Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can you redirect specific sub domain URLs?
-
ello!
We host our PDFs, Images, CSS all in a sub domain. For the question, let's call this sub.cyto.com. I've noticed a particular PDF doing really well, infact it has gathered valuable external links from high authoritative sites. To top it off, it gets good visits.
I've been going back and forth with our developers to move this PDF to a subfolder structure.
For example: www.cyto.com/document/xxxx.pdfIn my perspective, if I move this and set up a permanent redirect, then all the external links the PDF gathered, link juice and future visits will be attributed to the main website. Since the PDF is existing in the subdomain, I can't even track direct visits nor get the link juice. It appears in top position of Google as well.
My developer says it is better to keep images, pdf, css in the subdomain. I see his point and an idea I have is to:
- convert the pdf to a webpage.
- Set up a 301 redirect from the existing subdomain to this webpage
- Upload the pdf with a new name and link to it from the webpage, so users can download if they choose to.
This should give me the existing rank juice. However, my question is whether you can set up a 301 redirect for just a single subdomain URL to a folder structure URL?
-
"Do you recommend scrapping the subdomain in such an instance and hosting them all in the main domain in a folder?"
Yes.
"Would that impact on page load and speed?"
No.
This PDF is a perfect example of why not to do this, but the same can be said for images. Say you create an awesome infographic that people start linking to/sharing, and it's sitting on your subdomain. There goes your SEO benefit, much like you're experiencing with this PDF.
If you have the right hosting service, none of this should impact performance. Looking into a CDN will help for sure. I've heard good things about cloud flare, for example.
-
Thanks for the response Jesse.
Our site is an ecommerce one, and every product page is supported with a pdf. This is expected from our customers and it basically is the product page in a PDF format with tweaks. We have 10,000s of these and for speed, we store files such as pdfs and images locally in a subdomain.
For content delivery network purposes, I heard it was better to keep pdfs, images separate as well? We haven't got a CDN but it's something we will look into next year.
Do you recommend scrapping the subdomain in such an instance and hosting them all in the main domain in a folder? Would that impact on page load and speed?
Also is it possible to redirect individual subdomain URLs to a main domain one?
-
"My developer says it is better to keep images, pdf, css in the subdomain. I see his point"
You do? I sure don't. That sounds ridiculous to me and I see absolutely no reason why this should ever be necessary. I'd be surprised if anyone else did.
Your original plan was the right one; move that pdf to your main domain in a pdf folder or whatever and redirect the original URL right to it. That's the way to go, for sure. If you want to build it as an HTML page that's fine too. I personally would do that if it were an option mainly because I can't stand PDFs. But that's me.
No reason you need to have pdf, css, and images in a subdomain. That's silly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirection of 100 domain to Main domain affects SEO?
Hi guys, An email software vendor managed by a different area of my company redirected 100 domains used for unsolicited email campaigns to my main domain. These domains are very likely to get blacklisted at some point. My SEO tool now is showing me all those domains as "linking" to my main site as do-follow links. The vendor states that this will not affect my main domain/website in any way. I'm highly concerned. I would appreciate your professional opinion about this. Thanks!!
Intermediate & Advanced SEO | | anagentile0 -
301 Redirects to relative URLs not absolute a problem?
Hi we recently did a migration and a lot of content changed locations see: https://d.pr/i/RvqI81 Basically, the 301 goes to the correct location but its a relative URL (as you can see from the screenshot) rather than absolute URL. Do you think this is a high priority issue from an SEO standpoint, should we get the developer to change the redirects to absolute? Cheers.
Intermediate & Advanced SEO | | cathywix0 -
Forwarded vanity domains, suddenly resolving to 404 with appended URL's ending in random 5 characters
We have several vanity domains that forward to various pages on our primary domain.
