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    4. What is google / cpc under source on Google Analytics?

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    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    What is google / cpc under source on Google Analytics?

    Reporting & Analytics
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    • Sable_Group
      Sable_Group last edited by

      Google Analytics drop in traffic

      1 Reply Last reply Reply Quote 0
      • MattRoney
        MattRoney last edited by

        Hi there! Did Alick300 answer your question? If so, please mark the response as a "Good Answer." Otherwise, I agree with John that we'll need more information. 🙂

        1 Reply Last reply Reply Quote 0
        • Alick300
          Alick300 last edited by

          Hi,

          In Analytics it shows source is google and medium is cpc(cost per click). I think you are running Adwords campaign for your website.

          Google Analytics drop in traffic - Did you check your keyword position in Google?

          Sudden drop in keyword ranking could be the reason. Please check keywords ranking in Google.

          Hope this helps.

          Thanks

          1 Reply Last reply Reply Quote 2
          • ClaytonJ
            ClaytonJ last edited by

            The question is to cryptic for me, can you clarify?

            1 Reply Last reply Reply Quote 1
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