash
-
Hi Ash,
It's really a preference. The great thing about signing the blogs (rel=author) is you get the fancy picture in any results which can help you stand out a bit in the SERPs
I suppose you need to ask yourself what you want from Google+ you may find it easier to use the business account for brand announcements but the personal account for e.g blog posts. This may help you build up authority in your niche whilst keeping any +1 on your business page engaged. You can write (well comment) on your business page with your personal page to help reinforce. it's all far too overly complex if you ask me!
If I'm honest I'm not too familiar with duplicate content on social media but lets assume by duplicating it we lessen the value (and the impact). You could look on "sharing" the business post (or visa vesa I suppose) so the value all goes back to the same place.
In short if you work out what you think would benefit your brand you can then fit in the rest around it. I hope some of that helps anyway. Lets not forget Christy and her great suggestions you using your personal account to really contact with your niche.
Good Luck.
-
Hi Chris thanks for your response.
I guess my dilemma has been that because to a large extent I am the brand, what I do & say also effects the brand (i dont mean the really personal stuff, like going on hols etc), my concern with sign posting my blogs just on my personal G+ Account has been that the brand followers will not see them or is this a non issue?
Will duplicating them on both accounts overcome or should i have a clear distinction between them?
Thanks
Ash
-
Hi Ash,
If you solely wish to use Google+ for business, then I'd recommend using your personal profile to build your authority as an expert in your field. Network: build relationships with peers, prospects, and customers, and be as helpful to others as you can. Attend Hangouts. Participate in a community (or start one yourself.) Here are a couple of great articles to help you get started:
- http://www.copyblogger.com/google-plus-authority/
- https://plus.google.com/+MarkTraphagen/posts/BZjuHL1kGpa
Cheers,
Christy -
Hi Ash,
I did write a lovely long response unfortunately Moz decided that it was going to remove it so here goes attempt two!
Let me start by a comparison to Facebook. On Facebook you have your personal page which you interact with etc. and you have a business page which people "like" etc. and find info. The same is essentially true for Google+
G+ you have your personal account which can be set up to contribute to websites ( rel=author ) telling people you've done stuff on that site. You have your business page (rel=publisher) which people +1 and talk about the business. The publisher page also can interact a bit more with the SERP. Unfortunately publisher is not as easy as author but they do act differently.
Now you don't really want to have a business set as a "personal" page as it doesn't have some of the features and also doesn't look as professional.
In short:
Use your personal account for rel=author on your site telling Google what you've made on the site (E.g a Blog)
Use a business account for people to +1 and recommend your site as well as interact with your customers
I hope that helps anything else you need to know I'll do my best to help.
More info :
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can I most effectively use Twitter to increase traffic and promote sales for our fine art business?
My wife and I are struggling to promote her sales of Fine art wildlife art and nature paintings; both originals and fine art prints.We have had a website for over 10 years; with virtually no traffic, and only an occasional sale (averaging about one per year). How can we most effectively use the Twitter platform to generate leads and sales?
Social Media | | nomadjim0 -
How Have You Got More Likes On Google +?
Hi All, My company has done fairly well with regards to achieving followings on Facebook, Twitter and LinkedIn. BUT one that we REALLY struggle to get a following on is Google +. We have about 25 Google + followers, compared to 1.2k Facebook likes and over 2k Twitter followers. We do relatively similar things on each of these. What can we do to increase our following specifically on Google +? As it stands we do pretty similar things, it would just appear that there's not much taste for us on Google +! What kind of things have you guys done to boost your followings on Google +.? All suggestions are appreciated! Thanks Sam
Social Media | | Sandicliffe0 -
Google+ Best Practice
I have a client company looking to make use of G+ The company has a high quality, decent traffic blog with articles written by 4 in-house team members. The company has a G+ company page and each of the 4 blog authors has their own G+ profile. None of the G+ authors have any interest in using their G+ profile for general social reasons - simply as a means for sharing content (and consuming content from others) within the scope of the business sector they are in. In order to take advantage of G+ authorship, we have now linked each user to their own G+ profile page (using Yoast WP plugin) and linked the website to the G+ company page. Rel=publisher also added for the company. In terms of best practice would you recommend sharing new blog posts to the individual's G+ profile page AND to the G+ company page or just do one or the other? As a final twist the company also has a G+ Local page which is primarily used for local search/map entry (the company is online but has a physical office address). Should articles also be posted to the G+ Local page?
Social Media | | bjalc20110 -
Outreach person different than guest post write
Hello, For a current client of mine, the person doing the outreach (me) and the person who is going to write the guest post (expert) are different people. Also, the expert doesn't want their real name published. They're going to use their first and middle name instead of first and last. How do I taylor my outreach and link building to accommodate the above two facts? BTW: The expert's picture is on the site if that helps, in an "Ask the Expert" menu tab Thanks
Social Media | | BobGW0 -
Setting up Google + Business Pages for Multiple Clients
I am looking at setting up several of my clients with Google Plus pages for their businesses. What's the best practice for doing this? Should I have a separate Google Account for each and set up the Business Page under that account? Are you allowed to have multiple Google Accounts manage a single Business Page - i.e., can I turn it over to the business without having to relinquish my control or give them access to the account I made? Any good tutorials on getting started with this? Thanks! Tom
Social Media | | TomBristol0 -
Where is the Link Site button on Google+?
I want my content authors to be able to associate their work with their Google+ profile. I read about an update rolled out in June that included a Link Site function on the Edit Profile -- About Tab. I don't see where to do this. Can anyone help me figure out how to enable this function?
Social Media | | wlefevre0 -
Google+ What account to use for business?
Ok, we have been pretty dismissive of Google+ but having read more and more about how it is now directly influencing search results (currently in the USA) we are going to suggest setting up accounts for business. The question is, which Google Account should be used for the business page? In the nice presentational video on Google+ the example business is a nice local bike shop, which is simple right? Just use the small business owners account. But what about larger clients? Who in the org should have the business page on their account? What if that individual leaves? Can the page be separated from that account? Should you use maybe a Google Apps for Business account? But the issue with that is you will obviously have no one in any circles to share that page with. It all seems to be too closely tied to the personal side of Google+ Any help would be great. Thanks.
Social Media | | CarlE0 -
Google does not index individual facebook posts often?
It looks like google (regular organic) does not index individual posts from facebook pages often, more likely the wall of the page itself or separate pages. Can someone confirm this?
Social Media | | qlkasdjfw0