Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Attribution of conversions to payment gateway in Google Analytics
-
Hi all,
We have been having a problem for a while now where most transactions are attributed to referrals from our payment gateway Sagepay. The issue started a couple of months ago, when we finally upgraded our website to https:// for logged in users and transactions. Before, when we were using http://, transactions were attributed to the correct channel. Even weirder, we upgraded 4 websites and only 2 of them have the issue now, the other two continue to attribute transactions correctly.
I added Sagepay to the referral exclusion list which made no difference. Over the weekend, we upgraded to the global site tag and it seems to have improved somewhat, but yesterday 50% of transactions were still attributed to referral/sagepay.
I am also seeing an odd issue, where for half of the transactions, the revenue and transaction are attributed to one channel, but the products (quantity) are attributed to another. One of the channels is always referral/sagepay and the other is the channel that the transaction should be attributed to.
Has anyone seen this issue before? I'd appreciate any tips that might help us fix this issue.
Thanks in advance!
-
Hi Alick, thanks for your reply. That might be why we are seeing an improvement then as new visitors get attributed correctly, and only returning ones don't. I am just a bit concerned that this effectively means we have to wait 6 months to know for sure whether this fix is actually working 100%. But hopefully we'll see a gradual increase in the percentage of transactions getting attributed correctly, to give us an indication of whether or not it is working. Thanks!
-
Hi,
I faced the same issue and in order to resolve you need to add payment gateway site in referral exclusion list and wait for 6 months because The referral exclusion list is not working for returning visitors who already have the source set to the domain you added to the list. If they come back as direct they will still have that source set.
it will take six months for the domain you added to the referral exclusion list to disappear. Hope this helps.
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Using logical operators (AND / OR) in Google Analytics Goal Funnels
When setting up a Funnel within Google Analytics, is it possible to use logical operators (e.g. OR, AND) in the first (required) step of the funnel? For example, suppose I want to track users who visit page1.html AND page2.html before proceeding to the destination goal. I've entered two pages separated by the OR operator, and neither the "Verify this Goal" nor "Save" produces an error message - is it safe to assume that this is working as I intend? Thanks in advance!
Reporting & Analytics | | ahirai0 -
UTM Links Showing Up as Separate Pages in Google Analytics
Hey everyone, I was just looking at landing pages in Google Analytics, and in addition to just the URL of the landing page, the UTM links are being listed as separate pages. Is this normal? I anticipated seeing the landing page URL and then using the secondary dimension to see source/medium. If this isn't normal, what would I check next?
Reporting & Analytics | | rachelmeyer0 -
How to exclude traffic for a specific mobile device in Google Analytics view?
Hi, Need help on how to exclude traffic for a specific mobile device in Google Analytics view. I have been searching and the only information available is excluding IP address of internal traffic. Is there any way to exclude traffic through a mobile MAC address?
Reporting & Analytics | | Khadija_K0 -
No-indexed pages are still showing up as landing pages in Google Analytics
Hello, My website is a local job board. I de-indexed all of the job listing pages on my site (anything that starts with http://www.localwisejobs.com/job/). When I search site:localwisejobs.com/job/, nothing shows up. So I think that means the pages are not being indexed. When I look in Google Analytics at Acquisition > Search Engine Optimization > Landing Pages, none of the job listing pages show up. But when I look at Acquisition > Channels > Organic and then click Landing Page as the primary dimension, the /job pages show up in there. Why am I seeing this discrepency in Organic Landing pages? And why would the /job pages be showing up as landing pages even though they aren't indexed?
Reporting & Analytics | | mztobias0 -
Set Up of Goal Tracking with Google Analytics-$750 a Fair Price????
Greetings Moz Community! My firm operates commercial real estate website that contains 3-4 forms. Each form represents a goals. Google Analytics has been set up for years, but it does not track these form completions/goals properly. My SEO firm has offered to configure Goals on Google Analytics for $750. Is this a fair price? If the set up takes one hour, I am really over paying. But if this is a complex project that may take 7-9 hours the pricing seems OK. Also, the SEO firm will require an additional $750 in the future to set up event tracking. Is this excessive? I might add that my developer will need to add code to my web site. My SEO company has proven reliable and accurate. I can go to sleep at night knowing they are doing a good job. Where as my Argentinian developers really try their best, but perhaps because of the language barrier, they can make mistakes from time to time. I am willing to pay a premium to ensure that the job is done correctly domestically, however I don't appreciate over paying. Is the $750 payment for setting up Google Analytics reasonable assuming the job is done well??? Thanks,
Reporting & Analytics | | Kingalan1
Alan0 -
Referral Traffic vs. Campaign Traffic in Google Analytics
I have two sites: a blog and an ecommerce site. The blog funnels people to the ecommerce site. In Analytics I'm seeing declines in referral traffic from the blog to the ecommerce site. During the same time I'm seeing an increase in campaign traffic to the ecommerce site, with most campaign traffic coming from the blog. I believe the increase in campaign traffic is largely a result of simply having installed more tracking links. This leads me to believe that the declines I'm seeing in referral traffic is simply a result of the increase in campaign traffic. In other words, what was once counted and reported as being referral traffic is now being counted and reported as campaign traffic. So my question is this: In Google Analytics is campaign traffic ALSO reported as referral traffic, or is campaign traffic reported separately and not duplicated in referral traffic reports? I'll provide a concrete example to make this more clear in case it isn't: Say site X sends 1000 visits each month to site Y. Say 50 of those visits come from a single link on X. If that link is changed so that campaign Z data info added (via the Google URL Builder), would you expect to then see 950 referral visits each month from site X to site Y plus 50 campaign visits to site Y via new campaign Z, or would you continue to see 1000 referral visits plus the new 50 campaign visits? Many thanks in advance to anyone that can shed some light on this.
Reporting & Analytics | | aaronprimal0 -
Custom Variables to track Vimeo plays on website with Google Analytics?
Hello Everyone, I'm trying to track how many times a Vimeo video is played on my site via GA. Does any of you have any knowledge of how can this be achieved? I've read the documentation and came up with this: After the iframe embed i insert this: Of course the GA is loaded in the header. Does not work, at least i cant see anything in analytics. I have set up the segment as per the attached image. Thanks in advance! Alex E6XnO.png
Reporting & Analytics | | pwpaneuro0 -
Has Anyone Else Noticed A Jump In Google Analytics Traffic Since Session Parameters Were Changed?
Ever since Google Analytics changed their session parameters August 12th I have seen a 20% jump in organic traffic & bounce rates along with a decline in pages/visit and conversion rate. To be clear, I don't put a whole heck of a lot of stock in these metrics as stand-alone indications of how my site is performing. I'm just trying to get to the bottom of this blip. I noticed some other people mentioned a similar phenomenon in other SEO forums and blog comments, but nobody seems to be talking about this here at SEOMoz (unless I just haven't looked in the right place). I'm not saying the change I noticed has anything to do with the session update, I'm just wondering if anyone else has experienced something similar so that I can either cross it off the list of possible causes or explore further.
Reporting & Analytics | | eTundra0