Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Custom Events Not Showing in GA4
-
I have some experience in successfully creating custom events for GA4 via Tag Manager, but I have one account where my events are firing in GTM but not showing at all in GA4 (not real time or anywhere). I have twice done them over and published my changes but still no luck. Any ideas what else the issue can be? There are no internal filters at the moment. Thank you.
-
If you've set up custom events in Google Tag Manager (GTM) and they're not showing up in Google Analytics 4 (GA4), here are a few simple steps to troubleshoot:
Check Configuration in GTM:
Ensure that the tags and triggers for your custom events are set up correctly in GTM.
Verify that the triggers are firing as expected in the GTM preview mode.
Preview Mode in GA4:Use the preview mode in GA4 to check if the events are being received. Open your website, enable the GA4 preview mode, and see if events are triggered.
Real-Time Events in GA4:Check the "Realtime" section in GA4 to see if your events are showing up. Sometimes there might be a delay, so wait a few minutes after triggering an event.
Check Debugging in GTM:Use the GTM debugging console to check if there are any errors or issues when the tags are fired. Look for error messages that could indicate a problem.
Tag Version and Publishing:Confirm that the correct version of the GTM container is published. Sometimes changes might not take effect if the correct version is not published.
Network Requests:Use browser developer tools to inspect network requests. Look for requests to the GA4 endpoint and check if your events are included in those requests.
GA4 Configuration:Double-check your GA4 configuration to make sure you are looking at the correct property, and that the events are not filtered out due to any configuration settings in GA4.
User Permissions:Ensure that your GA4 user account has the necessary permissions to view the events. Check if there are any filters or settings restricting the visibility of events.
Ad Blockers and Browser Extensions:Some ad blockers or browser extensions may interfere with the tracking. Disable them temporarily to see if it makes a difference.
Event Names and Parameters:Ensure that the event names and parameters you are sending match the configuration in GA4. Mismatched names can lead to events not being recognized.
If after going through these steps, the issue persists, it might be helpful to consult the GTM and GA4 documentation for any specific known issues or troubleshooting steps related to your setup. -
If you've set up custom events in Google Tag Manager (GTM) and they're not showing up in Google Analytics 4 (GA4), here are a few simple steps to troubleshoot:
Check Configuration in GTM:
Ensure that the tags and triggers for your custom events are set up correctly in GTM.
Verify that the triggers are firing as expected in the GTM preview mode.
Preview Mode in GA4:Use the preview mode in GA4 to check if the events are being received. Open your website, enable the GA4 preview mode, and see if events are triggered.
Real-Time Events in GA4:Check the "Realtime" section in GA4 to see if your events are showing up. Sometimes there might be a delay, so wait a few minutes after triggering an event.
Check Debugging in GTM:Use the GTM debugging console to check if there are any errors or issues when the tags are fired. Look for error messages that could indicate a problem.
Tag Version and Publishing:Confirm that the correct version of the GTM container is published. Sometimes changes might not take effect if the correct version is not published.
Network Requests:Use browser developer tools to inspect network requests. Look for requests to the GA4 endpoint and check if your events are included in those requests.
GA4 Configuration:Double-check your GA4 configuration to make sure you are looking at the correct property, and that the events are not filtered out due to any configuration settings in GA4.
User Permissions:Ensure that your GA4 user account has the necessary permissions to view the events. Check if there are any filters or settings restricting the visibility of events.
Ad Blockers and Browser Extensions:Some ad blockers or browser extensions may interfere with the tracking. Disable them temporarily to see if it makes a difference.
Event Names and Parameters:Ensure that the event names and parameters you are sending match the configuration in GA4. Mismatched names can lead to events not being recognized.
If after going through these steps, the issue persists, it might be helpful to consult the GTM and GA4 documentation for any specific known issues or troubleshooting steps related to your setup.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
GA4 account & property not showing in traffic property setup list.
