Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Html 5 main and secondary navigation for SEO best performances
-
I am building a website which will have a main navigation related to the site and each link of the main navigation will have a secondary navigation. We do not want to use a megamenu style navigation. I will try to explain it with a example:
Let's start with an example for a computer store "My PC Store", the Main Navigation would be:
Desktop PC's Notebook & Tablets
MultimediaWhen clicking on the "Notebook & Tablets" the user is directed to the page domain.com/notebook-tablet.html and on this page the secondary navigation appears: Laptop Netbook Tablets / iPad I am confused on how I should organize the semantic navigation for best SEO performances and I need advice / suggestions. I thought about 2 different ways to do it but which one is more appropriate in terms of SEO? PROPOSITION A Home Page:
<header>
My PC Store <nav>
- Desktop PC's
- Notebook & Tablets
- Multimedia </nav> </header>
Sub-Page (Notebook & Tablets):
<nav>(or
<aside>?)
- Desktop PC's
- Notebook & Tablets
- Multimedia </aside>
</nav>
<header>
Notebook & Tablets <nav>
- Laptop
- Netbook
- Tablets / iPad </nav> </header>
As you notice on the home page the Main Site Navigation is included in the
<header>while it is not in the sub-pages.
PROPOSITION B
Home Page:
<header>
My PC Store
<nav>
-
Desktop PC's
-
Notebook & Tablets
-
Multimedia
</nav>
</header>
Sub-Page (Notebook & Tablets):
<header>
Notebook & Tablets <nav>
- Desktop PC's
- Notebook & Tablets
- Multimedia </nav> # Notebook & Tablets * Laptop
- Netbook
- Tablets / iPad </header>
The main navgation remains always in the
<header>(home page / sub-pages) of all page.
I need suggestions... How would you guys organize the nav ?
</header>
</header>
-
Apologies, typed that up wrong. Have updated above post.
-
Why are you inserting
outside
<header>?</header>
-
My apologies. I would go with the following example in order to maintain a good SEO with your webpage headers and also a solid navigation:
Home page:
<header>
My PC Store
<nav>
-
Desktop PC's
-
Notebook & Tablets
-
Multimedia
</nav>
</header>
Sub Page:
<header>
<nav>
Notebook & Tablets
*** Desktop PC's**
- Notebook & Tablets
*** Multimedia**
</nav>
</header>
**<nav>
- Laptop
- Netbook
- Tablets / iPad </nav>**
Hope this helps.
Matt.
-
-
OK but you don't answer to my question since we do not want any mega menu or drop down menu.
-
This is true if it is wrapped within JavaScript, so that the search engines cannot read it. However, if you use two separate navigation menus then you can negate this problem.
Also, if you were to code up the 'mega menu' style navigation with CSS3 then you could also avoid these crawling problems and make the navigation much more search-engine friendly.
In general, I try to avoid using sub-pages within site to extend navigation (unless it is completely different product areas or business verticals).
Matt.
-
Well there are in general SEO concerns in the use of navigation Mega Menu style and this is why we want to avoid it.
-
Hi There,
I think I have got the jist of what you're trying to achieve.
What I would recommend is that you have links to Desktop PC's, Notebook & Tablets, Multimedia, Laptop, Netbook, Tablets / iPad directly from your homepage. The reason being that this will allow the search engines to crawl your webpages easier and the subcategory pages won't be so deep within the domain.
What I mean is that I would use either a drop down list, so that when the Notebook & Tablets is hovered over, the subcategories are then displayed below it. Alternatively, you could have a secondory naviagtion on the homepage, i.e. with an extensive drop-down list lower down or at the side of the webpage.
Great examples of this type of navigation can be found on: http://www.ebuyer.com or http://www.musicmatters.co.uk/shop.html (look at the secondary nav on the right for the Music Matters shop page.
I hope this helps.
Matt.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What type of website is best for seo.
I need a new website for my health insurance business. What type is best for SEO? Many thanks
Web Design | | laurentjb1 -
Location of body text on page - at top or bottom - does it matter for SEO?
Hi - I'm just looking at the text on a redesigned homepage. They have moved all the text to the very bottom of the page (which is quite common with lots of designers, I notice - I usually battle to move the important text back up to the top). I have always ensured the important text comes at the top, to some extent - does it matter where on the page the text comes, for SEO? Are there any studies you can point me to? Thanks for your help, Luke
Web Design | | McTaggart2 -
Multi-page articles, pagination, best practice...
A couple months ago we mitigated a 12-year-old site -- about 2,000 pages -- to WordPress.
