What is the SEO value of Thomasnet
-
Ok, the company I work for has had a paid listing on Thomasnet.com. This was started long before I took over the marketing. We get no real value from Thomasnet, just a lot of solicitation for unrelated things. And my company has been paying $15,000 a year for this listing. Thomasnet is a huge waste of money and I want to cancel it. The problem is that I do not have a good understanding of the link value from Thomasnet. They have a high domain authority and we have a good number of links from them because we pay for the listing. If we stop paying, those links go away and I am afraid it will hurt us in our rankings. Any insights? Thanks!
-
I totally agree on this as well. I think it varies greatly on what product lines you are running listings on and the best thing to do is track the leads that come in via rfq's and phone (oof TN) and follow them to see if they convert. I think we can all agree that it is difficult to gauge the seo benefit on it.
-
Thomasnet has two types of listings: Paid & Free
Free Listings = Listings that have a nofollow attribute, free to list, follows paid listings
Paid Listings = Points allocated to these listings have the nofollow attribute removedWe still get some decent leads on ThomasNet (better than Macraes & GlobalSpec).
-
Our experience with Thomasnet is that we get all kinds of solicitations for people trying to sell us their services but not actually any sales. Just not sure of the SEO impact.
-
i'm not totally sure I understand what your saying. You would allocate points to get the link removed?
-
I agree that Thomasnet is a waste of money... I haven't seen any increases in organic positions with clients that paid to have the Thomasnet listing
-
The way I always use them is if we didn't have a high organic position for one of our product lines, I would allocate points to get the no-follow link removed off the free listing. Did this help? I didn't notice any increase/decreases in organic positions for any competitive keywords (ie: widget). Did it help for long-tails (ie: stainless steel widget)? It seemed to help, but difficult to say.
Feel free to PM as I'm extremely familiar with their programs.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
100+ PPC Landing Pages Linking To Main URL... Hurting My SEO?
I started another thread around this question but don't think I was articulate enough. So, I have over 100 various landing pages that I use for targeted PPC. I don't really have any interest in these pages amassing their own SEO value; I simply use them for my PPC accounts. However, they all link back to my home page. Is this considered a link farm? And, if so, is the best option to simply add a nofollow attribute to all the links pointing to my home page? Would there be any reason to keep the links as follow? I don't think they're giving my site any SEO value but I'm concerned that they could be harming it instead. Any expert advice would be much appreciated.
Paid Search Marketing | | jfishe19880 -
Can Google shopping listings affect SEO rankings?
Hello everyone. Here is my question: Until 4 weeks ago we used to have just around 2,000 product/pages on Google shopping of our product pages, then we added over 40,000 more items/pages to it, and our Google natural search rankings dropped on most of our long-tail keywords pointing to the same product pages. Do you think that's just coincidence or could the number of products/pages on Google shopping affect natural search results?
Paid Search Marketing | | fablau0 -
Using the same landing page for seo and ppc
When does it make sense to create one landing page for both seo and ppc?
Paid Search Marketing | | melen0 -
Does sitewide SEO affect PPC Quality Score?
When evaluating a PPC landing page for Quality Score, does Google evaluate the other pages that the landing page is linked to? For example, if we have a well optimized page on the site for "Widgets", can it outscore a well optimized PPC landing page that is isolated in a "disallow" directory with no links into or out of the page? I'm not sure if I am making myself clear...
Paid Search Marketing | | CsmBill0 -
Will a javascript rewrite of city names on a home page from PPC traffic affect SEO negatively?
We have a client that was originally based out of Orlando and the entire website is SEO'ed for Orlando. In the long term we will start SEO'ing for Tampa. But In the short term, we want to drive traffic from Tampa to the website but we want that traffic to know the business specializes in Tampa service (he has local teams there). We are already using a ?_vsrefdom=changemynumber to change the phone number dynamically to a tampa area code for tracking purposes. We want to dynamically change all iterations of 'Orlando' with 'Tampa' using the same javascript. Does this cause any SEO problems or trip any alarms with Google?
Paid Search Marketing | | Highforge0 -
Your thoughts on Pay-Per-Rank (Performance based) SEO firms
I am seeing several Pay-Per-Rank (performance based) SEO firms popping up lately. The model is interesting. They only take on the work that they know they can achieve good results. Most seem advertise white hat SEO. Overall thougts? Anyone have any experience with these firms? Any recommendations?
Paid Search Marketing | | paddlej0 -
PPC + SEO - Both well ranked, which penalty if there's any.
Hello everyone, I have a doubt about the PPC and SEO. For example if i rank at first page ( something like 5th position ) for one specific keyword, and then I decide to add this keyword to my PPC campaign. My 5th rank will be penalized by google if i buy the PPC keyword ? Thanks.
Paid Search Marketing | | augustos0 -
Have you seen a correlation in between running a PPC campaing and increased SEO ranking for a new site (< 3 months old)?
I have read many conflicting articles on this topic. I understand that running a PPC campaign at a launch phase of a site can get a lot of insights such as exact traffic patterns etc. But the question is: is there a correlation or not with increased rankings position for new site as search engine are forced to crawled that given landing page to give your ad a score? Thanks in advance for your answers and opinion
Paid Search Marketing | | OlivierChateau0