Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. On-Page Optimization
    4. New adsense account request rejected - need help

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    New adsense account request rejected - need help

    On-Page Optimization
    3
    7
    1748
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • loopyal
      loopyal last edited by

      I'm moving my company to Australia, shutting down the US company.

      Google said I had to request a new Adsense account, so I did.

      They opened the account, I added the same ads, in the same places, and they have rejected my application. What do I do now?

      The other account has been open since 2004. They never said a word about this before. After two years of working on improvements, now I'm just about destroyed.

      I need some help, because I thought I knew what I was doing, but obviously not!

      As usual. their helpful response is no help at all.

      http://bit.ly/NPACk - there are no G ads on the front page

      http://bit.ly/V8ubB5  - this is a typical story

      http://bit.ly/UpTC2r - this is a typical press release

      As mentioned in our welcome email, we conduct a second review of 
      your AdSense application once AdSense code is placed on your 
      site(s). As a result of this review, we have disapproved your 
      account for the following violation(s):
      
      Issues:
      - Site does not comply with Google policies
      
      ---------------------
      
      Further detail:
      Site does not comply with Google policies: We're unable to approve 
      your AdSense application at this time for one of the reasons listed 
      below or another reason listed in our program policies 
      ([https://support.google.com/adsense/bin/topic.py?topic=1271507](https://support.google.com/adsense/bin/topic.py?topic=1271507)). 
      We recommend that you review the information provided below and 
      make the necessary changes to your site. 
      
      1\. You need to improve your site’s user experience
      To ensure a good experience for users and advertisers, publishers 
      participating in the AdSense program are required to adhere to the 
      Webmaster Quality guidelines 
      ([http://www.google.com/support/webmasters/bin/answer.py?answer=35769](http://www.google.com/support/webmasters/bin/answer.py?answer=35769)). 
      These guidelines provide many tips to help you to provide a positive 
      experience for your users.
      
      You’ll also find more useful information in this AdSense blog post 
      which highlights five user experience principles: 
      [http://adsense.blogspot.com/2012/10/publisher-insights-part-1-5-principles.html](http://adsense.blogspot.com/2012/10/publisher-insights-part-1-5-principles.html). 
      Applying these principles will help you to provide a great 
      experience for users on your site.
      
      2\. Your site is a chat site which is not compliant with our policy
      Publishers are encouraged to experiment with a variety of 
      ad placements and ad formats. 
      However, as stated in our program policies 
      ([http://support.google.com/adsense/bin/answer.py?hl=en&answer=48182](http://support.google.com/adsense/bin/answer.py?hl=en&answer=48182)), 
      AdSense publishers may not place ad code, search boxes or search 
      results in chat programs. This includes, but is not limited to, 
      instant messaging (IMs), chat sites and other pages that contains 
      dynamic content. 
      
      3\. You need to remove all content that encourages violation of 
      Google product policies
      Publishers may not provide the means to circumvent the policies of 
      any Google products, such as by allowing users to download YouTube 
      videos, or encourage the violation of Google AdSense policies. 
      Moreover, publishers may not make use of Google brand features 
      such as logos, screenshots, or other distinctive features without 
      our express permission. For more information, please visit our 
      Help Center 
      ([http://support.google.com/adsense/bin/answer.py?hl=en&ctx=as2&answer=1348688&rd=1](http://support.google.com/adsense/bin/answer.py?hl=en&ctx=as2&answer=1348688&rd=1)).  
      
      4\. Your site is dedicated to the sale and distribution of 
      term papers 
      We’re happy to see our publishers’ sites full of useful and 
      informative content, however, as stated in our program policies 
      ( [https://www.google.com/adsense/support/as/bin/answer.py?hl=en&answer=105953](https://www.google.com/adsense/support/as/bin/answer.py?hl=en&answer=105953) ), 
      the sale or distribution of term papers, or any other content that 
      is illegal, promotes illegal activity, or infringes on the legal 
      rights of others is not allowed.
      
      Please review the AdSense program policies 
      ([http://support.google.com/adsense/bin/answer.py?hl=en&answer=48182](http://support.google.com/adsense/bin/answer.py?hl=en&answer=48182)) 
      to ensure that your site meets all of the requirements for approval. 
      As soon as you’ve made the necessary changes, we’ll be happy to 
      take another look at your application.
      
      
      1 Reply Last reply Reply Quote 0
      • Jack4ireland
        Jack4ireland last edited by

        How do I request a review of my Adsense Account? who do I contact?

        1 Reply Last reply Reply Quote 0
        • loopyal
          loopyal last edited by

          Are there any site quality expert around?

