Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How Do I Remove Address from Google Business Page?
-
Not very up to date in handling local listings, so here's my situation. I have an office that is not going out of business, but instead going virtual. So that physical address will no longer exist but the team is intact. So I am dealing with the Google Business Listing page for this office at https://business.google.com/
In the "Published on" section, it has Google Search, Google Maps, and Google+. I want to remove it from Maps and the address from this account. There's an address for this store, but editing it only seems to allow changing, but not removal.
There is also the option of "Mark as Permanently Closed", but surely that isn't the best option since that will leave a nasty red "PERMANENTLY CLOSED" in the results when searching.
What's the best course of action here?
-
Wow, that's awesome Joy! Thank you so much for reaching out and helping! Nothing more infuriating to me than a half completed job, and you were pivotal in getting it done. Thank you so much!
-
Hey Nathan,
Sorry this took so long. Our backlog is pretty long but Google got back to me yesterday to let me know they removed the listing all together

-
Very interested in hearing the process for what Google recommends when removing a virtual office listing. Thank you for being such a great thought leader in this space!
-
Perfect. I updated my preferences. I'll let you know when I hear back from Google on this.
-
Thanks for the instructions. If you don't mind Joy, I'd send them to you there if you are still willing to help. Thanks!
-
Hi Joy!
Here's how you can change your PM settings:
-
Click on your avatar in the upper right hand corner of Moz.com (it could be your photo or just the first letter of your name)
-
Select "private messages" from the dropdown that will appear
-
Check the box for "accept private messages" and your done! Easy as pie

Our community manager would also recommend that you accept emails from Moz - they'll go to whatever email you've listed in your community profile. This can be helpful in communicating with other community members.
Hope this helps!
-
-
Nathan,
Weird - I have no idea where I would update my settings to allow PMs. Maybe Miriam knows