Hi there, I've connected multiple client accounts to GA4 already, but three of our accounts that we have administrator rights to in GA4 are not showing up in our selectable accounts/properties list when logged in via Moz to add to the traffic settings area. Anyone else have this issue and find a fix?
Reporting & Analytics | | luminusagency0 -
Fire a tag when element is loaded on page (Google Tag Manager)
I'm using an Element Visibility trigger to track a value that appears on a page. However, I want to track this value even when the user doesn't scroll to the area of the page where the element is (i.e. when the page is loaded, and the value is displayed below the fold, but the user doesn't scroll down there). Is there a way of doing this
Reporting & Analytics | | RWesley0 -
No-indexed pages are still showing up as landing pages in Google Analytics
Hello, My website is a local job board. I de-indexed all of the job listing pages on my site (anything that starts with http://www.localwisejobs.com/job/). When I search site:localwisejobs.com/job/, nothing shows up. So I think that means the pages are not being indexed. When I look in Google Analytics at Acquisition > Search Engine Optimization > Landing Pages, none of the job listing pages show up. But when I look at Acquisition > Channels > Organic and then click Landing Page as the primary dimension, the /job pages show up in there. Why am I seeing this discrepency in Organic Landing pages? And why would the /job pages be showing up as landing pages even though they aren't indexed?
Reporting & Analytics | | mztobias0 -
Google Analytics Goal/Event/SOMETHING to show only Wordpress "Posts", not pages, etc
Hi all, Our site is build on Wordpress and formerly the post URL's had the typical date format at the beginning. This made it easy for me to look at, for example, all search traffic to the blog. I would just view URL's containing /2014/ and /2015/ and boom. We have since removed the dates from the URL's with proper redirects etc, which is great, but now I can't figure out a way to look at ONLY the blog in GA. I like to track a KPI of 'search visits to blog posts' and I can't figure out how to now. Can I set up a GA event that only fires when the post type template for blog posts loads? Some other solution? I'm lost here, and there's gotta be a good way to do it...
Reporting & Analytics | | 3DR0 -
Google SERP showing a URL with UTM_source attached - why? Can I stop it?
I just found a Google search results page showing a URL with a UTM source tag attached. Any idea how or why this has happened? How can I stop it as I'm guessing this is overwriting my organic visits with referrals from this site. See attached photo for pic of SERP page. The link is going here: http://employment.govt.nz/er/holidaysandleave/parentalleave/?utm_source=newzealandnow.govt.nz 5vxTDTi.png
Reporting & Analytics | | DanielleNZ0 -
Will 301 redirects (Same Domain) show as referral traffic in Analytics?
For an eCommerce site we have 301'd legacy product pages to new product pages. Is all that traffic going to show up as referral traffic from our own domain in Google Analytics? If so, is there any way to preserve original source/medium info or will all the source/medium info be our own domain since there is a 301 redirect?
Reporting & Analytics | | bozzie3111 -
Why are plus signs (+) suddenly showing up in Google Analytics organic search keywords reports?
Since June 13, 2013, the number of organic search queries containing a plus sign (+) has gone up over 1,000% compared to the previous period on my site in Google Analytics. These plus signs appear to be taking the place of spaces in these search queries (i.e. "word1+word2+word3"). This appears to be almost (or completely) Google organic traffic, not other search engines. Since I highly doubt searcher behavior would change so suddenly, I'm trying to figure out why Google is replacing spaces with plus signs. Is anyone else seeing this? Any ideas?
Reporting & Analytics | | RCF0 -
Google Analytics Showing Inflated Product Revenue
Hi- For the month of Feb on two of our sites we are seeing inflated product revenues. I have not seen this before and I am not having any luck searching for answers. Here is the issue: Product B sells for $159.95 For the month of Feb we sold 3 thus revenue should be ~$479.85 GA is showing Product B's revenue at $3,360.00 I read online that sometimes folks will bookmark the receipt page and that can cause this and we would need to put a catch in place for this but I am guessing this is not the case as it is happening on two sites. Please let me know if you have any questions.
Reporting & Analytics | | K2_Sports0