          Someone with actual experience and not guesses?

          This is important to me, I may only have a few days to get this right.

          I switched back to the original account, so ads are showing now, but I need to fix and switch back.

          The big problem is there is no way to tell what the google testers saw, that they didn't like, or what they thought they saw.

          1 Reply Last reply Reply Quote 0
          • loopyal
            loopyal @loopyal last edited by

            Google policy doesn't include external ads in the count of 3.

            I have removed the leaderboard, in case that was the problem, but if that was the problem, why didn't they say anything about that leaderboard over the past 5 years, since the google adsense team advised using it?

            Where did you see screaming bananas?

            1 Reply Last reply Reply Quote 0
            • JarnoNijzing
              JarnoNijzing @loopyal last edited by

              Alan,

              on the subject of Adsense i'm kind of an expert myself by testing everything there is to know.

              When you say:

              "The press releases (for business readers) have the same two google ads, plus a leaderboard ad (I could remove that, but these were placements advised by google a few years ago)

              They also have a single skyscraper ad below the fold and a Chitika ad under the story."

              This is your violation if my count is correct:

              2 Google ads + leaderboard ad + skyscraper + Chitika ad = 5 ads which is not allowed according to Google policy. I suggest limiting the total amount of ads to 3 on each page. If you use another ad program next to Adsense it still counts as 1. So if you place 2 Google ads and a Chitika ad then you should be fine.

              I agree with you that there are a lot of knowledgeable people here. But my experience on this subject is that I found more help on webmasterworld and adsense forum then here. That's just my experience in the matter.

              When I look at you site I must admit that I would go for a redesign with less ads and less screaming banana's. Look through you eyelashes and see what jumps out on a page. I would go for a page were less is more. That's just my opinion.

              If i interpreted your explanation correctly about the ads then your ad count is too high and lowering that could solve your problem. If not let me know what you meant maybe there is another explanation.

              Regards

              Jarno

              1 Reply Last reply Reply Quote 0
              • loopyal
                loopyal @JarnoNijzing last edited by

                Thanks Jarno.

                This is an online newspaper, with 3 editors and 200+ writers/journalists and other contributors. We also have contracts with the major press release companies to process and display their press releases.

                Obviously, it is not a chat site. It does not and never has encouraged anyone to click ads. It obviously doesn't sell anything illegal.

                The stories have two google ads, one in the top left body and one skyscraper.

                There is also one skyscraper ad below the fold.

                The press releases (for business readers) have the same two google ads, plus a leaderboard ad (I could remove that, but these were placements advised by google a few years ago)

                They also have a single skyscraper ad below the fold and a Chitika ad under the story.

                I'm not going over to webmaster world - I'm a long-term member of SEOMoz for a reason - there are many highly knowledgeable people here. I just hope they haven't all gone on vacation this week

                JarnoNijzing loopyal 2 Replies Last reply Reply Quote 0
                • JarnoNijzing
                  JarnoNijzing last edited by

                  Alan,

                  My best guess is that your websites violates their policy. I've had this happens once before without even knowing it (was showing ads next to a landmap and added the text above (click on one of the provinces for more posibilities -> resulted in a penalty for endorsing click trough rates). Every normal person would understand that the click would be at the map and not the ads but still it gotten me banned.

                  If Google truly suggests (as shown in their e-mail) you need to improve the site. If you're site is truly a chat site and that is not allowed then one way to go is open a new site for another purpose -> request a new adsense account on that website -> allowed -> open a channel for your old site and place ads. It's not the way it should go but it could work.

                  Have you tried webmasterworld about this? I found some help their on the subject of adsenses in the past.

                  Another great source is the Google Adsense forum for help.

                  Look for things around this subject:
                  the sale or distribution of term papers, or any other content that is illegal, promotes illegal activity, or infringes on the legal rights of others is not allowed.

                  Hope you can sort this out.

                  Regards

                  Jarno

                  p.s. happy holiday (for as far as possible)

                  loopyal 1 Reply Last reply Reply Quote 0
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • GOMO-Gabriel

                    Shifting target keyword to a new page, how do we rank the internal page?

                    I have been targeting one keyword for home page that was ranking between the postilion 6-7 but was never ranking on 1st as there were 2 highly competitive keywords targeted on the same page, I changed the keyword to an internal service page to rank it on 1st, I have optimized the content as well but the home page is still ranking on 11th, how do I get the internal page rank on that keyword

                    On-Page Optimization | | GOMO-Gabriel
                    0
                  • NicheSocial

                    Should an internal link open in a new tab or in the same window?

