Is NitroPack plugin Black Hat SEO for speed optimization
-
We are getting ready to launch our redesigned WP site and were considering using NitroPack performance optimization plugin, until some of our developers started ringing the alarm.
Here is what some in the SEO community are saying about the tool. The rendering of the website made with the NitroPack plugin in the Page Metric Test Tools is based entirely on the inline CSS and JS in the HTML file without taking into account additional numerous CSS or JS files loaded on the page. As a result, the final metric score does not include CSS and JavaScript files evaluation and parsing. So what they are saying is that a lot of websites with the NitroPack plugin never become interactive in the Page Metric Tools because all interactivity is derived from JavaScript and CSS execution. So, their "Time to Interactive" and "Speed Index" should be reported as equal to infinity.
Would Google consider this Black Hat SEO and start serving manual actions to sites using NitroPack? We are not ready to lose our hard-earned Google ranking.
Please, let me know your thoughts on the plugin. Is it simply JS and CSS "lazy loading" that magically offers the first real-world implementation that works magic and yields fantastic results, or is it truly a Black Hat attempt at cheating Google PageSpeed Insights numbers?
Thank you!
-
NitroPack Plugin is not a white hat technique but there is another Rumor spreading in the society that it reduce the website speed.
-
@seo-owl
Silvena from NitroPack here. There’s a lot of misleading information about our service. Here are all the myths debunked:
https://nitropack.io/blog/post/nitropack-false-claimsYour report about the rankings sounds odd. Could you please DM us the sites you tested?
Here is our FB: https://www.facebook.com/getnitropack
Twitter: https://twitter.com/getnitropack
LinkedIn: https://www.linkedin.com/company/nitropack/
Support: https://support.nitropack.io/hc/en-us/requests/newWe would love to take a look.
Regards! -
@opiates
Silvena from NitroPack here.
There’s a lot of misleading information about our service. Here’re all the myths debunked:
https://nitropack.io/blog/post/nitropack-false-claimsAlso, the first global Core Web Vitals report ranks NitroPack as a leading speed optimization solution (based on real-world data): https://nitropack.io/blog/post/web-vitals-tech-report-nitropack
If you want to learn more about our way of doing speed optimization, check the blog post here: https://nitropack.io/blog/post/site-speed-future-nitropack
Regards!
-
I'd like to follow this thread because I've heard similar things about Nitropack being a bit fake.
For me, I installed it on three sites. Three different themes.
On my Elementor/Astra theme, it completely F'd my rankings. Each time I deactivated it, I went back up in the rankings.
I'm not convinced nor sure how helpful it is and would love to hear what others are saying
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO question
why does a business rank differ on google search and google maps (for example, a hair salon we do seo for ranks 5th for "hair salon in Dublin" on Google Maps and ranks 10th on Google search)
On-Page Optimization | | ryan.mamma0 -
Optimizing images and more for page speed
Hey everyone! I run a comparison/affiliate site for men's clothing. On the side of that, I have a Squarespace site for inspiration, articles and outfit pictures. I've tried to optimize site speed for the Squarespace site without much success. I've run all pictures trough JPEGmini to decrease file size but it doesn't seem to be enough. Below I attached the result I got when I run one of the pages trough Lighthouse and GTmetrix. Do you have recommendations of what I can do to improve the results? Is it a good idea to use next-gen formats for pictures as Google suggests as an example? Kind regards,
On-Page Optimization | | JonastriesSEO
Jonas XU131T0.png sPD3w13.png1 -
Communities Served on Page for SEO
Hi, We have an urgent care facility outside of our hospital located in an other location and we would like to increase the organic seo for the highest traffic surrounding towns. I have toyed with the following ideas but would like to know what everyone thinks is best. 1.) Just included "proudly serving patients in Area 1, Area 2, Area 3, Area 4" on the bottom of the page. 2.) Create a page that says areas served... then each page would have a non-duplicated and original content for that area. 3.) build a microsite for the urgent care site and optimize with content from option 2 above and just add option one to our main website.
On-Page Optimization | | sphcs0 -
Do Parent Categories Hurt SEO?
I have parent categories and subcategories. Will it be harder for the subcategories to rank well because they have a parent category? The URL is longer, for one. I am just wondering if I should not have parent categories. I have one category page doing really well and I am trying to boost the others (most of which are subcategories) and this is a concern for me. Thanks! Edit: I also have a category that has 2 parent categories. I want it automatically in those 2 categories and one of its own. By itself it is very important keyword. Is this ok or should I have it be a parent category?
On-Page Optimization | | 2bloggers0 -
SEO for EMD
Hi, I bought ForSaleInAZ.com for my real estate website. Google Keyword Tool estimate 301k local searches for that term. I would like to capitalize on this by building this site with good content. My question to you, besides the search being the URL, what is the best practice to specifically promote the "For Sale In AZ" phrase? Should it be in the Page Title, Meta Description, Content H1 & H2 tags, Image tag? Or, is it being in the URL good enough...so all I have to do is build good content? I understand not to over do it but I could use your advice. Can you please give me some suggestions/ guidelines to follow specifically to my EMD? SEO Expertise Level: I am comfortable and have the decent understanding but, by no means, an expert! Thanks, Carl
On-Page Optimization | | AmSupMktg0 -
Recommended Wordpress themes for great SEO
Hi there, I'm trying to decide which theme to use. My main concern is if the theme has been built using a stable framework to ensure plugin compatibility for SEO. Also a general question, does the homepage need to have a certain amount of text content for SEO, or can other pages be SEO optimised with text / keyword? Some of the nicer themes seem to have a sparce text to image ratio on the homepage. I quite like this as an initial 'welcome' but worry this isn't great for SEO. Any suggested themes / advice will be welcome. Thanks
On-Page Optimization | | well-its-1-louder0 -
On-page SEO reviews
Hi everyone 🙂 I was hoping someone could point me in a direction on where I could get my website's on-page SEO a review with recommendations. Title tags, meta description, code, H1s, content and so on... I know you can find most of what I'm asking online, but I would like a professional with a new set of eyes to help out. Thanks in advance for your time in helping!
On-Page Optimization | | AutoGlassRescue0 -
Next on-page steps for an SEO newbie
Hi there! I'm new to Seomoz and am really pleased with the service so far. I've been doing some On-page optimizations and am gradually getting most of my pages to an A grade, but I wondered what the next steps would be? For example I have been looking at the search term "the shins fans". I have an A grade for my page (http://tastebuds.fm/artists/the+shins) but it lists on the 2nd page of SERPS for the term (in the UK at least). Can anyone recommend any tips for taking my page to the 1st page of SERPS? This site seems to do well: http://www.fanpop.com/spots/the-shins I am aware of the importance of link-building, but I'm specifically looking for tips on optimizing the page itself. Many Thanks, Alex
On-Page Optimization | | AlexParish0