Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Does it really matter to maintain 301 redirect after de-indexing of old URLs?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Does it really matter to maintain 301 redirect after de-indexing of old URLs?

    Technical SEO
    4
    9
    3068
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • CommercePundit
      CommercePundit last edited by

      Today, I was reading latest blog post on SEOmoz blog about. Uncrawled 301s - A Quick Fix for When Relaunches Go Too Well

      This is very interesting study about 301 & How it useful to maintain traffic. I'm working on eCommerce website and I have done similar stuff on my website. I have big confusion to manage 301 redirect.

      My website generates new URLs due to following actions.

      1. Re-write dynamic URLs.
      2. Re-launch entire website on different eCommerce platform. [osCommerce to Magento Commerce]
      3. Re-name category.
      4. Trasfer one product from one category to another category.

      I'm managing my 301 redirect with old practice. Excel sheet data from Google webmaster tools and set specific new URLs for redirect. Hoooo... Now, I have 8.5K redirect in htaccess... And, I'm thinking it's too much.

      Can we remove old 301 redirect from htaccess or not? This is big question for me. Because, all pages are not hyperlink on external website. Google have just de-indexed old URLs and indexed new URLs. So, Is it require to maintain 301 redirect after Google process?

      1 Reply Last reply Reply Quote 0
      • EGOL
        EGOL @CommercePundit last edited by

        I always use a 301 redirect.

        2K is a lot of pages.  If I can redirect them with a couple lines of htaccess code I would do it.  If I had to code 2K lines and have that huge file scanned for thousands of visitors I might not do it if I am pretty sure that there is very little traffic.

        I use lots of folders on my site and that makes these problems easy to solve.

        1 Reply Last reply Reply Quote 0
        • FXDD
          FXDD @CommercePundit last edited by

          Hi Egol. I am migrating a site with 6k pages. About 2K pages are useless old syndication articles with no incoming links; about 50 are old CID version of forms. These pages won't exist in the new site. How do I delete them, by no doing 301 redirect and not including them in any sitemap? Would they become 404 for a while and then disappear from google index?

          1 Reply Last reply Reply Quote 0
          • CommercePundit
            CommercePundit @CommercePundit last edited by

            My ecommerce [www.vistastores.com] website does not have issue due to change or URLs. I rarely change category page URLs and product page URLs. But, I'm facing issue due to narrow by search. If any attribute will remove from narrow by search so 100 pages will convert to 404 due to dynamic structure. That's why I'm setting up 301 redirect to category page URLs from all dynamic pages.

            I have concern to reduce 301 redirect and broken links in website. But, I'm not able to stop it. Google may restrict my organic performance due to continue broken links on website and non associated 301 redirect.

            1 Reply Last reply Reply Quote 0
            • EGOL
              EGOL @CommercePundit last edited by

              I have 301 redirects on my sites.   Every one that I have done is still out there in htaccess.  I am not taking chances on how search engines handle these.

              Other than deleting useless pages, I rarely change URLs.  If I don't change URLs I don't have to worry about this stuff.

              I have not emailed other sites to change the URL in their links.  I have only changed the URLs on my own sites.  I would worry that asking someone to edit a link might result in a loss... so I am happy with the redirected link.

              1 Reply Last reply Reply Quote 1
              • CommercePundit
                CommercePundit @j0a0vargas last edited by

                No, I don't want to create romance on my website with 404. 🙂 EGOL & you have mentioned same about visitors and back links. Now, I have some good feeling after reading 20K redirect which is maintain by you. 8.5K is not big for me.

                1 Reply Last reply Reply Quote 1
                • j0a0vargas
                  j0a0vargas last edited by

                  In my view it is important to keep the old redirects, even after you have of replacing the Google index. With the 301 the relevance obtained in the old page, keep to the new page. The 301 is not only to Google index, but also backlinks your page has.

                  I consider that 8.5 k is not so big, I have sites with 20k and never had any problems or restrictions.

