Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do pingbacks in Wordpress help or harm SEO? Or neither?
-
Hey everyone,
Just wondering, do pingbacks in Wordpress help or harm SEO? Or neither?
-
There's a few pingbacks on my blog that are broken links. How do you remove pingbacks?
-
I agree with Ian 100%. It does not make sense (Even though that pingback link is nofollowed). Does it help your user ? Would it be useful to have that link available to them ? Think about the user experience and in most cases, we get the correct answer, which is almost certain to be white hat way of handling the situation :).
Great answer Ian.
-
yes it does thank you!
-
Personally, the only reason a pingback is useful for me is for the notification that someone is linking to me. When you "accept" the pingpack it displays it on the blog as if it were a comment. When you view the pingback in the comments on the post page it really doesn't make any sense at all and doesn't really have any value to the page or those looking at it. I typically just delete the pingback and go forward now knowing another site linked to me.
Also, there is the possibility that Google may crawl the link in your comments. In that case it will now look like a 2 way / reciprocal link, where there have been several cases that Google has discounted / devalued those types of links. Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Old subdomains - what to do SEO-wise?
Hello, I wanted the community's advice on how to handle old subdomains. We have https://www.yoursite.org. We also have two subdomains directly related to the main website: https://www.archive.yoursite.org and https://www.blog.yoursite.org. As these pages are not actively updated, they are triggering lots and lots of errors in the site crawl (missing meta descriptions, and much much more). We do not have particular intentions of keeping them up-to-date in terms of SEO. What do you guys think is the best option of handling these? I considered de-indexing, but content of these page is still relevant and may be useful - yet it is not up to date and it will never be anymore. Many thanks in advance.
White Hat / Black Hat SEO | | e.wel0 -
Opinion on Gotch SEO methods & services
I would love to get you all's take on Gotch SEO. I am gearing up to link build for a site in the next several months, and have been reading up from sources other than Moz, in preparation. (Need to re-read Moz's guide, too, but I have already read it last year) I'm reading Gotch SEO's main link building method articles right now, and am wondering what you all think. Do you think they have a good approach and are generally reliable? Likewise, has anyone used their service for getting a link? What was your experience? Or if you haven't used the service, any quick takes on it?
White Hat / Black Hat SEO | | scienceisrad0 -
Negative SEO Click Bot Lowering My CTR?
I am questioning whether one of our competitors is using a click bot to do negative SEO on our CTR for our industry's main term. Is there any way to detect this activity? Background: We've previously been hit by DoS attacks from this competitor, so I'm sure their ethics/morals wouldn't prevent them from doing negative SEO. We sell an insurance product that is only offered through broker networks (insurance agents) not directly by the insurance carriers themselves. However, our suspect competitor (another agency) and insurance carriers are the only ones who rank on the 1st page for our biggest term. I don't think the carrier sites would do very well since they don't even sell the product directly (they have pages w/ info only) Our site and one other agency site pops onto the bottom of page one periodically, only to be bumped back to page 2. I fear they are using a click bot that continuously bounces us out of page 1...then we do well relatively to the other pages on page 2 and naturally earn our way back to page 1, only to be pushed back to page 2 by the negative click seo...is my theory. Is there anything I can do to research whether my theory is right or if I'm just being paranoid?
White Hat / Black Hat SEO | | TheDude0 -
Best URL structure for SEO for Malaysian/Singapore site on .com.au domain
Hi there I know ideally i need a .my or .sg domain, however i dont have time to do this in the interim so what would be the best way to host Malaysian content on a www.domainname.com.au website? www.domainname.com.au/en-MY
White Hat / Black Hat SEO | | IsaCleanse
www.domainname.com.au/MY
domainname.com.au/malaysia
malaysia.domainname.com.au
my.domainname.com.au Im assuming this cant make the .com.au site look spammy but thought I'd ask just to be safe? Thanks in advance! 🙂0 -
Sitelinks Search Box impact for SEO
I am wondering how the relatively new sitelinks search box impacts the SEO rankings for a specific site or keyword combination - do you guys have any experience or bechmarks on this? Obviously it should help on getting more real estate on the SERP page (due to adding the search box), but do you also get extra goodwill and improved SERP position from adding it? Also, is the impact different on different type of terms, let's say single brand or category term such as "Bestbuy" (or "coupon") or a combination term "Bestbuy Apple" (or "Dixons coupon")? Thanks in advance!
White Hat / Black Hat SEO | | tjr0 -
Is it worth getting links from .blogspot.com and .wordpress.com?
Our niche ecommerce site has only one thing going for it: We have numerous opportunities on a weekly basis to get reviews from "mom bloggers". We need links - our domain authority is depressing. My concern is that these "mom bloggers" tend to have blogs that end with .blogspot.com or .wordpress.com. How do I screen for "reviewers" that are worth getting links from and how can I make the most of the community we have available to us?
White Hat / Black Hat SEO | | Wilkerson1 -
Recovering From Black Hat SEO Tactics
A client recently engaged my service to deliver foundational white hat SEO. Upon site audit, I discovered a tremendous amount of black hat SEO tactics employed by their former SEO company. I'm concerned that the efforts of the old company, including forum spamming, irrelevant backlink development, exploiting code vulnerabilities on BB's and other messy practices, could negatively influence the target site's campaigns for years to come. The site owner handed over hundreds of pages of paperwork from the old company detailing their black hat SEO efforts. The sheer amount of data is insurmountable. I took just one week of reports and tracked back the links to find that 10% of the accounts were banned, 20% tagged as abusive, some of the sites were shut down completely, WOT reports of abusive practices and mentions on BB control programs of blacklisting for the site. My question is simple. How does one mitigate the negative effects of old black hat SEO efforts and move forward with white hat solutions when faced with hundreds of hours of black gunk to clean up. Is there a clean way to eliminate the old efforts without contacting every site administrator and requesting removal of content/profiles? This seems daunting, but my client is a wonderful person who got in over her head, paying for a service that she did not understand. I'd really like to help her succeed. Craig Cook
White Hat / Black Hat SEO | | SEOptPro
http://seoptimization.pro
info@seoptimization.pro0
