Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does an H1 have to be at the top of a page?
-
Because H1 "may" carry some weight with Google does it have to be placed at the top of the page? Can I place it towards the bottom of the page instead in normal body size? My goal is to keep the main keywords in the H1 but create a much friendlier title for the customer to read at the top of the page.
-
Thats exactly what we are thinking of doing
Make h2 bigger and at the top and H1 lower down and less obvious. I'm glad that the feedback has been the same as what we feel.
-
yeah it confirms what I feel thanks
-
Because H1 tags are meant be explain what the page is about, it's good practice to have them at the top of the page. If you absolutely want to have a friendlier title, make it an H2 that is styled to be bigger than your H1, and style an H2 for that main header of your page. Does that make sense?
-
The role of an H1 influencing rankings has certainly diminished, but I would still say it's worth having a keyword in there.
What it sounds like to me is that you're designing your page around the user first, and SEO/H1s second and that's exactly how it should be.
Now, in theory, the higher up you can have the H1 tag the better - as search engine crawlers do crawl linearly from top to bottom - and it is has been said that the crawlers sometimes do not crawl the entire page. For that reason, you'd want it nearer the top as possible.
But I'd certainly not want to skew the flow of the site just to force an H1 tag to appear higher - certainly not in this day and age where the H1 is less of a ranking factor. I'd be confident that by having it in there somewhere in the of your site is more than good enough. If you want, visit the site that's linked in my profile - we actually use an H1 tag that's lower down the page as well and not had any worries over it thus far.
Hope this is some use to you!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal links to landing pages
Hi, we are in the process of building a new website and we have 12 different locations and for theses 12 locations we have landing pages with unique copy on the following: 1. Marketing...2 SEO....3. PPC....4. Web Design Therefor there are 48 landing pages. The marketing pages are the most important ones to us in terms of traffic and priority. My question is: 1. Should we put a dropdown of the are pages in the main header under locations that link to the area marketing pages? 2. What is the best way to link all the sub pages such as London Web Design? Should these links just be coming off the London marketing page? or should we have a sitemap in the footer that lists every page? Thanks
Intermediate & Advanced SEO | | Caffeine_Marketing0 -
Page rank and menus
Hi, My client has a large website and has a navigation with main categories. However, they also have a hamburger type navigation in the top right. If you click it it opens to a massive menu with every category and page visible. Do you know if having a navigation like this bleeds page rank? So if all deep pages are visible from the hamburger navigation this means that page rank is not being conserved to the main categories. If you click a main category in the main navigation (not the hamburger) you can see the sub pages. I think this is the right structure but the client has installed this huge menu to make it easier for people to see what there is. From a technical SEO is this not bad?
Intermediate & Advanced SEO | | AL123al0 -
URL structure - Page Path vs No Page Path
We are currently re building our URL structure for eccomerce websites. We have seen a lot of site removing the page path on product pages e.g. https://www.theiconic.co.nz/liberty-beach-blossom-shirt-680193.html versus what would normally be https://www.theiconic.co.nz/womens-clothing-tops/liberty-beach-blossom-shirt-680193.html Should we be removing the site page path for a product page to keep the url shorter or should we keep it? I can see that we would loose the hierarchy juice to a product page but not sure what is the right thing to do.
Intermediate & Advanced SEO | | Ashcastle0 -
Category Page as Shopping Aggregator Page
Hi, I have been reviewing the info from Google on structured data for products and started to ponder.
Intermediate & Advanced SEO | | Alexcox6
https://developers.google.com/search/docs/data-types/products Here is the scenario.
You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps.
I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories. My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)? Keen to hear from anyone who has had any thoughts on the matter or had already tried this.0 -
Merging Pages and SEO
Hi, We are redesigning our website the following way: Before: Page A with Content A, Page B with Content B, Page C with Content C, etc
Intermediate & Advanced SEO | | viatrading1
e.g. one page for each Customer Returns, Overstocks, Master Case, etc
Now: Page D with content A + B + C etc.
e.g. one long page containing all Product Conditions, one after the other So we are merging multiples pages into one.
What is the best way to do so, so we don't lose traffic? (or we lose the minimum possible) e.g. should we 301 Redirect A/B/C to D...?
Is it likely that we lose significant traffic with this change? Thank you,0 -
Multiple 301 Redirects for the Same Page
Hi Mozzers, What happens if I have a trail of 301 redirects for the same page? For example,
Intermediate & Advanced SEO | | Travis-W
SiteA.com/10 --> SiteA.com/11 --> SiteA.com/13 --> SiteA.com/14 I know I lose a little bit of link juice by 301 redirecting.
The question is, would the link juice look like this for the example above? 100% --> 90% --> 81% -->72.9%
Or just 100% -----------------------------------------> 90% Does this link juice refer to juice from inbound links or links between internal pages on my site? Thanks!0 -
Blocking Pages Via Robots, Can Images On Those Pages Be Included In Image Search
Hi! I have pages within my forum where visitors can upload photos. When they upload photos they provide a simple statement about the photo but no real information about the image,definitely not enough for the page to be deemed worthy of being indexed. The industry however is one that really leans on images and having the images in Google Image search is important to us. The url structure is like such: domain.com/community/photos/~username~/picture111111.aspx I wish to block the whole folder from Googlebot to prevent these low quality pages from being added to Google's main SERP results. This would be something like this: User-agent: googlebot Disallow: /community/photos/ Can I disallow Googlebot specifically rather than just using User-agent: * which would then allow googlebot-image to pick up the photos? I plan on configuring a way to add meaningful alt attributes and image names to assist in visibility, but the actual act of blocking the pages and getting the images picked up... Is this possible? Thanks! Leona
Intermediate & Advanced SEO | | HD_Leona0 -
301 - should I redirect entire domain or page for page?
Hi, We recently enabled a 301 on our domain from our old website to our new website. On the advice of fellow mozzer's we copied the old site exactly to the new domain, then did the 301 so that the sites are identical. Question is, should we be doing the 301 as a whole domain redirect, i.e. www.oldsite.com is now > www.newsite.com, or individually setting each page, i.e. www.oldsite.com/page1 is now www.newsite.com/page1 etc for each page in our site? Remembering that both old and new sites (for now) are identical copies. Also we set the 301 about 5 days ago and have verified its working but haven't seen a single change in rank either from the old site or new - is this because Google hasn't likely re-indexed yet? Thanks, Anthony
Intermediate & Advanced SEO | | Grenadi0