-
An office space that's been given up now that the company is virtual. I was going to send you the address via PM, but it says your account doesn't accept them.
-
In case they ask, what was the address exactly? Was it a storefront, an office space where you worked, or just a residential address you used to list as a service area business?
-
Thank you so much for that! We unfortunately got stuck in a situation where it was setup incorrectly as a local business from the beginning, but it was just lived with. But now the address is going away completely and it's become a situation that needs to be resolved. Hopefully without that big ugly "Permanently Closed" sign. It's bad for business in general.
Thank you!
-
Nice of you to try to get advice from the horse's mouth on this one, Joy. Thank you. Very generous!
-
Unfortunately like Miriam stated your business won't be eligible for a local listing anymore but since the office did exist there at some point, Google won't remove it and they will apply the "permanently closed" label to it. I'll check in with Google to see if there is anything else that can be done and let you know. This isn't the first time I've run into a scenario like this.
-
Thank you for the link, I will give it a read and try Google support again.
-
Good question, Nathan!
If the business model is changing from local (defined as serving customers face-to-face at your location or at theirs) to virtual (no face-to-face contact with customers anywhere) then it will no longer be eligible for a Google My Business listing. If this is the case then, yes, you'll need to act on this, and unfortunately, as you are not simply moving to a new location, you are likely to end up with the red 'permanently closed' label on the listing. I recommend reading Joy Hawkin's article from 2016 on this issue in case you see any nuances that might apply to your situation:
http://searchengineland.com/google-fixing-permanently-closed-problem-242364
And, I would further recommend contacting Google's support to ask if they have any further advice for you, as your situation is not the run-of-the-mill moving locations scenario, but represents a complete change of business model.
-
Ok, i understand what you are saying, now. You may still wanna try contacting support. I had an issue that they helped me resolve relatively quickly.
Good Luck,
Matt
-
Thanks for the response. Normally that would be perfect, except the expectation is to provide support nationally. It was never a local only business; that's just where their office is. I get the feeling that the listing might need to just be deleted, and start over with a brand page?
From what I can tell, you can't convert a business page to a brand page.
-
Nathan,
You will be changing to a "service area business." Here are the directions for setting it up.
https://support.google.com/business/answer/3038163?co=GENIE.Platform%3DDesktop&hl=en
Beyond that, you may have to contact support.
Matt
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Using PO Box/Virtual Address for local citations, but not GMB?
Hello. So, I am aware that it is in violation of Google My Bussiness's terms of service to use register a PO box/virtual address with GMB, but is it problematic to use such addresses for general link building with local citations, such as local directories and resource pages? Would the cons outweigh the pros (more backlinks)? And what about using one of these kinds of addresses on my website, but not GMB? Is it all so interrelated nowadays that I should steer clear of publishing a virtual address anywhere? That just seems hard to wrap my head around as PO Boxes have served a valuable function for small businesses for some 150 years. Thank you, Jon
Local Listings | | custardextract0 -
How do I rank for a different business categories on google local?
Hello, How do I appear on the local listings for google in different categories or services that I offer? For instance, we're a physical therapy clinic by trade but we specialize in orthopedics, sports medicine, and lower back pain. Thus, how do I rank on google local for these types of services? Currently, we rank for physical therapy but we also miss out on a big part of our business by not ranking for these listings on local. Any help or suggestions would be greatly appreciated. Cheers, Scott
Local Listings | | scottgray06200 -
Google My Business answers not appearing
We've been trying to use the GMB Q&A feature as a lot of customers seem to be engaging with the listing/asking relevant questions. However, sometimes we answer a question directly from the business listing account but it does not appear (no error message is shown when posting either). When we go to re-post the answer, the text is sometimes still visible in the answer box field. Any ideas what might be causing the issue?
Local Listings | | Wagada1 -
How do you fix a Google My Business Location Issue if the road doesn't yet exist on Google Maps?
My core question is just: How do you fix a Google My Business Location Issue if the road doesn't yet exist on Google Maps? Do I have any other options other than to just wait on Google to catch up with reality? Here's the background: I work for a hospital. We just opened a clinic on a street that is real and has a U.S. Postal Address, but Google Maps doesn't recognize it, and redirects people to a house . This is our postal address: 8343 S 168th Ave Omaha NE 68136-1677 If a patient enters the following into google maps, 8343 S 168th Ave, the location the map autofills the wrong zip code, and sends them to a home that is on S 168th Ave. (where in theory a home would exist if it had that home number). The road does exist in that portion of town. If a patient enters 8343 S 168th Ave, Omaha NE 68136, google maps takes you to the correct location, but it automatically changes Ave to St. The verified Google My Business listing also lists it as Street, even though on the back end I've put in the word Avenue, and it shows up in the right place. If however someone just searches by name "Chalco Clinic" the right Google My Business comes up. This is the Google My Business page I'm referring to: https://www.google.com/maps/place/Nebraska+Medicine+-+Chalco/@41.1754796,-96.1787153,15z/data=!4m5!3m4!1s0x0:0xf77aefb4e27f865!8m2!3d41.1754796!4d-96.1787153 And even though it says it's on a Street, on the back end of the claimed listing I've used "Avenue". In case it matters, this is the landing page for the location: https://www.nebraskamed.com/chalco
Local Listings | | Patrick_at_Nebraska_Medicine0 -
"Duplicate" on Google Local - Attorney and Business Listing
For our law firm, we have a Google Local listing for the firm (Riddell Law LLC). Google also created a local listing for one of the attorneys (Riddell) (we didn't create it, but are in the process of verifying it). Both listings are at the same address. Moz Local says these are "duplicates" - is that true? Would Google penalize us for this? I am not sure how to fix it - both the individual attorney and the business are in fact at the same address. If anyone has any advice I would greatly appreciate it! Thank you!!
Local Listings | | bpurdue0 -
Google Local Storefront or Google Service Area?
We have been seeing some strange things happen in Google local after the most recent update. We used to show up in the maps all the time and have made no major edits or changes to the profile. Now when we search for our services, we show up high in the organic results, and not at all in maps (local listings). We have our profile setup as a service area since we do meet with people and provide services at their location, but also have checked the option that we also serve people at our address. I am wondering if the recent update favors actual storefronts when people are searching for services. Any ideas? Technically all the actual work is provided at our location, and the service we provide at the service area locations is based upon consultations. If we switched it to an actual storefront listing could that possibly help? Our profile is fairly strong, and has reviews, long history of posts, etc. What gives Google?
Local Listings | | David-Kley1 -
How To Change Image Used In Business Knowledge Graph...
How can one change the image that Google shows in a business' knowledge graph in the SERPs? And the image I am referring to is the one that typically appears to the left of the map within the knowledge graph box, above the business' name. The current image that is being used in my client's case is an image that was uploaded in their Google+ My Business profile, but there doesn't appear to be any particular reason why that one was chosen (it wasn't the first or last image uploaded, nor is it selected as the profile picture). As user-interaction increasingly becomes important in rankings, I would like to change this to something more attractive. Thank you for any help and guidance!
Local Listings | | gbkevin1 -
Competitor outranking me on google with their yelp, facebook and youtube pages
I'm working to rank for a local search term (my city wedding photographers). I'm frustrated that my competitor is outranking me not with their website (they are no. #9 and I'm #6) but with their Yelp account (#1) Facebook Account (#5) and Youtube account (#7 - not outranking me, but right below me). I'm going to continue working on my SEO to hopefully get higher up, but even then, they are basically dominating page 1 with their links. It gets worse on page 2. They are showing up 5 times for youtube/vimeo videos, and 1 time with a spammy landing page with no images, full of keyword anchored links to their main site. What gives? Since when are social media profiles outranking local sites on google organic searches? Could it be that our keyword is just so low competition that google has allowed all this stuff to rank so highly?
Local Listings | | studio35design0