                    Should an internal link open in a new tab or in the same window? Seems like this is an issue that has never had a definitive answer one way or the other. But I couldn't find any recent articles from reliable sources taking a stance and answering this question. Does anyone know if user engagement metrics (time on site, bounce rate, pages per visit) are impacted if a user clicks a link that opens in a new tab? Thanks!

                    On-Page Optimization | | NicheSocial
                    0
                  • Mikaai

                    How to reduce http requests on magento

                    I have looked everywhere how reduce http requests on magento. couldn't find it, everyone talks about best practices but not actual answers how to implement this.

                    On-Page Optimization | | Mikaai
                    1
                  • Ted_Cullen

                    Do a bunch of footer internal links help or hurt?

                    We are an ecommerce site... In days gone by, having a bunch of footer links with your top products / categories was a good idea - as it created a ton of internal links to these products. Now, I am hearing that those links "dilute" the value of our other links on a page - and essentially, there is more harm than good from these. Does anyone know what I am talking about (the olds days) and should we still be doing this? Thanks

                    On-Page Optimization | | Ted_Cullen
                    0
                  • bubblymaiko

                    [HELP!] File Name and ALT Tags

                    Hi, please answer my questions: 1. Is it okay to use the same keyword on both file name and alt tags when inserting an image? Example: File Name: buy-lego-online.jpg ALT tag: buy-lego-online Will it trigger Google Panda? Will I be penalized for that? Or the file name and alt tags should be different from each other? Because when inserting an image on Wordpress, the alt tags are always the same as the file name by default. 2. For example, I have 2 images in a page (same topic/niche) and I will put "cheap-lego-for-kids" and "best-lego-for-sale" as alt tags. Considering that I repeat the word "lego", is it considered keyword stuffing? Will I be penalized for that? Thanks in advance!

                    On-Page Optimization | | bubblymaiko
                    0
                  • LockCity

                    Help Please! - Anchor Text in the Menu

                    Hi everyone, I am a SEOMOZ newbie and I have been learning about SEO for a while now whilst working on my site - lockcity.co.uk - I already understood the importance of anchor text but was amazed to learn how google only count the anchor text used in the first link (http://www.seomoz.org/learn-seo/anchor-text). My questions are - does this rule still apply? and if so do the menus really count as the first link? If I went on this approach, this would make my menus too long for e.g. on my 'Auto Locksmith' page, my targetted keywords are 'Auto Locksmith' but also the town keywords need to be included. I really thought I had this covered on the home page by making sure the anchor text and alt text were keyword relevant to the link, but looks like Ive been missing out on an opportunity. Our business is slightly complicated in that the 25 mile radius we cover includes 4 different regions - therefore I feel like I always have to get these keywords in as well to make sure we get traffic from our area. Thanks for any advice you can give!

                    On-Page Optimization | | LockCity
                    0
                  • homebizsmart

                    Landing Pages: New Domain or Sub Folder?

                    I use premise for landing pages. I have some extra domain names that are fantastic in my industry. I'm wondering if I should use those domains for these landing pages? The header, nav, footer, would be the same as my main site,  the body and content would be totally different. will google penalize me if I have the same header and footer on a landing page?

                    On-Page Optimization | | homebizsmart
                    0
                  • oneresult

                    Do we need to use the canonical tag on non-indexed pages?

                    Hi there I have been working in / learning SEO for just over a year, coming from a non dev background, so there are still plenty of the finer points on-page points I am working on. Slowly building up confidence and knowledge with the great SEOMoz as a reference! We are working on this site http://www.preciseuk.co.uk (we are still tweaking the tags and content by the way- not finished yet!) Because a lot of the information is within accordians, a page is generated for each tab of the accordian expanded, for example: http://www.preciseuk.co.uk/facilities-management.php is the main page but then you also have: http://www.preciseuk.co.uk/facilities-management.php?tab=0 http://www.preciseuk.co.uk/facilities-management.php?tab=1 http://www.preciseuk.co.uk/facilities-management.php?tab=2 http://www.preciseuk.co.uk/facilities-management.php?tab=3 http://www.preciseuk.co.uk/facilities-management.php?tab=4 http://www.preciseuk.co.uk/facilities-management.php?tab=5 All of which are in the same file. According to the crawl test, these pages are not indexed. Because it is all in one file, should we add the canonical tag to it, so that this is replicated in all the tab pages that are generated? eg. Thanks in advance for your help! Liz OneResult
                    liz@oneresult.co.uk

                    On-Page Optimization | | oneresult
                    2

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter

                  Access all your tools in one place. Whether you're tracking progress or analyzing data, everything you need is at your fingertips.

                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.