Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Dash or vertical bar in titles?
-
Hello.
Should I use a dash or a vertical line in title tags?
Thank you!
-
Matt Cutts says those are symbols and that they are looked at as spaces.
-
My bad...I was thinking url's not title tags.
-
I think there's no agreement on that, it normally depends on personal choice. Normally I prefer to use all the separators just to make the site a little different and don't use always the same structure. However if I need to choose one I'll use user experience and readability for it, and personally I find the pipe much more readable than the hyphen just because separates better the sentences, However you may use a combination of both if the two portion of text are related.
Examples:
- Guide to Ibiza - Boat trip to Ibiza | IBIZATRAVELS.COM
- Hotel Ibiza | Bars and Restaurant in Ibiza
The first sentence (the last part is just for branding if you want although I don't love so much having the domain in the title), got an hyphen in the first part because boat trip seems to clarify which part of the guide to ibiza we're speaking about. The site name is not related that's why I put a pipe. In the same way I separated the two parts in the second option just because they're both about tourism in ibiza but they're not co-related in this case.
-
I have seen that most responses to that questions over time have been the slash line that separates words in the title. Not a dash but the slated vertical line.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Thoughts on adding "near me" to title tag for local SEO?
I want to lean out my title tags and will most likely be doing an A/B test. They currently have the "Near Me" modifier in there, which I believe Google can distinguish local SEO without it. Thoughts?
On-Page Optimization | | imjonny1230 -
My target keyword is "moringa powder" but my product title is "moringa ultimate original powder". Is this a problem?
The focus keyword is "moringa powder". The product title and default H1 tag is "moringa ultimate original powder". The url also has "moringa ultimate original powder". Yoast is saying the keyword does not appear in the url or any subheadings. So should I change the product title and url to Original Ultimate moringa powder or is having them separated ok? https://greenvirginproducts.com/product/moringa/150-gram-moringa-ultimate-original-powder/ Thanks
On-Page Optimization | | Jeremy-Marion0 -
Google Indexing Wrong Title
Hey guys ! I have a wordpress website and also yoast seo plugin . I've set up a meta title which is : TV Online | Assistir Filmes| Notícias | Futebol |GogsTV . (I checked on some free tools to see , and they also show up this) but .... google is showing this : GogsTV: TV Online | Assistir Filmes| Notícias | Futebol . Seems they are trying to show my brand name first instead of my main keyword . I'm not sure why it doesnt indexes as i want ... Does anybody know how can i fix this . Thanks
On-Page Optimization | | tiagosimk0 -
Fewer keywords in title tag?
Hello, I have a title tag that includes three keywords and has a total of 59 characters. The third keyword is not very important. If I eliminated the third keyword, leaving the first two (for a total of 48 characters), would the ranking value of the first two keywords increase? Does including the third keyword dilute the value of the first two? Thank you!
On-Page Optimization | | nyc-seo0 -
Prices in title tag
At our ecommerce site adwords ads generally perform a lot better when the product price is included in the ad title. Does anyone here have any experience and data on CTR with including product prices in title tags of product / category pages?
On-Page Optimization | | ese0 -
Title Tags: Does having the singular and plural version of the keyword hurt the ranking?
I'm wondering if there is a duplication issue with having a singular AND plural version of a keyword in the Title Tag. For example: Wood Desk - Wood Desks| Furniture Store Would this help or hurt my ranking for this URL? I can’t find a concrete answer for this under Moz’s “Title Tag SEO Best Practices Page.” Thanks for your help!
On-Page Optimization | | jampaper0 -
Page Title in Local SEO Title Tags?
Hi All, Still working on my title tag usage for local SEO, and I was hoping for some more feedback. My question is this: In Local SEO titles, I'm using location + keyword combinations, unique on each page. However, since each page has a specific title for the client, I figure I should be placing that at the front. My thought here was that this helps with the overall usability to the reader of the website. Ex. Contact Us page for Pizza shop Contact Us | Springfield IN Gourmet Pizza | Moe's Italian Pizza Anyone have thoughts on this one? Thank you!
On-Page Optimization | | kbaltzell0 -
Using commas in the title tag?
Is there a disadvantage/advantage to using commas to separate words in the title tag. Which will be more effective as a title tag: "keyword1 keyword2 - Brand" OR "keyword1, keyword2 - Brand"?
On-Page Optimization | | Audiohype0