Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
My Domain authority dropped 9 points... Does anyone have any suggestions to fix this significant drop.
-
My domain authority dropped by 9 points and I haven't done anything differently since the last scan. What is going on?
-
I noticed some big drops in the sites I monitor this update as well, yet rankings and traffic are business as usual.
Patrick's link is helpful as are other's comments. The other thing I'd suggest is to monitor traffic, rankings and webmaster tools to make sure nothing is seriously wrong. If nothing arouses your suspicion, wait for the next update. This one was smaller than the last, root domains down by almost 10%. If you have a site with few incoming link sources, you're going to be more susceptible to sampling fluctuations.
-
You should not look at Moz's domain authority as a fixed number; it will change, depending on their index that month. A good way to look at this number is relative to a couple of your competitors. Track them, and if their number also goes down when yours goes down, it is probably the index.
-
You are not alone, my site dropped 6 points and my competitors that I am tracking also dropped anywhere from 3-5 points as well.
-
Hi there
Rand actually just gave some insight to this in another Q+A thread; I recommend reading it!
Hope this helps - good luck!
-
I wonder if Moz has recently modified their domain authority algorithm to take into consideration Google's mobile-friendly or "Phantom" updates?
-
Domain Authority is not really something you can control. It is a view taken by Moz, Google etc using various algorithms. So now you cannot influence the rank easily.
I would recommend stepping way way back and take a broad view of your site and look at some of the key Domain ranking factors that Google (might, as we can guess but they don't tell) use.
Dropping a factor of 9 is large, so something must have changed in the bigger picture.
Bear in mind that just because the numbers have gone down, does not mean that your site has had a penalty or other such disaster, it could well be that your Pond just became a Sea for some reasons, which you need to take a view on in your broad overview of your industry.
Please let us know how you get on as this would be very interesting to all Mozers I am sure
Bruce
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will using a reverse proxy give me the benefits of the main sites domain authority?
If I am running example.com and have a blog on exampleblog.com Will moving the blog to example.com/blog and using a reverse proxy give the blog the same domain authority as example.com Thanks
Intermediate & Advanced SEO | | El-Bracko0 -
Realistic expectations to increase domain authority
A) what is a realistic timeline to increase a websites domain authority by 20 points? B) what are the most important factors to increase a websites domain authority?
Intermediate & Advanced SEO | | WebMarkets0 -
:Pointing hreflang to a different domain
Hi all, Let's say I have two websites: www.mywebsite.com and www.mywebsite.de - they share a lot of content but the main categories and URLs are almost always different. Am I right in saying I can't just set the hreflang tag on every page of www.mywebsite.com to read: rel='alternate' hreflang='de' href='http://mywebsite.de' /> That just won't do anything, right? Am I also right in saying that the only way to use hreflang properly across two domains is to have a customer hreflang tag on every page that has identical content translated into German? So for this page: www.mywebsite.com/page.html my hreflang tag for the german users would be: <link < span="">rel='alternate' hreflang='de' href='http://mywebsite.de/page.html' /></link <> Thanks for your time.
Intermediate & Advanced SEO | | Bee1590 -
Anyone heard of Deftsoft?
Has anyone heard of or have any comments on the following company:- Live Deftsoft Informatics Pvt. Ltd http://www.deftsoft.com Looking to use them for some SEO work just wondered if there's any comments? Thanks
Intermediate & Advanced SEO | | seoman100 -
Removing poor domain authority backlinks worth it?
Hey Moz, I am working with a client on more advanced SEO tactics. This client has a reputable domain authority of 67 and 50,000+ backlinks. We're wanting to continue SEO efforts and stay on top of any bad backlinks that may arise. Would it be worth asking websites (below 20 domain authority) to remove our links? Then, use the disavow tool if they do not respond. Is this a common SEO practice for continued advanced efforts? Also, what would your domain authority benchmark be? I used 20 just as an example. Thanks so much for your help. Cole
Intermediate & Advanced SEO | | ColeLusby1 -
When should you redirect a domain completely?
We moved a website over to a new domain name. We used 301 redirects to redirect all the pages individually (around 150 redirects). So my question is, when should we just kill the old site completely and just redirect (forward/point) the old domain over to the new one?
Intermediate & Advanced SEO | | co.mc0 -
Is it safe to redirect our .nl (netherlands) domain that we have just purchased to our .com domain?
Hi all! We've recently developed a German version of our website with German translation and now we have just purchased a .nl domain, but with this one, we want all of the copy to remain in English. Is it ok to redirect our .nl domain to our current .com website or will this give us bad SEO points? Thank you!
Intermediate & Advanced SEO | | donaldsze0 -
Buying a banned domain
Hello all, I've found a exact match keyword domain that I'm able to buy. Problem is that I'm under the impression it might have been banned by google, currently it is only showing adsense without content. The site can't be found using the cache: or site: parameters in Google and the PR is 0. What are your experiences on buying a banned domain and how can I double check if the domain is banned? This blogpost suggests I should not buy it, any other opinions? Thanks. Hellemans
Intermediate & Advanced SEO | | hellemans0