How to generate a a toxic link report for a specified site?

[kremsoft]

Hello Everyone,

I am new to this I need some help. Thanks ahead

[PatrickDelehanty]

Hi Chris

There are multiple ways of doing this, but I will give you a quick evaluation process and pass along some resources as well.

I would first pull backlink reports from the following sources:

• Google Search Console
• Majestic
• Ahrefs
• OSE

The reason for multiple sources - different tools provide different sets of data. What you get with Search Console you might not get with Majestic which won't be the same as OSE and so on. By pulling multiple sets, you see different angles.

I would then assess the source of the links in the following ways:

• Does this link help my website?

• Is this link relevant to my website?

• Would I trust this site (that's linking to me) if I landed on it?

• Is the website or content in which I am being linked from topically relevant to my website?

• If you check metrics - does anything about the metrics (domain authority, page authority,Majestic, SEMRush traffic/ranking data, etc) make me feel uneasy?

• Are the links from directory templates? (example)

• Inspect URLs with blatant spam words

• Free

• Porn

• XXX

• Submit

• Directory

• Paid

• Links

• URL

• Sex

• etc.

• Check for multiple domains and URLs on the same IPs

• This can usually show link farms or spam

What you are essentially doing is a backlink audit at this point - defining which links are valuable and relevant, and which links are toxic or spammy, categorizing them for link removal or disavow.

You can also look into tools that help score your backlink profile like LinkRisk.

You can categorize what you find into a Google Sheet or Excel with tabs as easy as "Good", "Bad", "Remove", and "Disavow". Categorize each tab by:

• Source of link
• Anchor Text
• Type of link
• IP address
• Contact information of source webmaster (if you want to update good links or remove bad links)
• Dates of outreach to webmaster (I usually go 3-4 times)

I would make sure you check out the resources in this answer as they provide a lot of great tips and resources to help you. It's a lot of research and common sense, but once you get the hang of it, it's not bad at all - you will learn a lot. There's no right or wrong way of doing it, just stay focused and you will get your own system fleshed out before you know it.

Hope this helps a bit! Good luck!