Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can I dissavow links on a 301'd website?
-
So we are performing link removal for a client on his old website (A), which is being 301 redirected to his new website (B). We have identified toxic links on site A and are removing, once complete we will undo the current 301, confirm a new GWT account for website A, and then submit the disavow report.
We would then like to reapply the 301 redirect to site B while we are waiting for Google to process the disavow report, the logic being we can retain some current rankings on site B while waiting for the disavow to process on site A.
Has anyone had experience with this method? I foresee some potential issues here but am interested to here from others on this. Thanks!
-
I tend to agree with Federico's concerns. If the 301 transfers a penalty, the impact could be long-term, and it could be harder to rescue site B. The short-term ranking gains may not be worth it.
Google hasn't been clear on how this operates with 301 redirects. John's suggestion to disavow on both sites seems safe. Worst case, it's wasted effort, but it's not much effort (once you've built one file, building two is easy). Still, you've got to wait for that to process, and if the algorithmic penalty is something like Penguin, then you'd have to wait for a data refresh. This could take months, so I'd be really hesitant to risk site B until you've cleaned up the mess.
Once you disavow to site A, the 301-redirect should be fairly safe, but it does depend on the extent of the penalty. The risk/reward trade-off is definitely a "devil is in the details" sort of situation.
-
Well, you are right, manual are easier to fix, although most likely, sites with manual penalties usually fall into an algorithmic penalty too.
Steps I'd suggest:
- Don't reinstate the redirect.
- Do some cleaning, extensive cleaning.
- Use it just as a redirection for users, but not for crawlers, rankings (using robots.txt disallow site A and 302 redirect the domain to site B).
Hope that helps!
-
No, this is an algorithmic penalty. Wish it was manual, would be easier to figure out.
-
But did you get any MANUAL penalty on A or B?
-
The problem is that despite the algorithmic penalty site A appears to be pushing heavy authority to site B and keeping decent rankings for some very competitive terms that we otherwise would not rank for with site B. If I remove the 301 I fully expect all current rankings to drop, I am trying to avoid this.
Were doing link removal now, but plan on having to use the disavow tool once we have a few removal requests out to webmasters. I actually got an answer on this from John Mueller at Google in the technical SEO community on G+.
John Mueller
"I would think about the final state you want to be in and just do that. If you want to do a domain move, then 301 and keep them. If you do a domain move + disavow links, then submit the file for both domains. This process will take quite some time (maybe even a year), so you don't want to play with it incrementally: just find out what you want in the end and set that up." -
Hey Chris,
Did site A or B receive a manual penalty?
As any penalty on A, which is 301'd to B, will ultimately pass the penalty to B. I would suggest removing the 301 ASAP. Then cleanup the A domain until it's clean (if a manual action, until it's revoked) and then you can think of putting the 301 back.
Removing a manual penalty could be a long process, it took 1 year for us and 4 reconsideration requests to get the penalty revoked. We had to use the disavow as a machete as disavowed almost our entire link profile leaving aside the domains that we knew were good links, all others were disavowed using the "Domain:" to avoid any missed link.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO'ing a sports advice website
Hi Team Moz, Despite being in tech/product development for 10+ years, I'm relatively new to SEO (and completely new to this forum) so was hoping for community advice before I dive in to see how Google likes (or perhaps doesn't) my soon to be built content. I'm building a site (BetSharper, an early-stage work in progress) that will deliver practical, data orientated predictive advice prior to sporting events commencing. The initial user personas I am targeting would need advice on specific games so, as an example, I would build a specific page for the upcoming Stanley Cup Game 1 between the Capitals and the Tampa Bay Lighting. I'm in the midst of keyword research and believe I have found some easier to achieve initial keywords (I'm realistic, building my DA will take time!) that include the team names but don't reference dates or state of the tournament. The question is, hypothetically if I ranked for this page for this sporting event this year, would it make sense to refresh the same page with 2019 matchup content when they meet again next year, or create a new page? I am assuming I would be targeting the same intended keywords but wondering if I get google credit for 2018 engagement post 2019 refresh. Or should I start fresh with a new page and specifically target keywords afresh each time? I read some background info on canonical tabs but wasn't sure if it was relevant in my case. I hope I've managed to articulate myself on what feels like an edge case within the wonderful world of SEO. Any advice the community delivers would be much appreciated...... Kind Regards James.
Intermediate & Advanced SEO | | JB19770 -
If my website uses CDN does thousands of 301 redirect can harm the website performance?
Hi, If my website uses CDN does thousands of 301 redirect can harm the website performance? Thanks Roy
Intermediate & Advanced SEO | | kadut1 -
How will changing my website's page content affect SEO?
Our company is looking to update the content on our existing web pages and I am curious what the best way to roll out these changes are in order to maintain good SEO rankings for certain pages. The infrastructure of the site will not be modified except for maybe adding a couple new pages, but existing domains will stay the same. If the domains are staying the same does it really matter if I just updated 1 page every week or so, versus updating them all at once? Just looking for some insight into how freshening up the content on the back end pages could potentially hurt SEO rankings initially. Thanks!
Intermediate & Advanced SEO | | Bankable1 -
Hacked website - Dealing with 301 redirects and a large .htaccess file
One of my client's websites was recently hacked and I've been dealing with the after effects of it. The website is now clean of malware and I already appealed to Google about the malware issue. The current issue I have is dealing with the 20, 000+ crawl errors which are garbage links that were created from the hacking. How does one go about dealing with all the 301 redirects I need to create for all the 404 crawl errors? I'm already noticing an increased load time on the website due to having a rather large .htaccess file with a couple thousand 301 redirects done already which I fear will result in my client's website performance and SEO performance taking a hit as well.
Intermediate & Advanced SEO | | FPK0 -
Moving half my website to a new website: 301?
Good Morning! We currently have two websites which are driving all of our traffic. Our end goal is to combine the two and fold them into each other. Can I redirect the duplicate content from one domain to our main domain even though the URL's are different. Ill give an example below. (The domains are not the real domains). The CEO does not want to remove the other website entirely yet, but is willing to begin some sort of consolidation process. ABCaddiction.com is the main domain which covers everything from drug addiction to dual diagnosis treatment. ABCdualdiagnosis.com is our secondary website which covers everything as well. Can I redirect the entire drug addiction half of the website to ABCaddiction.com? With the eventual goal of moving everything together.
Intermediate & Advanced SEO | | HashtagHustler0 -
Chinese Sites Linking With Bizarre Keywords Creating 404's
Just ran a link profile, and have noticed for the first time many spammy Chinese sites linking to my site with spammy keywords such as "Buy Nike" or "Get Viagra". Making matters worse, they're linking to pages that are creating 404's. Can anybody explain what's going on, and what I can do?
Intermediate & Advanced SEO | | alrockn0 -
How important is the optional <priority>tag in an XML sitemap of your website? Can this help search engines understand the hierarchy of a website?</priority>
Can the <priority>tag be used to tell search engines the hierarchy of a site or should it be used to let search engines know which priority to we want pages to be indexed in?</priority>
Intermediate & Advanced SEO | | mycity4kids0 -
Can too many NoFollow links damage your Google rankings?
I've been trying to recover from a Google algorithm change since Sep 2012, so far without success. I'm now wondering if the nofollow on external links in my blog posts are actually doing me damage. http://www.smartdatinguk.com/blog/ Does anyone have any experience of this?
Intermediate & Advanced SEO | | benners0