                  Anyway, if you want to remove the old ones, let the 404 page beautiful, which is always good: D

                  CommercePundit 1 Reply Last reply Reply Quote 1
                  • CommercePundit
                    CommercePundit @EGOL last edited by

                    Oh Jesus... This is strong reason Why I'm your big fan since a member on SEO Chat forum. 🙂 I got your point. OR We can edit hyperlink on external website by email them... Right?

                    EGOL CommercePundit FXDD 4 Replies Last reply Reply Quote 0
                    • EGOL
                      EGOL last edited by

                      Let's say that my website has ten links to your old URLs that deliver hundreds of visitors per day.

                      What will happen to all of those visitors if  you remove the 301 redirects?

                      CommercePundit 1 Reply Last reply Reply Quote 3
                      • 1 / 1
                      • First post
                        Last post

                      Got a burning SEO question?

                      Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                      Start my free trial


                      Browse Questions

                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                      • Community

                        Discuss industry events, jobs, and news!

                      • Digital Marketing

                        Chat about tactics outside of SEO

                      • Research & Trends

                        Dive into research and trends in the search industry.

                      • Support

                        Connect on product support and feature requests.

                      • See all categories

                      Related Questions

                      • aliho

                        What is the difference between 301 redirects and backlinks?

                        i have seen some 301 redirects on my site  billsonline, can anyone please explain the difference between backlinks and 301 redirects,  i have read some articles where the writer was stating  that  301 are not good for website.

                        Technical SEO | | aliho
                        0
                      • TaraLP

                        Delete old blog posts after 301 redirects to new pages?

                        Hi Moz Community, I've recently created several new pages on my site using much of the same copy from blog posts on the same topics (we did this for design flexibility and a few other reasons). The blogs and pages aren't exactly identical, as the new pages have much more content, but I don't think there's a point to having both and I don't want to have duplicate content, so we've used 301 redirects from the old blog posts to the new pages of the same topic. My question is: can I go ahead and delete the old blog posts? (Or would there be any reasons I shouldn't delete them?) I'm guessing with the 301 redirects, all will be well in the world and I can just delete the old posts, but I wanted to triple check to make sure. Thanks so much for your feedback, I really appreciate it!

                        Technical SEO | | TaraLP
                        1
                      • Kilgray

                        Robots txt. in page with 301 redirect

                        We currently have a a series of help pages that we would like to disallow from our robots txt. The thing is that these help pages are located in our old website, which now has a 301 redirect to current site. Which is the proper way to go around? 1- Add the pages we want to disallow to the robots.txt of the new website? 2- Break the redirect momentarily and add the pages to the robots.txt of the old one? Thanks

                        Technical SEO | | Kilgray
                        0
                      • Natitude

                        Best Practice on 301 Redirect - Images

                        We have two sites that sell the same products. We have decided to retire one of the sites as we'd like to focus on one property. I know best practice is to redirect apples to apples, which in our case is easily done since the sites sold the same thing. www.SiteABC.com/ProductA can be redirected to www.SiteXYZ.com/ProductA. My question is how far does that thinking go regarding images? Each product has a main product page, of course, and then up to 6 images in some cases. Is it necessary to redirect www.SiteABC.com/ProductA-Image1.jpg to www.SiteXYZ.com/ProductA-Image1.jpg? Or can they all be redirected to just the product page?

                        Technical SEO | | Natitude
                        0
                      • TalkInThePark

                        De-indexing millions of pages - would this work?