Intermediate & Advanced SEO | | SS.Digital
e.g. www.vanity.com (301)--> www.mydomain.com/sub-page (200) These forwards have been in place for months or even years and have worked fine. As of yesterday, we have seen the following problem. We have made no changes in the forwarding settings. Now, inconsistently, they sometimes resolve and sometimes they do not. When we load the vanity URL with Chrome Dev Tools (Network Pane) open, it shows the following redirect chains, where xxxxx represents a random 5 character string of lower and upper case letters. (e.g. VGuTD) EXAMPLE:
www.vanity.com (302, Found) -->
www.vanity.com/xxxxx (302, Found) -->
www.vanity.com/xxxxx (302, Found) -->
www.vanity.com/xxxxx/xxxxx (302, Found) -->
www.mydomain.com/sub-page/xxxxx (404, Not Found) This is just one example, the amount of redirects, vary wildly. Sometimes there is only 1 redirect, sometimes there are as many as 5. Sometimes the request will ultimately resolve on the correct mydomain.com/sub-page, but usually it does not (as in the example above). We have cross-checked across every browser, device, private/non-private, cookies cleared, on and off of our network etc... This leads us to believe that it is not at the device or host level. Our Registrar is Godaddy. They have not encountered this issue before, and have no idea what this 5 character string is from. I tend to believe them because per our analytics, we have determined that this problem only started yesterday. Our primary question is, has anybody else encountered this problem either in the last couple days, or at any time in the past? We have come up with a solution that works to alleviate the problem, but to implement it across hundreds of vanity domains will take us an inordinate amount of time. Really hoping to fix the cause of the problem instead of just treating the symptom.0 -
Changing URL structure of date-structured blog with 301 redirects
Howdy Moz, We've recently bought a new domain and we're looking to change over to it. We're also wanting to change our permalink structure. Right now, it's a WordPress site that uses the post date in the URL. As an example: http://blog.mydomain.com/2015/01/09/my-blog-post/ We'd like to use mod_rewrite to change this using regular expressions, to: http://newdomain.com/blog/my-blog-post/ Would this be an appropriate solution? RedirectMatch 301 /./././(.) /blog/$1
Intermediate & Advanced SEO | | IanOBrien0 -
Best way to block a sub-domain from being indexed
Hello, The search engines have indexed a sub-domain I did not want indexed its on old.domain.com and dev.domain.com - I was going to password them but is there a best practice way to block them. My main domain default robots.txt says :- Sitemap: http://www.domain.com/sitemap.xml global User-agent: *
Intermediate & Advanced SEO | | JohnW-UK
Disallow: /cgi-bin/
Disallow: /wp-admin/
Disallow: /wp-includes/
Disallow: /wp-content/plugins/
Disallow: /wp-content/cache/
Disallow: /wp-content/themes/
Disallow: /trackback/
Disallow: /feed/
Disallow: /comments/
Disallow: /category//
Disallow: */trackback/
Disallow: */feed/
Disallow: /comments/
Disallow: /?0 -
How long should a domain redirect take?
Hi, I know that this is a 'How long is a piece of string?' type question but at what point should the ranking value of site A pass over to site B following a domain 301 redirect? I have shifted a domain over to a new URL, same hosting server, same IP address. I haven't made any URL changes or any content changes other than to change the site logo to match the new domain name. Domain B is basically an exact clone of domain A. I have redirected Domain A to domain B using the following line at the top of the .htaccess file:- Redirect 301 / http://www.newdomain.com/ I have submitted a sitemap for the new domain via google webmaster tools. It looks like the original domain as been completely indexed by google following the redirect as all rankings have been dropped from the results and there are no results for a site:olddomain.com search. Surely the rankings should have switched over at this point? Any help would be much appreciated.
Intermediate & Advanced SEO | | AdeLewis
Ade.0 -
URL Length or Exact Breadcrumb Navigation URL? What's More Important
Basically my question is as follows, what's better: www.romancingdiamonds.com/gemstone-rings/amethyst-rings/purple-amethyst-ring-14k-white-gold (this would fully match the breadcrumbs). or www.romancingdiamonds.com/amethyst-rings/purple-amethyst-ring-14k-white-gold (cutting out the first level folder to keep the url shorter and the important keywords are closer to the root domain). In this question http://www.seomoz.org/qa/discuss/37982/url-length-vs-url-keywords I was consulted to drop a folder in my url because it may be to long. That's why I'm hesitant to keep the bradcrumb structure the same. To the best of your knowldege do you think it's best to drop a folder in the URL to keep it shorter and sweeter, or to have a longer URL and have it match the breadcrumb structure? Please advise, Shawn
Intermediate & Advanced SEO | | Romancing0 -
Best approach to launch a new site with new urls - same domain
www.sierratradingpost.com We have a high volume e-commerce website with over 15K items, an average of 150K visits per day and 12.6 pages per visit. We are launching a new website this spring which is currently on a beta sub domain and we are looking for the best strategy that preserves our current search rankings while throttling traffic (possibly 25% per week) to measure results. The new site will be soft launched as we plan to slowly migrate traffic to it via a load balancer. This way we can monitor performance of the new site while still having the old site as a backup. Only when we are fully comfortable with the new site will we submit the 301 redirects and migrate everyone over to the new site. We will have a month or so of running both sites. Except for the homepage the URL structure for the new site is different than the old site. What is our best strategy so we don’t lose ranking on the old site and start earning ranking on the new site, while avoiding duplicate content and cloaking issues? Here is what we got back from a Google post which may highlight our concerns better: http://www.google.com/support/forum/p/Webmasters/thread?tid=62d0a16c4702a17d&hl=en&fid=62d0a16c4702a17d00049b67b51500a6 Thank You, sincerely, Stephan Woo Cude SEO Specialist scude@sierratradingpost.com
Intermediate & Advanced SEO | | STPseo0