Does changing content and design of the website gonna affect my all the backlinks i have made till now
-
i have been working on my link profile for a month now, after learning about 5 step moz methodology i have decided that i would like to change all of the content of my site and taylor it to what my customers need,
am i gonna loose all the domain authority if make changes?
if it gonna affect, hows that gonna come out
-
Changing the content and design of your website can affect your backlinks in several ways. If you alter URLs or remove pages, any backlinks pointing to those URLs will break, leading to 404 errors. Additionally, if the content changes significantly, it may no longer be relevant to the backlink's context, potentially reducing the effectiveness of those links. However, if the changes are mainly aesthetic and the core content and URL structure remain intact, your backlinks should largely remain effective.
-
lets say if i redirected and all the content is still relevant, (is it still gonna decrease DA to some extent), because of the fact that old url is changed and redirected.?
-
Calvin,
If the content on the page with the backlink is relevant to the content on the page it is linking to, that's good. If the anchor text on that link is also relevant, that's even better.
If content on the page that the backlink is pointing to is not of a relevant or complimentary subject, google will weigh the value of that link less.
If you change the URL of a page that is being linked to from another site and do not properly redirect the old URL to the new URL, the link will not benefit the new URL at all.
-
Few questions before I can answer this:
Were the links you got going to drive people to your site? Would those people find your site interesting and relevant?
Is the content getting links still going to exist? Meaning will the links still make sense?
Just redesigning your site should not affect link equity, but if your links were acquired just for linking purposes, I don't think they will do much for you over time anyway.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Affects of a Home Link 301 Permanent Redirect in the Main Nav Bar
Hi I created a home page link in the main nav bar using functions.php request, and this leads to the home page, and it works fine. The logo on the site when clicked, resolves the home page domain.com which is fine. Is it ok to have a home page link in my main nav bar, as well as a clickable logo which on-click returns the web user to the home page also? (any seo implications with the permanent 301 redirects?) I like to give web users the choice especially as not all users are aware that they can click back to the home page by clicking on the logo. I considered breadcrumbs already. Thanks.
Web Design | | SEOguy10 -
Looking to remove SSL because it is causing very slow website download speeds. Does WP have a plugin that redirects SSL urls to non SSL urls?
After some extended debate with our web development team we are considering dropping the SSL from our website because it is adding almost 2 additional seconds to our download speeds. We know there is a SEO boost from having a SSL but we believe the extended download speeds maybe outweighing the benefit. However we are concerned about the SEO implications of having no method possible of redirect SSL to non SSL webpages. Does anybody know of a Wordpress Plugin that can force redirect SSL urls to non SSL urls?
Web Design | | RosemaryB0 -
Website Redesign SEO Checklist
I am looking for a comprehensive Website Redesign SEO Checklist. One of my customers is changing its website design (including URL structure) and I need all kinds of suggestions for a smooth SEO operation. Thanks in advance!
Web Design | | stradiji0 -
Changing template and loosing visits should I role back
Hi all I am working on the website which does not have a user-friendly template. I decided to change the templet and I was, so careful to have all the links and content exactly as before. Since 2 days a go website visis dropped completely it is zero visits per day compare to about 100 before! Should I roll back to the old template or does it happend because of the weekend ? Also I checked ranking it did not changed!!
Web Design | | hamidre130 -
Best way to handle Spanish/English WEBSITE
Hey guys, How are you doing? I have a website (www.aceromart.com ) in which the primary language is Spanish. The company is oriented toward the Mexican Audience. However, recently we are dealing with many U.S companies. Also, we want to be included in the Yahoo Directory and several other directories which demand a U.S version of the website. So i want to have a U.S version of the website. My ecommerce is based in the NETWORK Solutions platform and has around 1,000 products and pages. What is the best way to include an English version of the website. Ive seen some pages using the Google traslate tool, which only traslates the text. Hope to hear some of your ideas, Regards,
Web Design | | JesusD0 -
What site do you admire/like for its SEO - technical, content, whatever - and why?
I am gathering examples of great SEO'd sites and would appreciate your examples. The rationale can be anything - great SEO structure, great linking, solid content - you think stands out. Thank you!
Web Design | | josh-riley0 -
Content Stacking - CSS positioning
I was curious to know what everyone thinks about CSS positioning so that the spiders will read a optimal bulk of content first - before it reads the others. Say I have some Tab's set up for navigational purposes, where the content in the last tab is actually what I want the bots to see first. What would be the best practices for accomplishing something like this?
Web Design | | imageworks-2612900 -
Websites with hidden source data?
Hi, I've noticed that when looking at this site I cannot view their souce data: http://www.lloydspharmacy.com/ All that appears is this: | | |
Web Design | | rossmawd
| | |
| | |
| | |
| |
|
| | |
| | |
| | |
| | |
| | |
| | |
| | |
| | |
| | | Am I just doing something wrong here? Is this an alternate way of setting up a website and how does it work with regards to SEO? Thanks, Ross0