                        Hi all, We run an e-commerce site with a catalogue of around 5 million products. Unfortunately, we have let Googlebot crawl and index tens of millions of search URLs, the majority of which are very thin of content or duplicates of other URLs. In short: we are in deep. Our bloated Google-index is hampering our real content to rank; Googlebot does not bother crawling our real content (product pages specifically) and hammers the life out of our servers. Since having Googlebot crawl and de-index tens of millions of old URLs would probably take years (?), my plan is this: 301 redirect all old SERP URLs to a new SERP URL. If new URL should not be indexed, add meta robots noindex tag on new URL. When it is evident that Google has indexed most "high quality" new URLs, robots.txt disallow crawling of old SERP URLs. Then directory style remove all old SERP URLs in GWT URL Removal Tool This would be an example of an old URL:
                        www.site.com/cgi-bin/weirdapplicationname.cgi?word=bmw&what=1.2&how=2 This would be an example of a new URL:
                        www.site.com/search?q=bmw&category=cars&color=blue I have to specific questions: Would Google both de-index the old URL and not index the new URL after 301 redirecting the old URL to the new URL (which is noindexed) as described in point 2 above? What risks are associated with removing tens of millions of URLs directory style in GWT URL Removal Tool? I have done this before but then I removed "only" some useless 50 000 "add to cart"-URLs.Google says themselves that you should not remove duplicate/thin content this way and that using this tool tools this way "may cause problems for your site". And yes, these tens of millions of SERP URLs is a result of a faceted navigation/search function let loose all to long.
                        And no, we cannot wait for Googlebot to crawl all these millions of URLs in order to discover the 301. By then we would be out of business. Best regards,
                        TalkInThePark

                        Technical SEO | | TalkInThePark
                        0
                      • Kotkov

                        302 or 301 redirect to https ?

                        I am redirecting whole site to https. Is there a difference between 302 or 301 redirect for seo? Site never been indexed. Planning to do that with .htaccess command RewriteCond %{HTTPS} !=on
                        RewriteRule ^(.*) https://%{SERVER_NAME}/$1 [R,L] There are plenty of ways http://www.askapache.com/htaccess/ssl-example-usage-in-htaccess.html Which way would be the best? Thanks is advance

                        Technical SEO | | Kotkov
                        0
                      • EvergladesDirect

                        200 Redirects for SEO instead of 301

                        We are working with a company on re-platforming our website.  On a call yesterday they outlined a strategy to use 200 redirects for our top keywords instead of 301s.  I am not familiar with this type of redirect and was wondering if anyone could provide some more insight.

                        Technical SEO | | EvergladesDirect
                        0
                      • briankb

                        301 Redirect vs Domain Alias

                        We have hundreds of domains which are either alternate spelling of our primary domain or close keyword names we didn't want our competitor to get before us. The primary domain is running on a dedicated Windows server running IIS6 and set to a static IP. Since it is a static IP and not using host headers any domain pointed to the static IP will immediately show the contents of the site, however the domain will be whatever was typed. Which could be the primary domain or an alias. Two concerns. First, is it possible that Google would penalize us for the alias domains or dilute our primary domain "juice"? Second, we need to properly track traffic from the alias domains. We could make unique content for those performing well and sell or let expire those that are sending no traffic. It's not my goal to use the alias domains to artificially pump up our primary domain. We have them for spelling errors and direct traffic. What is the best practice for handling one or both of these issues?

                        Technical SEO | | briankb
                        0

                      Get started with Moz Pro!

                      Unlock the power of advanced SEO tools and data-driven insights.

                      Start my free trial
                      Products
                      • Moz Pro
                      • Moz Local
                      • Moz API
                      • Moz Data
                      • STAT
                      • Product Updates
                      Moz Solutions
                      • SMB Solutions
                      • Agency Solutions
                      • Enterprise Solutions
                      • Digital Marketers
                      Free SEO Tools
                      • Domain Authority Checker
                      • Link Explorer
                      • Keyword Explorer
                      • Competitive Research
                      • Brand Authority Checker
                      • Local Citation Checker
                      • MozBar Extension
                      • MozCast
                      Resources
                      • Blog
                      • SEO Learning Center
                      • Help Hub
                      • Beginner's Guide to SEO
                      • How-to Guides
                      • Moz Academy
                      • API Docs
                      About Moz
                      • About
                      • Team
                      • Careers
                      • Contact
                      Why Moz
                      • Case Studies
                      • Testimonials
                      Get Involved
                      • Become an Affiliate
                      • MozCon
                      • Webinars
                      • Practical Marketer Series
                      • MozPod
                      Connect with us

                      Contact the Help team

                      Join our newsletter
                      Moz logo
                      © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                      • Accessibility
                      • Terms of Use
                      • Privacy

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.