Changing links
-
Hi guys i wanted you views on changing the anchor text of links.
I have quality links coming in but with year terms such as 2012 in there, if i want to change them all to 2013 for example would it be badly seen by Google?
I cant say i feel comfortable about doing it but they are my links and are related to our products.
Any advice much appreciated.
-
In that case I would suggest changing a couple and reviewing any changes in rankings as a result. This is one to approach slowly.
Not sure how you have access (are they paid?), but by changing a large amount of links at the same time it may alert Google to some suspicious activity. Large changes in anchor text can be a sign of changes to bought links.
Personally, I wouldn't change them all either. Even though the year is wrong, there's still going to be benefits. e.g. if you are trying to rank for "holiday in new york 2013", your rankings will still benefit from keywords saying "holiday in new york 2012".
Take it steady and keep reviewing the results, but bear in mind you may be better focusing your efforts on building new links with new anchor text.
Hope that helps,
Ben
-
I can change the linsk yes.
Pretty relevant yes for booking in the year.
-
Hi Paul,
It would be useful to have a little bit more information. Is the year relevant to the rankings? For example "euro 2012" would be valuable for a site trying to rank for these as the year is going to appear in the search.
Do you have access to all of these links to be able to change them then?
Ben
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Spam Links
Hi everyone, I've just joined the Moz community and after completing our first site crawl I've discovered that we have approximately 200 links with a spam score of over 50%. Should I just disavow all these links or is their a formula to deciding which links to disavow? Thanks in Advance Steve
Link Building | | StevenWalley0 -
Spam links - what would you do?
Hello, A few months back our website was hacked which we noticed quickly and got fixed. However, there still is a lot of dodgy backlinks, linking to the spam pages. They come up in Webmaster Tools, Moz and SEM rush. According to the Moz Spam tool, a few of them have been given 7 flags which Moz suggests gives a 30% chance of being penalised by Google. The website has great rankings (position 1-3 in most targeted keywords) so I am scared of doing something that will harm the rankings, however I also aware that Google may do an update which could take these spam links into account. I have no experience of using the disavow tool but from reading up about it, it should only be used as a last resort. So my question is - what would you do?
Link Building | | N2Digital0 -
Link over-building?
Hello all. One of the first things we do for our clients is to claim their local listings, include them on a set of selected directories (8-10), and blog directories (5), if applicable. Since they will all be linked to the client site, could doing all of this at once run us into problems with unnatural link growth? Thanks! Frank
Link Building | | FrankSweeney0 -
Editorial links
http://www.wired.com/culture/lifestyle/news/1999/01/17484 how do you get a link from an article like this where the author writes for a high domain authority site and just ends up listing a lot of links to different companies?
Link Building | | JohnWalker0 -
Edu links service
http://www.getedubacklink.com/ I found this site and was curious if anybody knew if they were legit or quality links in any way. My site has thousands of legit backlinks (none paid or even built through a service) so I was interested in building a greater diversity from domain extensions and thought edu links would be good. However most edu pages I find that allow any links are SPAMMED hard and not worth my time. Thoughts
Link Building | | webfeatseo1 -
Using an SEO Agency to build one-way links for you via link exchange
There are a number of SEO agencies which offer link building as part of their SEO offerings. I believe they build one-way links to the client site, by offering another link in exchange to the liking site. So, if the client site is "C", and link is being requested from site "A", the site "A" owner is offered a link from site "B" in return. Is this a good and/or recommended practice?
Link Building | | thinkvidya0 -
Whats with these links
I have a competitor
Link Building | | AlanMosley
that has shot up lately taking number one spot for various keywords when I look
at his links in Open Site Explorer I find many links that are links to downloadable
objects, not web pages. A few
examples, if you click on them, do not open who knows what they are. But what
the story, how are these links to his site, anyone know anything about this. Thanks http://wolfet.co.uk/etmain/mitchelldown.pk3 http://www2.dupont.com/Tyvek_Weatherization/en_US/assets/downloads/cad_fluidapplied/FA-S-201.dwg?Action=livre_or&start=24750&forum=alainfrancois http://mobile.earthcam.com/download/EarthCam%20Mobile%20v4.0.msi?faq&page=39560 -
Reciprocal Links Or One Way Links?
After reading a recent blog post on guest blogging and ways to build relationships for link building purposes, I began to wonder about something. It is my understanding that one way backlinks are superior to reciprocal linkage, but reciprocal is better than no link at all. So is it still worthwhile to do reciprocal guest blogging, and will the value of the links be worth it when completed? Or should we just be of the opinion that: One Way Link > Reciprocal > No link
Link Building | | dignan990