Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Post url not matching with post title ( wordpress)
-
I have this site called searchoflife.com on which I have noticed the post urls are not matching with the post title. For Example:Post Title - A Dialogue With NaturePost URL - http://searchoflife.com/dialogue-nature-2013-09-12 Words like 'A' and 'with' are not present in the post URL. This has been the trend since a few days. After investigating I found out that it was due to my plugin SEO ultimate which is actually creating post slugs automatically for the post urls. So my question is whether it is advisable to use post slugs instead of the full post url. Does it affect the SERPS for my site?
-
Hello Again,
Last night I searched a few keywords and noticed a post which is ranking on the first place at first position. Now this post is having the post slug instead of the entire URL. Here is the keyword
liberation from innate darkness - 1st position
empathy is the liberation - 5th position
Post Title - Empathy is the liberation from Innate Darkness
Post URL - http://searchoflife.com/empathy-liberation-innate-darkness-2013-09-02
Also I checked on my localhost after disabling the slug optimizer. It seems that wordpress is automatically redirecting to the new URL so it won't be a problem to change the older post slug URLS yo complete URLs. But I feel I won't touch those posts which are already having good rankings with post slugs. Any suggestions?
-
I haven't thoroughly checked the newer posts as such. Unfortunately when I noticed this change it had already started and I thought it to be an update of Wordpress 3.6. Wordpress it seems has its own post slug since quite sometime. But incidently the update of SEO ultimate plugin too coincided with the wordpress update. So I wasn't sure. Later on another site I noticed the same type of behaviour which was using SEO Yoast plugin. So I don't know why all the top SEO plugins are automatically switching to this. I did search on Google regarding this but haven't found a comprehensive answer.
-
How are your rankings and more importantly traffic generated by these posts doing? You are right you need to be sure before taking this action and to be honest I think there is a good chance that the difference will be negligible even though I think we both agree that we would prefer the full post title URL. If we strip it back to a very base level then you are getting your most important keywords in the URL which is helping your page relevancy so why make this extra work for yourself.
-
I too am not that comfortable with the post slugs personally. But now that there are already a decent amount of posts (More than 50) in that format which are indexed on Google. If I do disable the post slug option I would then have to change all my urls to the post title (i.e if it really does hamper SERPS), then will have to redirect all those URLS to the new URLs. So need to be sure enough to take this action.
Also one of my posts with the keyword 'astrobiological approach' when searched on Google ranks first in the search results. But if you notice that particular url is having the entire post title. However I'm not sure whether the URL itself had a role in the ranking. Please guide me. Thanks.
-
Hi - I tend to always set the urls to be the full post title. You will also notice that the likes of Moz does this as well if you look at this post for instance. Your plugin is trying to be clever as there is thought that having too many hyphens and words in your url will dilute the effectiveness of your main keywords once you start going over 4 or 5 words, depending where the keywords occur in the title. I believe Matt Cutts addressed this in a webmaster video many moons ago and I think the main conclusion was that having too many hyphens in your URL may look a little spammy to searchers and put them off clicking on your result in the SERPs. However nowadays this is a common practice and I don''t think this has negative impact on click through rates from the SERPs. If I were you I would look at my URL matching my post title personally. Small words such as A and with help to add context to your page contents in my opinion.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
titles length, URL length and meta descriptions on a subdomain effecting SEO on main domain?
Hi all, I am currently evaluating areas for optimization on my main domain. When doing this, Moz has identified multiple titles and urls that should be shortened and missing meta descriptions on my subdomain (a help center of sorts). As far as I am aware, we have not set up any "no-index" rules for this subdomain. Are these items affecting SEO on my main domain? Thanks,
On-Page Optimization | | annegretwidmer
Kasey0 -
Should I use an acronym in my URL?
I know that Google understands various acronyms. Example: If I search for CRM System, it knows i'm searching for a customer relationship management system. However, will it recognize less known acronyms? I have a page geared specifically for SAP data archiving for human capital management systems. For those in the industry, they simply call it HCM. Here is how I view my options: Option #1: www.mywebsite.com/sap-data-archiving/human-capital-management Option #2: www.mywebsite.com/sap-data-archiving/hcm Option #3: www.mywebsite.com/sap-data-archiving/hcm-human-capital-management With option #3, i'm capturing the acronym AND the full phrase. This doesn't make my URL overly long either. Of course, in my content i'll reference both. What does everyone else think about the URL? -Alex
On-Page Optimization | | MeasureEverything0 -
How important are clean URLs?
Just wanting to understand the importance of clean URLs in regards to SEO effectiveness. Currently, we have URLs for a site that reads as follows: http://www.interhampers.com.au/c/90/Corporate Gift Hampers Should we look into modifying this so that the URL does not have % or figures?
On-Page Optimization | | Gavo1 -
Punctuation at the Start of Page Titles
one of my clients appears to be using an exclamation mark (e.g. "! Graphic Prints By Mirrorin - Fun Childrens Graphic Prints") and to be completely honest, I have no idea if this is bad practice or if it wont have any affect from an SEO point of view? Any help would be appreciated because it is site wide, therefore if it is an issue I would like to be able to get it sorted asap! Thanks
On-Page Optimization | | ZaddleMarketing0 -
URLs and folder structure for an E-commerce
Hi there !-) I´m helping a friend who has a e-commerce about nail polish in Brazil. I´m a little in doubt about the urls and folder structure. Two questions: 1. There are 10 products per category and 50 categories. Should I put them all in the root folder or creat 2 major categories ( 25 sub-categories each one)? 2. Whats the better product page url ( the store has around 500) nailpolish.com/IMPORT/BRAND/NAME-OF-THE-PRODUCT OR nailpolish.com/COMPLETE-NAME-OF-THE-PRODUCT Whats the best recomandation?
On-Page Optimization | | SeoMartin10 -
Fewer keywords in title tag?
Hello, I have a title tag that includes three keywords and has a total of 59 characters. The third keyword is not very important. If I eliminated the third keyword, leaving the first two (for a total of 48 characters), would the ranking value of the first two keywords increase? Does including the third keyword dilute the value of the first two? Thank you!
On-Page Optimization | | nyc-seo0 -
Does Title Tag have to be in the HEAD tag?
We are using templates that load the same header for every page. I'd like to just include a different title tag in the "body" template of each page. If I was to do this, does it affect SEO at all?
On-Page Optimization | | moziodavid0 -
Title and Heading Tags
Firstly I would like to comment on how helpful this site is. I haven't posted much before but have been reading tonnes of answers for many months now and have been finding it really useful. I used the SEOmoz scanner and the main problem highlighted was duplicate content so I started to add 'customer product reviews' I had received and unique 'further information' to each page (hopefully this was the right thing to do to solve duplicate content! : ) ) Then I looked at heading and title tags. Currently I set title tags for each product page to be "Brand Name- Product Name" but after doing some research we are thinking of putting Keyword Description of Product | Product Name | Brand Name (around 60 characters long). So is this the advised thing to do and create unique titles that are relevant to each specific product page for over 200 pages we have? In addition, any advice on setting optimum tags would be great. We keep reading varying tips online. I gather ideally h1 needs to be a shorter keyword rich version of the title tag? Many Thanks
On-Page Optimization | | jannkuzel0