Web Design | | jmueller0823
The transition was smooth (301 redirects), we haven't lost much search juice. We have about 75 multi-page articles (posts); we're using a plugin (Organize Series) to manage the pagination. On the old site, all of the pages in the series had the same title. I've since heard this is not a good SEO practice (duplicate titles). The url's were the same too, with a 'number' (designating the page number) appended to the title text. Here's my question: 1. Is there a best practice for titles & url's of multi-page articles? Let's say we have an article named: 'This is an Article' ... What if I name the pages like this:
-- This is an Article, Page 1
-- This is an Article, Page 2
-- This is an Article, Page 3 Is that a good idea? Or, should each page have a completely different title? Does it matter?
** I think for usability, the examples above are best; they give the reader context. What about url's ? Are these a good idea? /this-is-an-article-01, /this-is-an-article-02, and so on...
Does it matter? 2. I've read that maybe multi-page articles are not such a good idea -- from usability and SEO standpoints. We tend to limit our articles to about 800 words per page. So, is it better to publish 'long' articles instead of multi-page? Does it matter? I think I'm seeing a trend on content sites toward long, one-page articles. 3. Any other gotchas we should be aware of, related to SEO/ multi-page? Long post... we've gone back-and-forth on this a couple times and need to get this settled.
Thanks much! Jim0 -
Script tags and seo
Hi, I have a page on my site with a google map embed, and a path drawn on the map. The path is made from a long string of coordinates. For ease I have the co-ordinates placed in a script tag at the foot of the page, amongst my javascript My question is, will this script tag hurt the seo for the page? I've read that inline js and 'data islands' can be bad, so I've been careful to keep it out of the main body of the page. Thanks, any help appreciated!
Web Design | | madegood0 -
Is it possible to redirect the main www. domain - but keep a subdomain active?
Hi Mozzers, Quick question, which I hope one of you can answer... Let's say I have a website (i) www.example.com and on that a subdomain exists, (ii) subdomain.example.com. Let's say I want to change my main domain from www.example.com to www.newwebsite.com. I'd 301 all content, use GWT to notify Google of a change of address etc etc. Having done that, is it still possible to keep the original subdomain active? So, even though www.example.com has been redirected / transferred to www.newwebsite.com, subdomain.example.com would still exist. If that is possible, what is the implication for Domain Authority? On the one hand, I have transferred the main site (so DA from that will transfer to the new site); but part of that root domain is still active. Make sense? Any answers? Thanks everyone...
Web Design | | edlondon0 -
Do pull quotes affect SEO positively or negatively?
I like the design element of a pull quote to ad interest and highlight an important point. If I use an exact quote from the page in a pull quote on that page, does that negatively affect SEO as duplicate content? Are there formatting or tagging methods that could help pull quotes to boost SEO? For clarity, by "pull quote" I mean a stylized bit of text that floats on a page in such a way that the body text wraps around it. It is actual text (not text embedded in a graphic) but it behaves like an image with text wrapping around it. Here's an example (in red on the right side): http://www.21ct.com/resources/news-room/21ct-announces-its-latest-us-patent-for-advancing-big-data-security/
Web Design | | kyle21ct0 -
White Text / Black Background & SEO Impact
Does anyone know of any testing / studies with evidence that Google prefers dark text on a light background vs. light text on a dark background? I have a website that currently has light text on a black background, and really like the way it looks, but am concerned that the style may be hurting SEO. Moreover, redesigning something inverse with the same quality would be a large project and fairly costly, so I'd like to make sure the benefit will really be worth the cost before moving forward.
Web Design | | Bromtec0 -
How is link juice split between navigation?
Hey All, I am trying to understand link juice as it relates to duplicate navigation Take for example a site that has a main navigation contained in dropdowns containing 50 links (fully crawl-able and indexable), then in the footer of said page that navigation is repeated so you have a total of 100 links with the same anchor text and url. For simplicity sake will the link juice be divided among those 100 and passed to the corresponding page or does the "1st link rule" still apply and thus only half of the link juice will be passed? What I am getting at is if there was only one navigation menu and the page was passing 50 link juice units then each of the subpages would get passed 1link juice unit right? but if the menu is duplicated than the possible link juice is divided by 100 so only .5 units are being passed through each link. However because there are two links pointing to the same page is there a net of 1 unit? We have several sites that do this for UX reasons but I am trying to figure out how badly this could be hurting us in page sculpting and passing juice to our subpages. Thanks for your help! Cheers.
Web Design | | prima-2535090