Why isn't my homepage number #1 when searching my brand name?
-
Hi! So we recently (a month ago) lunched a new website, we have great content that updates everyday, we're active on social platforms, and we did all that's possible, at the moment, when it comes to on site optimization (a web developer will join our team this month and help us fix all the rest). When I search for our brand name all our social profiles come up first, after them we have a few inner pages from our different news sections, but our homepage is somewhere in the 2nd search page... What may be the reason for that? Is it just a matter of time or is there a problem with our homepage I'm unable to find?
Thanks!
-
You're the best Thanks!
-
100% agree. It's going to take some time. Right now Google doesn't really understand that term as a brand name and the search results are a bit wacky in my opinion. You shouldn't have a problem moving up.
The more backlinks you earn with 'primepair' as the anchor text, the better off you will be.
Good luck!
-
Thank you Lewis!
-
The site's pretty new, so it may take some time. According to Moz, you have no backlinks to your site and a DA/PA of 1. Just keep up with what you're doing, build some decent links and you'll soon see the fruits of your labour.
Lewis
-
Hello! Thanks for the help! I wasn't sure if I can publish the url here
our site url is - http://primepair.com brand name "primepair", there's a wiki page and some edu sites on the first page... I assume they'll be a difficult competitors for the #1 place...
We're on all the webmaster toold, excluding yandex, which I'll connect now.
-
The two or three main reasons I've ran into for sites not ranking for their own branded searches are...
-
The site has way too little content -- a couple of pages less than 200 characters per page.
-
The site is very new and in none of the Webmaster Tools
-
Or the brand is a generic word that is reasonably competitive.
As Sam mentioned above, with more details the community can get you a much more definitive and nuanced answer. Within your social profiles make sure you're linking back to your site and if your site has a physical location make sure to optimize via local search as well.
-
-
Thanks for the question! I'm sure the community would love to help, but the question is a little vague. If it's possible, could you tell us your brand name and website URL? There are numerous issues that could be involved, so it'd be hard to help unless we can get more details.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Selling same products under separate brands and can't consolidate sites...duplicate content issues?
I have a client selling home goods online and in-store under two different brand names in separate regions of the country. Currently, the websites are completely identical aside from branding. It is unlikely that they would have the capacity to write unique titles and page content for each website (~25,000 pages each), and the business would never consolidate the sites. Would it make sense to use canonical tags pointing to the higher-performing website on category and product pages? This way we could continue to capture branded search to the lesser brand while consolidating authority on the better performing website. What would you do?
Technical SEO | | jluke.fusion0 -
I need help with redirecting chain to another page and 301, I don't understand on how to fix
Redirect Chain <label>What it is:</label> Your page is redirecting to a page that is redirecting to a page that is redirecting to a page... and so on. Learn more about redirection best practices. <label>Why it's an issue:</label> Every redirect hop loses link equity and offers a poor user experience, which will negatively impact your rankings. <label>How to fix it:</label> Chiaryn says: “Redirect chains are often caused when multiple redirect rules pile up, such as redirecting a 'www' to non-www URL or a non-secure page to a secure/https: page. Look for any recurring chains that could be rewritten as a single rule. Be particularly careful with 301/302 chains in any combination, as the 302 in the mix could disrupt the ability of the 301 to pass link equity.” This is not helping me I don't understand about the 301 do I use the www.jasperartisanjewelry.com or the /jasperartisanjewelry.com I'm confused
Technical SEO | | geanmitch0 -
Why isn't Google pushing my Schema data to the search results page
I believe we have it set up right. I'm noticing all my competitors schema data is showing up which is really giving them a leg up on us. We have a high ranking website so I'm just not sure why it's now showing up. Here is an example URL http://www.airgundepot.com/3576w.html I've used the Google webmaster tools tester and it all looks fine. Any ideas? Thanks in advance.
Technical SEO | | AirgunDepot0 -
Google Search Parameters
Couple quick questions. Is using the parameter pws=0 still useful for turning off personalization? Is there a way to set my location as a URL parameter as well? For instance, I want to set my location to United States, can this be done with a URL param the same way as pws=0?
Technical SEO | | nbyloff0 -
Why is Google stripping/replacing my TITLE tag for the site with the BRAND Name only when looking at BRAND level search
When doing a search in Google (US Proxy) - Google is stripping and replacing my functional TITLE with the brand name only (say 'Nike'), but if you do a specific search term like ('buy nike shoes') and see a top 10 listing for my site's homepage, now the title works and shows correctly. I saw this a few years ago with another one of my company domains, but didn't ask the question as it worked out. Thanks for any insight.. NOTE: It's not damaging any results, or rankings for the site.. but: when searching for BRAND name of the company, like I explained, it's replacing a optimized title for the BRAND name, and then re-placing it naturally when deep search brings up the homepage and the TITLE looks fine.. Very weird at best! Thanks, Rob
Technical SEO | | RobMay0 -
Removing duplicate &var=1 etc var name urls from google
Hi I had a huge drop in traffic around the 11th of july over 50% down with no recovery as yet... ~5000 organic visits per day down to barley over 2500. I fixed up a problem that one script was introducing that had caused high bounce rates. Now i have identified that google has indexed the entire news section 4 times, same content but with var=0 var=1 2 3 etc around 40,000 urls in total. Now this would have to be causing problems. I have fixed the problem and those url's 404 now, no need for 301's as they are not linked to from anywhere. How can I get them out of the index? I cant do it one by one with the url removal request.. I cant remove a directory from url removal tool as the reuglar content is still there.. If I ban it in robots.txt those urls, wont it never try to index them again and thus not ever discover they are 404ing? These urls are no longer linked to from anywhere, so how can google ever reach them by crawling to find them 404ing?
Technical SEO | | Adsau0 -
/$1 URL Showing Up
Whenever I crawl my site with any kind of bot or a sitemap generator over my site. it comes up with /$1 version of my URLs. For example: It gives me hdiconference.com & hdiconference.com/$1 and hdiconference.com/purchases & hdiconference.com/purchases/$1 Then I get warnings saying that it's duplicate content. Here's the problem: I can't find these /$1 URLs anywhere. Even when I type them in, I get a 404 error. I don't know what they are, where they came from, and I can't find them when I scour my code. So, I'm trying to figure out where the crawlers are picking this up. Where are these things? If sitemap generators and other site crawlers are seeing them, I have to assume that Googlebot is seeing them as well. Any help? My developers are at a loss as well.
Technical SEO | | HDI0