Page Size
-
Hello Mozers,
What is the best page size ( or the max page size ie KB ) for a home page or a 2nd level page.
Thank you - I appreciate you looking at this question.
Vijay
-
It can also depend on the user expectation, the type of content you're delivering and the nice/demographic you're targeting.
If you're running a site to support education in Africa, you would probably want to make sure the site is optimised for lower band-width connections.
If someone clicks on a link expecting a graphically rich, interactive site then they'll probably be prepared to wait a little longer. (Such as a high-quality images of the week page)
Also, remember that this is going to vary from device to device. No mobile visitor is going to thank you for trying to download gigabytes of data on a page!
As Matt says, keep an eye on your page load speed, look at where your visitors are abandoning your site to see if it's likely that page load times are an issue.
Understand the who your page is aimed at and the technologies/platforms that they are using to consume your content.
On the flip side, there's no point having a page that's quick to load if the content is so brief/thin that it wasn't worth clicking on the link!
Key really is to make sure the content is worth the time and answers the visitors questions/satisfies their goals. When creating pages, think about the user intent and make sure you're designing for the visitor. Remember visitors are investing their time/attention in your site - make sure they get a return!
If you can spend time testing your assumptions then that'll help you make changes based on real data rather than guesswork.
Hope this helps.
-
There is no set answer for this in relation to a specific size - Google released some statistics a while ago and the average page size was 320kb, I remember reading. What I would say though is that you need to concentrate on load times, so make your page as small as possible whilst serving the content how you want it to be, so it loads quickly. Check how quickly you pages load using Google Webmaster Tools as an indicator - though remember this is taking an average from a sample of visits.
And here is a link to a YouMoz post that is very helpful in guiding you through optimizing your page speed - http://www.seomoz.org/blog/optimizing-page-speed-actionable-tips-for-seos-and-web-developers
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does anyone have data on the effect of multiple H1 tags on a page?
One of my website's sub-domains is fed information from a job board master-template, thus my site (and hundreds of other sites) is just branded styling pulling from one external source. Because of the way this master template is set up (not very concerned with SEO best practices), I have found the need to hide the H1 coming from the master template, and display a new separate H1 in my styling. This is being done with user-experience in mind, but how will search engines respond to having two H1s (one hidden, one visible) on a page? I understand that a single H1 is usually ideal, and hidden page components are typically frowned upon because they don't add user value... but in this case, the hidden component is solely for the benefit of the user. I would like to find the best balance of SEO and UX, so I am very interested in any experimental data or case studies on a similar situation.
Web Design | | pbailey0 -
How to deal with 100s of Wordpress media link pages, containing images, but zero content
I have a Wordpress website with well over 1000 posts. I had a SEO audit done and it was highlighted that every post had clickable images. If you click the image a new webpage opens containing nothing but the image. I was told these image pages with zero content are very bad for SEO and that I should get them removed. I have contacted several Wordpress specialists on People Per Hour. I have basically been offered two solutions. 1 - redirect all these image pages to a 404, so they are not found by Google 2 - redirect each image page to the main post page the image is from. What's my best option here? Is there a better option? I don't care if these pages remain, providing they are not crawled by Google and classified as spam etc. All suggestions greatly received!
Web Design | | xpers0 -
Does an age verification home page hurt SEO?
There's a microbrewery in our area that just launched its first website. It has the "verify your age" homepage (which is not really their homepage, but I don't know what it's called) before you can enter. It looks like this: http://angrychairbrewing.com/ Anyway, does this hurt them at all from a rankings standpoint? Also, assuming bots/spiders/ROGER can crawl sites like this, (which I think they would have to be able to do) how do they get around this verification? Thanks, Ruben
Web Design | | KempRugeLawGroup0 -
Mobile tab for page speed insight
I am getting mobile error occurred problem.Can somebody help me about this issue? https://developers.google.com/speed/pagespeed/insights/?hl=en&utm_source=wmx&utm_campaign=wmx_otherlinks&url=www.printez.com&tab=mobile Morris
Web Design | | PrintEZ0 -
Existing URL structure and how to handle new pages before migration
Hi there! Currently, our site uses underscores "_" within the url structure. We are moving to Wordpress soon (the site is currently static html) but it will be a couple of months before the migration. Here is an example of the current structure: www.oldsitestructure.com/about_us/success_stories/custom_vinyl_banners When we do change, our url structure will have hyphen's "-" to separate terms, so the preferred new structure will be: www.oldsitestructure.com/about-us/success-stories/custom-vinyl-banners The entire site (with the exception of our Wordpress blog) currently uses the old structure. We have about 10 - 15 pages we will add before our migration, my question is: Should we use the preferred url structure starting NOW or stick with the old one? And set up 301 redirects are part of the migration process? Many thanks!
Web Design | | SEOSponge
Jon0 -
Site as one page - SEO implications
We may be inheriting a site and will be asked to do SEO for it. We will have control over the development of the site, so this structure is what it is. My question is - how significant of an impact do you think this is going to have and can you think of any workarounds that may help? Basically, the user experience of the site will feel similar to multiple pages. However, this site will, in essence be one page and pull various content through javascript from different locations. I have not seen the site yet (and believe it is still in development), but this is how it has been explained to me. Any thoughts? My first thought was to add a blog to add page depth to the site and expand the content. Any other thoughts are welcome and appreciated. Thanks. (I know this is limited information, I'm sorry. It's just about all I have to work with right now, and I was a little concerned and was hoping for a second opinion)
Web Design | | AdamWormann0 -
What happens if I 301 Redirect my homepage to a different page on site
If i were to 301 redirect the index page of my website to a page in a different subdirectory of my site would that adversely affect SEO? Does your home page need to be in the root of your site? I'm asking because a developer has told me that it would be best to do that since he needs to install OpenCart on the root of our domain...
Web Design | | SheffieldMarketing0 -
Websites with only one "html file" and page href # is good for SEO?
I bought one website from templatemonster that contains only one HTML and the pages are generated by links (PROGRAMACAO) My website: www.nextformaturas.com.br This is good in term of SEO? or it is better an website with deveral pages with diferent contents? What are the pros and cons? I really lost on this.
Web Design | | Naghirniac0